- スキャンID：
- 66759980-b81b-4509-8dce-b24d6363e075終了
- 送信済みURL：
- https://samkuehnle.com/リダイレクト済み
- レポート終了日：
リンク · 16件検出
ページから特定された発信リンク
| リンク | テキスト |
|---|---|
| https://substack.com/tos | Terms of Service |
| https://substack.com/privacy | Privacy Policy |
| https://substack.com/ccpa#personal-data-collected | Information Collection Notice |
| https://substack.com/@samkuehnle | Sam Kuehnle |
| https://substack.com/home/post/p-152960638?utm_campaign=post&utm_medium=web | Sam's Marketing Meditations12 notes of (marketing) Christmas |
| https://substack.com/home/post/p-152613167?utm_campaign=post&utm_medium=web | Sam's Marketing Meditations5 questions to GTM + executive alignment |
| https://substack.com/home/post/p-152237719?utm_campaign=post&utm_medium=web | Sam's Marketing MeditationsAnnual planning: part 2 |
| https://substack.com/home/post/p-152019012?utm_campaign=post&utm_medium=web | Sam's Marketing MeditationsAnnual planning: part 1 |
| https://substack.com/home/post/p-151695056?utm_campaign=post&utm_medium=web | Sam's Marketing MeditationsI'm going to regret sharing this |
| https://substack.com/home/post/p-151323736?utm_campaign=post&utm_medium=web | Sam's Marketing MeditationsMy biggest paid search mistake |
JavaScript変数 · 28件検出
ページのウィンドウオブジェクトにロードされたグローバルのJavaScript変数は関数以外の場所で宣言された変数で、現在のスコープ内であればコードのどこからでもアクセス可能です
| 名前 | 規模 |
|---|---|
| 0 | object |
| 1 | object |
| onbeforetoggle | object |
| documentPictureInPicture | object |
| onscrollend | object |
| Sentry | object |
| _preloads | object |
| _analyticsConfig | object |
| DD_RUM | object |
| google_tag_manager | object |
コンソールログメッセージ · 1件検出
Webコンソールにログ記録されたメッセージ
| 規模 | 分類 | ログ |
|---|---|---|
| log | other |
|
HTML
未加工のHTMLページ本文
<!DOCTYPE html><html lang="en" class=" has-intro-popup show-intro-popup" style="background: rgb(255, 255, 255);"><head>
<meta charset="utf-8">
<meta name="norton-safeweb-site-verification" content="24usqpep0ejc5w6hod3dulxwciwp0djs6c6ufp96av3t4whuxovj72wfkdjxu82yacb7430qjm8adbd5ezlt4592dq4zrvadcn9j9n-0btgdzpiojfzno16-fnsnu7xd">
<link rel="preconnect" href="https://substackcdn.com">
<link rel="preload" as="style" href="https://substackcdn.com/bundle/theme/welcome.3c360d4be5802a7a199b.css">
<link rel="preload" as="style" href="https://substackcdn.com/bundle/theme/color_links.33eb7c3bd37d78bc2dc3.css">
<link rel="stylesheet" type="text/css" href="https://substackcdn.com/bundle/assets/entry-f04ac16f.css">
<link rel="stylesheet" type="text/css" href="https://substackcdn.com/bundle/assets/IntroPopup-fb6d4938.css">
<link rel="stylesheet" type="text/css" href="https://substackcdn.com/bundle/assets/Button-8e48000e.css">
<link rel="stylesheet" type="text/css" href="https://substackcdn.com/bundle/assets/theme-7c4aee7d.css">
<link rel="stylesheet" type="text/css" href="https://substackcdn.com/bundle/assets/free_email_form-c2d8479d.css">
<meta name="viewport" content="width=device-width, initial-scale=1, maximum-scale=1, user-scalable=0, viewport-fit=cover">
<meta name="author" content="Sam Kuehnle">
<meta property="og:url" content="https://www.samkuehnle.com/">
<title>Sam's Marketing Meditations | Sam Kuehnle | Substack</title>
<link rel="canonical" href="https://www.samkuehnle.com/">
<link rel="shortcut icon" href="https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7096cd14-b7a7-4a1c-b591-fdd25d979d95%2Ffavicon.ico">
<link rel="icon" type="image/png" sizes="16x16" href="https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7096cd14-b7a7-4a1c-b591-fdd25d979d95%2Ffavicon-16x16.png">
<link rel="icon" type="image/png" sizes="32x32" href="https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7096cd14-b7a7-4a1c-b591-fdd25d979d95%2Ffavicon-32x32.png">
<link rel="icon" type="image/png" sizes="48x48" href="https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7096cd14-b7a7-4a1c-b591-fdd25d979d95%2Ffavicon-48x48.png">
<link rel="apple-touch-icon" sizes="57x57" href="https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7096cd14-b7a7-4a1c-b591-fdd25d979d95%2Fapple-touch-icon-57x57.png">
<link rel="apple-touch-icon" sizes="60x60" href="https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7096cd14-b7a7-4a1c-b591-fdd25d979d95%2Fapple-touch-icon-60x60.png">
<link rel="apple-touch-icon" sizes="72x72" href="https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7096cd14-b7a7-4a1c-b591-fdd25d979d95%2Fapple-touch-icon-72x72.png">
<link rel="apple-touch-icon" sizes="76x76" href="https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7096cd14-b7a7-4a1c-b591-fdd25d979d95%2Fapple-touch-icon-76x76.png">
<link rel="apple-touch-icon" sizes="114x114" href="https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7096cd14-b7a7-4a1c-b591-fdd25d979d95%2Fapple-touch-icon-114x114.png">
<link rel="apple-touch-icon" sizes="120x120" href="https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7096cd14-b7a7-4a1c-b591-fdd25d979d95%2Fapple-touch-icon-120x120.png">
<link rel="apple-touch-icon" sizes="144x144" href="https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7096cd14-b7a7-4a1c-b591-fdd25d979d95%2Fapple-touch-icon-144x144.png">
<link rel="apple-touch-icon" sizes="152x152" href="https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7096cd14-b7a7-4a1c-b591-fdd25d979d95%2Fapple-touch-icon-152x152.png">
<link rel="apple-touch-icon" sizes="167x167" href="https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7096cd14-b7a7-4a1c-b591-fdd25d979d95%2Fapple-touch-icon-167x167.png">
<link rel="apple-touch-icon" sizes="180x180" href="https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7096cd14-b7a7-4a1c-b591-fdd25d979d95%2Fapple-touch-icon-180x180.png">
<link rel="apple-touch-icon" sizes="1024x1024" href="https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7096cd14-b7a7-4a1c-b591-fdd25d979d95%2Fapple-touch-icon-1024x1024.png">
<link rel="alternate" type="application/rss+xml" href="/feed" title="Sam's Marketing Meditations">
<style>:root{--color_theme_bg_pop:#78a947;--background_pop:#78a947;--cover_bg_color:#FFFFFF;--background_pop_darken:#6b973f;--print_on_pop:#ffffff;--color_theme_bg_pop_darken:#6b973f;--color_theme_print_on_pop:#ffffff;--border_subtle:rgba(204, 204, 204, 0.5);--background_subtle:rgba(235, 242, 227, 0.4);--print_pop:#78a947;--color_theme_accent:#78a947;--cover_print_primary:#363737;--cover_print_secondary:#757575;--cover_print_tertiary:#b6b6b6;--cover_border_color:#78a947;--font_family_headings_preset:'SF Pro Display', -apple-system, system-ui, BlinkMacSystemFont, 'Inter', 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';--font_weight_headings_preset:900;--font_family_body_preset:'SF Pro Display', -apple-system, system-ui, BlinkMacSystemFont, 'Inter', 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';--font_weight_body_preset:400;--font_preset_heading:heavy_sans;--font_preset_body:sans;--home_hero:newspaper;--home_posts:list;--web_bg_color:#ffffff;--background_contrast_1:#f0f0f0;--color_theme_bg_contrast_1:#f0f0f0;--background_contrast_2:#dddddd;--color_theme_bg_contrast_2:#dddddd;--background_contrast_3:#b7b7b7;--color_theme_bg_contrast_3:#b7b7b7;--background_contrast_4:#929292;--color_theme_bg_contrast_4:#929292;--background_contrast_5:#515151;--color_theme_bg_contrast_5:#515151;--color_theme_detail:#e6e6e6;--background_contrast_pop:rgba(120, 169, 71, 0.4);--color_theme_bg_contrast_pop:rgba(120, 169, 71, 0.4);--input_background:#ffffff;--cover_input_background:#ffffff;--tooltip_background:#191919;--web_bg_color_h:0;--web_bg_color_s:0%;--web_bg_color_l:100%;--print_on_web_bg_color:#363737;--print_secondary_on_web_bg_color:#868787;--selected_comment_background_color:#fdf9f3;--background_pop_rgb:120, 169, 71;--background_pop_rgb_pc:120 169 71;--color_theme_bg_pop_rgb:120, 169, 71;--color_theme_bg_pop_rgb_pc:120 169 71;--color_theme_accent_rgb:120, 169, 71;--color_theme_accent_rgb_pc:120 169 71;}</style>
<link rel="stylesheet" href="https://substackcdn.com/bundle/theme/welcome.3c360d4be5802a7a199b.css">
<link rel="stylesheet" href="https://substackcdn.com/bundle/theme/color_links.33eb7c3bd37d78bc2dc3.css">
<style></style>
<script async="" src="https://www.googletagmanager.com/gtag/js?id=AW-316245675&l=localGaDataLayer"></script><script async="" src="https://www.datadoghq-browser-agent.com/us1/v5/datadog-rum.js"></script><script async="true" src="https://www.googletagmanager.com/gtag/js?id=G-BNV0PGMY4T&l=GA4DataLayer">
</script>
<link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/useEmailCheck-0da904f1.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/debounce-75a3eef7.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/tracking-6eac22a2.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/toNumber-4ddc0b69.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/isEmail-76a152d1.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/fetchJson-7ba29e31.js"><link type="text/css" rel="stylesheet" href="https://substackcdn.com/bundle/theme/main.ff63ed3264a43608effd.css"><link type="text/css" rel="stylesheet" href="https://substackcdn.com/bundle/theme/color_links.33eb7c3bd37d78bc2dc3.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/UserBadge-ebf2473b.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Button-7e712fbd.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/react-laag.esm-9437545d.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/UserBadgeOutlineIcon-47ac4299.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/transition-078b6705.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Tooltip.module-9c58f7de.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/Tooltip-d0af0cf2.css"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/UserBadge-d10c54cf.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/EmailTypoHandler-3eded249.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/EmailTypoHandler-1f1ddc43.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/index-8a0139e8.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/LazyComponent-d9682d1e.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/toString-4f8cba7e.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/profile-fd45e578.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/store.modern-4fca3ebd.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/user-792056f2.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/match-94b6f40d.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Helmet-e54b8492.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Metadata-a1b888f2.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/free_email_form.module-46c3c658.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/identity-eac3135c.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/_setToString-8659e6b2.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/entry-05cb835b.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/_baseIteratee-1fab0dfc.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/model_util-5f24da91.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Tag-962da175.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/createLucideIcon-c790251f.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Badge-5b6e51b3.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/PubIcon-d9816b11.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/createComponent-cb303f7b.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Divider.module-10da8075.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/Divider-f90fb756.css"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/PubIcon-348b05fa.css"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/Badge-e926a7c1.css"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/Tag-cd2d8805.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/viralGifts-1a0f1e54.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/index-d63cd667.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/index-e8670575.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Modal-7ebf8fde.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/noop-d6f5f454.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/useResponsive-8e73570d.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/Modal-2a9c6d98.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/x-eba51fa1.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/DropdownIcon-7a7d6ec7.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Menu-eba9c5e0.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/Menu-d642b189.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/useVisibility-68c4e8f7.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/index-b4563b63.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/theme-43039b9a.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/check-b199eb31.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/TextInput-4817ec88.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/TextInput-6d3a77c0.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/ModalFooter-e6a2e403.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/SubstackIconNoPadding-97a4ff83.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/decodeHtmlEntitiesFast-a1d1f559.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/ProfileHoverCard-a0dac31a.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/uniqBy-b95e34b4.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/DarkTheme-45da41c3.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/ProfileHoverCard-59932449.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/store-09ef493b.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Select-4dd08e09.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/Select-41454476.css"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/index-6825017b.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/IntroPopup-05dd55c8.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/RightArrowIcon-c6af7614.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/TermsFooter-4172857e.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/UserBadgeIconOnly-0b758dad.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/post-3ecec26a.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/ThemedPostHeader-e78356ae.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Button-cf4711ba.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/index-a5415c20.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/_copyArray-20274473.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/index-a0b28901.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/arrow-right-db2be231.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/mousetrap-7d2be0fa.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/NoteReplyIcon-b03afb8d.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/latex-ea887c9d.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/FilePicker-becd390a.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/FilePicker-011ef325.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/list-4d7bfe47.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/chart-candlestick-200baac2.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/ImageViewerModal-c3cb207a.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/ImageViewerModal-3811bdd5.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/align-right-3abc89b8.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Recipe-e2c1ffe9.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/jsesc-d2e3cb11.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/BurgerIcon-a03f0085.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/Recipe-796f9114.css"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/ThemedPostHeader-8314a8f5.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/object-0d272777.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/object-3dec9b2c.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/partition-214e5355.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/visibility-db406f61.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/partition-0242053f.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/star-f9573d44.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/NewsletterIcon-57e5f6ad.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Textarea-1d94d46d.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/post-d26f1986.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/singlePost-654f4ee4.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/ShowsVideoPlayer-fe141a8f.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/ShowsVideoPlayer-6c0c0eb2.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/PageMetaData-53a78212.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/pub_metadata-da48ab6a.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/post_metadata-5203e58b.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/structuredData-99443420.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/SimpleCheckmarkIcon-c45b350a.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/groupBy-25d96dc7.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/PublicationSearchProvider-98789428.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/SectionLogo-448b2d76.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/SectionLogo-44ead5a1.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/findIndex-610b879a.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/BulwarkCallout-be421fe6.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/overflow_menu-7b2c6338.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/overflow_menu-db9a534e.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/NavbarUserWidget-7dc9f977.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/CustomerSupportModeForm-3ef370e9.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Tracking-a60f2f34.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Switch-c2e41b4e.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/form-0223f1ff.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/Switch-6bb7e637.css"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/Tracking-4e616c35.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/publicationUserSettings-e8750379.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/SegmentedButton-f835ffd1.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/SegmentedButton-f360c1e5.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/SubstackTheme-bac4790f.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/NavbarUserWidget-fac5f6fb.css"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/BulwarkCallout-42b8163a.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/TabBar-29cbd96d.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/TabBar-c0819249.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/RadioField-42e20603.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/useConfirm-8d562397.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/UnreadBadge-f0a8439d.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/UnreadBadge-2cbd5ba6.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/PodcastPlayerContext-81459320.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Field-59ce9485.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/Field-6e53593d.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Radio-4b83100e.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/Radio-c45ba470.css"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/RadioField-5c1c622e.css"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/viralGifts-cd637408.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/FacebookIcon-1be12fc3.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/YoutubeIcon-31bee835.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/SubstackIcon-af0fe970.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/FPHeader-a6c67a65.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/TextField-52594762.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/FPHeader-a915d9ec.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/recentSurfaces-90384801.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/recentSurfaces-fa9efc75.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/CookieConsentFooter-4a53e3d4.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/cookie_constants-aaf37e14.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/CookieConsentFooter-0d9aca19.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/CustomDomainLoginHelper-e86c7ae0.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/footer-9da86efc.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/newsletter_item_list-78f916f8.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/CreditCardIcon-40426bf4.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/CreditCardIcon-c6de514f.css"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/newsletter_item_list-d09fc28e.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Providers-90573396.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/comments_page-6c7b4cc6.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/CommentMetadata-7b17f777.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/utils-87bec8bf.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/CommentBadgePinIcon-ba8e1491.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/delay-d4806a09.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/comments_page-0d58d687.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/ProfileSetupToast-0e6f7e99.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/ProfileSetupToast-b1d1db47.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/ChatAppUpsell-50cb36f2.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/browser-633b5a4c.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/ChatAppUpsell-5a642ab8.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/embedResizeListener-78d638b1.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/SelectField-0fd0618a.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/RewardBox-7696bee5.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/RewardBox-5297e7a9.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Logo-ce32967a.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/Logo-8a4d9999.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Banner-120b6baa.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/Spacer-b9ace440.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/usePostSelectionHighlight-f6197590.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/onboarding-f5a1f66f.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/CaretRightIcon-2443bc1b.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/_baseExtremum-9567c041.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/onboarding-934c9a78.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/setup_all_podcasts-298cb0b3.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/setup_all_podcasts-65de25ac.css"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/index-d3aa5455.css"><script async="" src="https://www.googletagmanager.com/gtm.js?id=GTM-K3QXD4XT"></script><style type="text/css">/*
code is extracted from Calendly's embed stylesheet: https://assets.calendly.com/assets/external/widget.css
*/
.calendly-inline-widget,
.calendly-inline-widget *,
.calendly-badge-widget,
.calendly-badge-widget *,
.calendly-overlay,
.calendly-overlay * {
font-size:16px;
line-height:1.2em
}
.calendly-inline-widget iframe,
.calendly-badge-widget iframe,
.calendly-overlay iframe {
display:inline;
width:100%;
height:100%
}
.calendly-popup-content {
position:relative
}
.calendly-popup-content.calendly-mobile {
-webkit-overflow-scrolling:touch;
overflow-y:auto
}
.calendly-overlay {
position:fixed;
top:0;
left:0;
right:0;
bottom:0;
overflow:hidden;
z-index:9999;
background-color:#a5a5a5;
background-color:rgba(31,31,31,0.4)
}
.calendly-overlay .calendly-close-overlay {
position:absolute;
top:0;
left:0;
right:0;
bottom:0
}
.calendly-overlay .calendly-popup {
box-sizing:border-box;
position:absolute;
top:50%;
left:50%;
-webkit-transform:translateY(-50%) translateX(-50%);
transform:translateY(-50%) translateX(-50%);
width:80%;
min-width:900px;
max-width:1000px;
height:90%;
max-height:680px
}
@media (max-width: 975px) {
.calendly-overlay .calendly-popup {
position:fixed;
top:50px;
left:0;
right:0;
bottom:0;
-webkit-transform:none;
transform:none;
width:100%;
height:auto;
min-width:0;
max-height:none
}
}
.calendly-overlay .calendly-popup .calendly-popup-content {
height:100%;
}
.calendly-overlay .calendly-popup-close {
position:absolute;
top:25px;
right:25px;
color:#fff;
width:19px;
height:19px;
cursor:pointer;
background:url(https://assets.calendly.com/assets/external/close-icon.svg) no-repeat;
background-size:contain
}
@media (max-width: 975px) {
.calendly-overlay .calendly-popup-close {
top:15px;
right:15px
}
}
.calendly-badge-widget {
position:fixed;
right:20px;
bottom:15px;
z-index:9998
}
.calendly-badge-widget .calendly-badge-content {
display:table-cell;
width:auto;
height:45px;
padding:0 30px;
border-radius:25px;
box-shadow:rgba(0,0,0,0.25) 0 2px 5px;
font-family:sans-serif;
text-align:center;
vertical-align:middle;
font-weight:bold;
font-size:14px;
color:#fff;
cursor:pointer
}
.calendly-badge-widget .calendly-badge-content.calendly-white {
color:#666a73
}
.calendly-badge-widget .calendly-badge-content span {
display:block;
font-size:12px
}
.calendly-spinner {
position:absolute;
top:50%;
left:0;
right:0;
-webkit-transform:translateY(-50%);
transform:translateY(-50%);
text-align:center;
z-index:-1
}
.calendly-spinner>div {
display:inline-block;
width:18px;
height:18px;
background-color:#e1e1e1;
border-radius:50%;
vertical-align:middle;
-webkit-animation:calendly-bouncedelay 1.4s infinite ease-in-out;
animation:calendly-bouncedelay 1.4s infinite ease-in-out;
-webkit-animation-fill-mode:both;
animation-fill-mode:both
}
.calendly-spinner .calendly-bounce1 {
-webkit-animation-delay:-0.32s;
animation-delay:-0.32s
}
.calendly-spinner .calendly-bounce2 {
-webkit-animation-delay:-0.16s;
animation-delay:-0.16s
}
@-webkit-keyframes calendly-bouncedelay {
0%,80%,100% {
-webkit-transform:scale(0);
transform:scale(0)
}
40%{
-webkit-transform:scale(1);
transform:scale(1)
}
}
@keyframes calendly-bouncedelay{
0%,80%,100% {
-webkit-transform:scale(0);
transform:scale(0)
}
40% {
-webkit-transform:scale(1);
transform:scale(1)
}
}</style><meta property="og:type" content="article" data-preact-helmet="true"><meta property="og:title" content="Sam's Marketing Meditations | Sam Kuehnle | Substack" data-preact-helmet="true"><meta name="twitter:title" content="Sam's Marketing Meditations | Sam Kuehnle | Substack" data-preact-helmet="true"><meta name="description" content="A weekly reflection on marketing observations, ideas, and lessons written to a young marketer (myself). Click to read Sam's Marketing Meditations, by Sam Kuehnle, a Substack publication with hundreds of subscribers." data-preact-helmet="true"><meta property="og:description" content="A weekly reflection on marketing observations, ideas, and lessons written to a young marketer (myself). Click to read Sam's Marketing Meditations, by Sam Kuehnle, a Substack publication with hundreds of subscribers." data-preact-helmet="true"><meta name="twitter:description" content="A weekly reflection on marketing observations, ideas, and lessons written to a young marketer (myself). Click to read Sam's Marketing Meditations, by Sam Kuehnle, a Substack publication with hundreds of subscribers." data-preact-helmet="true"><meta name="theme-color" content="#ffffff" data-preact-helmet="true"><meta property="og:image" content="https://substackcdn.com/image/fetch/f_auto,q_auto:best,fl_progressive:steep/https%3A%2F%2Fsamkuehnle.substack.com%2Ftwitter%2Fsubscribe-card.jpg%3Fv%3D2104181899%26version%3D9" data-preact-helmet="true"><meta name="twitter:image" content="https://substackcdn.com/image/fetch/f_auto,q_auto:best,fl_progressive:steep/https%3A%2F%2Fsamkuehnle.substack.com%2Ftwitter%2Fsubscribe-card.jpg%3Fv%3D2104181899%26version%3D9" data-preact-helmet="true"><meta name="twitter:card" content="summary_large_image" data-preact-helmet="true"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/PublicationSearch-239f96fa.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/SearchModal-b9793f70.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/combobox-c3847be1.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/globe-1748b586.js"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/book-open-c0782609.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/SearchModal-5172685d.css"><link rel="modulepreload" as="script" crossorigin="" href="https://substackcdn.com/bundle/assets/util-891ec910.js"><link rel="stylesheet" href="https://substackcdn.com/bundle/assets/PublicationSearch-24228c5a.css"></head>
<body class="">
<noscript><iframe src="https://www.googletagmanager.com/ns.html?id=GTM-K3QXD4XT" height="0"
width="0" style="display:none;visibility:hidden"></iframe></noscript>
<div id="entry"><iframe src="https://substack.com/channel-frame" class="channel-frame" width="0" height="0"></iframe><div class="pencraft pc-display-contents pc-reset _coverTheme_1pfrf_1"><div class="intro-popup"><div class="intro-popup-page"><div class="full-email-form"><div class="vertically-centered"><button type="button" aria-label="Close" data-testid="close-welcome-modal" class="pencraft pc-reset pencraft _closeWelcomeModal_8n77s_1 _buttonBase_bxx6e_1 _button_bxx6e_1 _buttonOld_bxx6e_51 _buttonOldColors_bxx6e_70 _priority_primary_bxx6e_71 _size_md_bxx6e_166 _fill_empty_bxx6e_381 pc-justifyContent-center" tabindex="0"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.8" stroke="#666666" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M15 5L5 15" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path><path d="M5 5L15 15" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></button><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_264,c_limit,f_webp,q_auto:best,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png"><img src="https://substackcdn.com/image/fetch/w_264,c_limit,f_auto,q_auto:best,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png" sizes="264px" alt="" width="264" loading="eager" class="_img_16u6n_1 publication-logo pencraft pc-reset"></picture><h1 class="publication-name _balancedText_8n77s_257">Sam's Marketing Meditations</h1><p class="publication-tagline with-cover verbose _balancedText_8n77s_257">A weekly reflection on marketing observations, ideas, and lessons written to a young marketer (myself).</p><div class="publication-meta"><div class="pencraft pc-display-flex pc-gap-4 pc-reset pc-display-inline-flex">By Sam Kuehnle</div> · Launched 10 months ago</div><div style="width: 100%;" class="pencraft pc-display-flex pc-justifyContent-center pc-reset"><div style="width: 100%; max-width: 380px;" class="pencraft pc-display-flex pc-flexDirection-column pc-gap-4 pc-reset"><div class="_container_11q5m_1"><form action="/api/v1/free?nojs=true" method="post" class="form _form_11q5m_6" novalidate=""><input type="hidden" name="first_url" value="https://www.samkuehnle.com/"><input type="hidden" name="first_referrer" value=""><input type="hidden" name="current_url" value="https://www.samkuehnle.com/"><input type="hidden" name="current_referrer"><input type="hidden" name="first_session_url" value="https://www.samkuehnle.com/"><input type="hidden" name="first_session_referrer" value=""><input type="hidden" name="referral_code"><input type="hidden" name="source" value="cover_page"><input type="hidden" name="referring_pub_id"><input type="hidden" name="additional_referring_pub_ids"><div class="_sideBySideWrap_11q5m_10"><div class="_emailInputWrapper_11q5m_57"><input type="email" name="email" placeholder="Type your email..." class="pencraft _emailInput_11q5m_23 _emailInputOnWelcomePage_11q5m_44"></div><button type="submit" class="button rightButton primary subscribe-btn _button_11q5m_76" tabindex="0"><span class="button-text ">Subscribe</span></button></div><div id="error-container"></div></form><div class="_animationWrapper_trj0v_1"></div></div></div></div><a class="no-styles"><button type="button" data-testid="maybeLater" class="pencraft pc-reset pencraft _maybeLater_8n77s_28 _buttonBase_bxx6e_1 _button_bxx6e_1 _buttonOld_bxx6e_51 _buttonOldColors_bxx6e_70 _priority_secondary-theme_bxx6e_291 _size_md_bxx6e_166 _fill_empty_bxx6e_381 pc-justifyContent-center" tabindex="0">Let me check it out first<svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.8" stroke="#000" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M7.5 15L12.5 10L7.5 5" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></button></a></div><div class="pencraft pc-reset _color-pub-tertiary-text_h3mln_196 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-14_h3mln_43 _weight-regular_h3mln_142 _reset_h3mln_1 tos">By registering you agree to <span translated="true" class="pencraft pc-reset _reset_h3mln_1">Substack's <a href="https://substack.com/tos" target="_blank" rel="noopener noreferrer">Terms of Service</a></span><span translated="true" class="pencraft pc-reset _reset_h3mln_1">, our <a href="https://substack.com/privacy" target="_blank" rel="noopener noreferrer">Privacy Policy</a></span><span translated="true" class="pencraft pc-reset _reset_h3mln_1">, and our <a href="https://substack.com/ccpa#personal-data-collected" target="_blank" rel="noopener noreferrer">Information Collection Notice</a></span></div></div></div></div></div>
<div class="main typography use-theme-bg" id="main"><div data-testid="navbar" class="main-menu animated with-nav with-wordmark"><div class="main-menu-content" style="position: fixed;"><div class="topbar"><div class="topbar-content"><div class="navbar-logo-container" style="width: 290px;"><a href="/" native="true"><img class="navbar-logo" src="https://substackcdn.com/image/fetch/w_96,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png"></a></div><h1 class="navbar-title"><a class="navbar-title-link" href="/" native="true"><img class="navbar-logo-wordmark" src="https://substackcdn.com/image/fetch/e_trim:10:white/e_trim:10:transparent/h_72,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Febf8acdf-bfd9-4f61-a755-993f40b8edd8_1344x256.png" alt="Sam's Marketing Meditations"></a></h1><div class="navbar-buttons"><div class="pencraft pc-display-contents pc-reset _pubTheme_c2zmd_1"><div class="pencraft pc-display-flex pc-gap-4 pc-reset"><span><button class="pencraft pc-reset pencraft _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-search"><circle cx="11" cy="11" r="8"></circle><path d="m21 21-4.3-4.3"></path></svg></button></span><button class="pencraft pc-reset pencraft _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" aria-label="View more" id="trigger1" aria-expanded="false" aria-haspopup="dialog" aria-controls="dialog2"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-share"><path d="M4 12v8a2 2 0 0 0 2 2h12a2 2 0 0 0 2-2v-8"></path><polyline points="16 6 12 2 8 6"></polyline><line x1="12" x2="12" y1="2" y2="15"></line></svg></button></div><button class="pencraft pc-reset pencraft _buttonBase_bxx6e_1 _button_bxx6e_1 _buttonNew_bxx6e_97 _button2_bxx6e_148 _priority_primary_bxx6e_71 _size_md_bxx6e_166" tabindex="0" type="button" data-testid="noncontributor-cta-button">Subscribe</button><button class="pencraft pc-reset pencraft _buttonBase_bxx6e_1 _button_bxx6e_1 _buttonNew_bxx6e_97 _button2_bxx6e_148 _priority_tertiary_bxx6e_83 _size_md_bxx6e_166" tabindex="0" type="button" native="true" data-href="https://substack.com/sign-in?redirect=%2F&for_pub=samkuehnle">Sign in</button></div></div></div><div class="overflow-list-container sections-overflow"><div class="section-bar scroll"><div class="overflow-items"><div class="menu-item selected"><a role="button" tabindex="0" href="/" native="true"><span class="overflow-item-text">Home</span></a></div><div class="menu-item"><a role="button" tabindex="0" href="/notes" native="true"><span class="overflow-item-text">Notes</span></a></div><div class="menu-item"><a role="button" tabindex="0" href="https://www.samkuehnle.com/p/work-with-me" native="true"><span class="overflow-item-text">Work With Me</span></a></div><div class="menu-item"><a role="button" tabindex="0" href="/archive" native="true"><span class="overflow-item-text">Archive</span></a></div><div class="menu-item"><a role="button" tabindex="0" href="/about" native="true"><span class="overflow-item-text">About</span></a></div></div><div class="left-button"><div role="button" class="scroll-button-hitbox"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-chevron-left"><path d="m15 18-6-6 6-6"></path></svg></div></div><div class="right-button"><div role="button" class="scroll-button-hitbox"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-chevron-right"><path d="m9 18 6-6-6-6"></path></svg></div></div></div></div></div></div><div class="topbar-spacer"></div></div><div class="home-page home-page--modular"><script type="application/ld+json">{"@context":"https://schema.org","@type":"WebSite","name":"Sam's Marketing Meditations","publisher":{"@type":"Organization","name":"Sam's Marketing Meditations","url":"https://www.samkuehnle.com","logo":{"@type":"ImageObject","url":"https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png"}},"url":"https://www.samkuehnle.com","mainEntityOfPage":{"@type":"WebPage","url":"https://www.samkuehnle.com"},"description":"A weekly reflection on marketing observations, ideas, and lessons written to a young marketer (myself).","potentialAction":{"@type":"SearchAction","name":"Search Sam's Marketing Meditations","target":"https://www.samkuehnle.com/archive?utm_source=google&sort=search&search={search_term_string}","query-input":"required name=search_term_string"}}</script><div class="pencraft pc-display-contents pc-reset _pubTheme_c2zmd_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-paddingTop-16 pc-reset _container_u4d6z_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-paddingTop-0 pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><div><div class="_container_17tl1_1 _three-column-width_17tl1_67"><div class="pencraft pc-display-flex pc-flexDirection-column pc-padding-8 pc-position-relative pc-reset pc-borderRadius-sm _container_3eord_1 post-preview-container"><div class="_container_11rkr_1"><div class="_image_11rkr_9 _container_1ehlj_1 post-preview-image" style="aspect-ratio: 1.5 / 1;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_424,h_282,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 424w, https://substackcdn.com/image/fetch/w_848,h_565,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 848w, https://substackcdn.com/image/fetch/w_1272,h_847,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 1272w, https://substackcdn.com/image/fetch/w_1280,h_853,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 1280w" sizes="(min-width:768px) 50vw, 100vw"><img class="_img_16u6n_1 _image_1ehlj_19 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_1280,h_853,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png" sizes="(min-width:768px) 50vw, 100vw" alt="" srcset="https://substackcdn.com/image/fetch/w_424,h_282,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 424w, https://substackcdn.com/image/fetch/w_848,h_565,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 848w, https://substackcdn.com/image/fetch/w_1272,h_847,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 1272w, https://substackcdn.com/image/fetch/w_1280,h_853,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 1280w" width="1280" height="853" style="aspect-ratio: 1.5 / 1;"></picture></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-paddingLeft-32 pc-paddingRight-32 pc-paddingTop-24 pc-paddingBottom-0 pc-justifyContent-center pc-alignItems-center pc-reset _content_11rkr_17"><div class="pencraft pc-display-flex pc-flexDirection-column pc-paddingBottom-8 pc-reset"><a class="pencraft pc-reset _color-pub-primary-text_h3mln_190 _align-center_h3mln_13 _font-pub-headings_h3mln_124 _clamp_h3mln_254 _clamp-3_h3mln_266 _reset_h3mln_1" href="https://www.samkuehnle.com/p/12-notes-of-marketing-christmas" data-testid="post-preview-title" style="font-size: 30px; line-height: 38px;">12 notes of (marketing) Christmas</a></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-paddingBottom-8 pc-reset"><a class="pencraft pc-reset _color-primary_h3mln_166 _align-center_h3mln_13 _line-height-24_h3mln_83 _font-text_h3mln_106 _size-17_h3mln_51 _clamp_h3mln_254 _clamp-3_h3mln_266 _reset_h3mln_1" href="https://www.samkuehnle.com/p/12-notes-of-marketing-christmas">12 notes to my younger self starting my career journey</a></div><div class="pencraft pc-display-inline pc-reset _color-pub-secondary-text_h3mln_193 _line-height-20_h3mln_80 _font-meta_h3mln_115 _size-11_h3mln_31 _weight-medium_h3mln_145 _transform-uppercase_h3mln_237 _reset_h3mln_1 _meta_h3mln_437"><time class="_date_qpf1t_1" datetime="2024-12-14T11:15:50.974Z">Dec 14</time> <span class="_dividerChar_qpf1t_37">•</span> <span class="pencraft pc-reset _reset_h3mln_1"><div class="profile-hover-card-target _profileHoverCardTarget_c9bh7_50"><a class="_link_qpf1t_25" href="https://substack.com/@samkuehnle">Sam Kuehnle</a></div></span></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-paddingTop-8 pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _actions_3eord_22"><div class="post-ufi style-compressed themed"><div class="like-button-container post-ufi-button style-compressed"><a role="button" class="post-ufi-button style-compressed has-label with-border" aria-label="Like (1)" aria-pressed="false"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="#000000" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-heart"><path d="M19 14c1.49-1.46 3-3.21 3-5.5A5.5 5.5 0 0 0 16.5 3c-1.76 0-3 .5-4.5 2-1.5-1.5-2.74-2-4.5-2A5.5 5.5 0 0 0 2 8.5c0 2.3 1.5 4.05 3 5.5l7 7Z"></path></svg></g></svg><div class="label">1</div></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div><div class="modal typography out gone share-dialog popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content no-fullscreen"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="pencraft pc-display-contents pc-reset _pubTheme_c2zmd_1"><div class="pencraft pc-display-contents pc-reset _elevatedTheme_jpget_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-24 pc-padding-24 pc-reset _bg-primary_1tdk8_209 _border-detail_1tdk8_25 pc-borderRadius-md _container_1xu3k_8"><h4 class="pencraft _flexGrow_1tdk8_338 pc-reset _align-center_h3mln_13 _line-height-24_h3mln_83 _font-display_h3mln_103 _size-20_h3mln_59 _weight-bold_h3mln_151 _reset_h3mln_1">Share this post</h4><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-reset _animate_1tdk8_232 _cursor-pointer_1tdk8_252" href="https://substack.com/home/post/p-152960638?utm_campaign=post&utm_medium=web"><div class="pencraft pc-display-flex pc-flexDirection-column pc-minWidth-0 pc-position-relative pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-md _showFocus_1tdk8_72 _postAttachment_1jaic_563" tabindex="0" draggable="false" style="background: linear-gradient(180deg, rgba(90,63,42,0.75), rgba(90,63,42,0.75)), var(--color-dark-bg-secondary);"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _border-bottom-detail_1tdk8_31 _vibrantHeader_1jaic_607"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_424,h_222,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 424w, https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 1040w, https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 1560w" sizes="520px"><img class="_img_16u6n_1 _postImage_1jaic_611 _vibrantPostImage_1jaic_617 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png" sizes="520px" alt="" srcset="https://substackcdn.com/image/fetch/w_424,h_222,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 424w, https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 1040w, https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 1560w" width="520" draggable="false"></picture></div><div class="pencraft pc-display-flex pc-gap-12 pc-padding-12 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-2 pc-minWidth-0 _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-gap-8 pc-paddingBottom-4 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-position-relative pc-reset" draggable="false"><div class="pencraft pc-display-flex pc-reset _bg-white_1tdk8_331 pc-borderRadius-xs _overflow-hidden_1tdk8_351 _sizing-border-box_1tdk8_385" style="width: 18px; height: 18px;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png"><img class="_img_16u6n_1 _object-fit-cover_16u6n_5 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png" sizes="100vw" alt="Sam's Marketing Meditations" width="36" height="36" draggable="false" style="width: 18px; height: 18px;"></picture></div></div><div class="pencraft _flexGrow_1tdk8_338 pc-reset _ellipsis_1tdk8_379 _color-vibrance-secondary_h3mln_229 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-13_h3mln_39 _weight-regular_h3mln_142 _nowrap_h3mln_249 _reset_h3mln_1">Sam's Marketing Meditations</div></div><div class="pencraft pc-reset _color-vibrance-primary_h3mln_226 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _weight-medium_h3mln_145 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1">12 notes of (marketing) Christmas</div></div></div></div></a><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-16 pc-reset"><div class="pencraft pc-display-flex pc-justifyContent-space-between pc-reset"><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="2" stroke="var(--color-fg-primary)" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path d="M7.50008 14.1666H5.83341C4.72835 14.1666 3.66854 13.7276 2.88714 12.9462C2.10573 12.1648 1.66675 11.105 1.66675 9.99992C1.66675 8.89485 2.10573 7.83504 2.88714 7.05364C3.66854 6.27224 4.72835 5.83325 5.83341 5.83325H7.50008M12.5001 5.83325H14.1667C15.2718 5.83325 16.3316 6.27224 17.113 7.05364C17.8944 7.83504 18.3334 8.89485 18.3334 9.99992C18.3334 11.105 17.8944 12.1648 17.113 12.9462C16.3316 13.7276 15.2718 14.1666 14.1667 14.1666H12.5001M6.66675 9.99992H13.3334"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Copy link</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M20 10C20 4.47715 15.5229 0 10 0C4.47715 0 0 4.47715 0 10C0 14.9912 3.65684 19.1283 8.4375 19.8785V12.8906H5.89844V10H8.4375V7.79688C8.4375 5.29063 9.93047 3.90625 12.2146 3.90625C13.3084 3.90625 14.4531 4.10156 14.4531 4.10156V6.5625H13.1922C11.95 6.5625 11.5625 7.3334 11.5625 8.125V10H14.3359L13.8926 12.8906H11.5625V19.8785C16.3432 19.1283 20 14.9912 20 10Z"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Facebook</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="var(--color-fg-primary)" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M9.9958 11.0646C10.2693 11.0646 10.5346 10.9569 10.7915 10.7248L19.0717 3.431C18.6241 3.13262 18.1102 3 17.3974 3H2.60257C1.88976 3 1.37587 3.13262 0.920011 3.431L9.20011 10.7248C9.46534 10.9569 9.73057 11.0646 9.9958 11.0646ZM0.215499 15.9465L6.34893 9.82137L0.198922 4.40075C0.107749 4.5748 0 4.99751 0 5.56941V14.7199C0 15.2503 0.0828842 15.6316 0.215499 15.9465ZM2.35391 17.2892H17.646C18.2511 17.2892 18.7235 17.14 19.0385 16.9245L12.731 10.6171L11.5209 11.6945C11.0402 12.1173 10.518 12.3328 9.9958 12.3328C9.48197 12.3328 8.95975 12.1173 8.47905 11.6945L7.26894 10.6171L0.961455 16.9245C1.27642 17.14 1.74057 17.2892 2.35391 17.2892ZM19.7844 15.9465C19.9088 15.6316 20 15.2503 20 14.7199V5.56941C20 4.99751 19.8922 4.5748 19.8011 4.40075L13.651 9.82137L19.7844 15.9465Z"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Email</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path d="M1.96484 0.624512H18.0354V2.70052H1.96484V0.624512Z" stroke="none"></path><path d="M1.96484 4.77655H18.0354V6.85254H1.96484V4.77655Z" stroke="none"></path><path d="M1.96484 8.92857V19.9505L10.0001 14.6347L18.0354 19.9505V8.92857H1.96484Z" stroke="none"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Notes</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1" id="trigger5" aria-expanded="false" aria-haspopup="dialog" aria-controls="dialog6" aria-label="View more"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="var(--color-fg-primary)" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-ellipsis"><circle cx="12" cy="12" r="1"></circle><circle cx="19" cy="12" r="1"></circle><circle cx="5" cy="12" r="1"></circle></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">More</div></a></div></div></div></div></div></div></div></div></div></div></div><a role="button" class="post-ufi-button style-compressed post-ufi-comment-button no-label with-border" href="https://www.samkuehnle.com/p/12-notes-of-marketing-christmas/comments" aria-label="View comments (0)"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="#000000" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-message-circle"><path d="M7.9 20A9 9 0 1 0 4 16.1L2 22Z"></path></svg></g></svg></a><a role="button" class="post-ufi-button style-compressed no-label with-border" aria-label="View repost options"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="none" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><path d="M21 3V8M21 8H16M21 8L18 5.29962C16.7056 4.14183 15.1038 3.38328 13.3879 3.11547C11.6719 2.84766 9.9152 3.08203 8.32951 3.79031C6.74382 4.49858 5.39691 5.65051 4.45125 7.10715C3.5056 8.5638 3.00158 10.2629 3 11.9996M3 21V16M3 16H8M3 16L6 18.7C7.29445 19.8578 8.89623 20.6163 10.6121 20.8841C12.3281 21.152 14.0848 20.9176 15.6705 20.2093C17.2562 19.501 18.6031 18.3491 19.5487 16.8925C20.4944 15.4358 20.9984 13.7367 21 12" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div><a role="button" class="post-ufi-button style-compressed no-label with-border" href="javascript:void(0)" aria-label="View share options"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="14" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="icon"><path d="M4 12v8a2 2 0 0 0 2 2h12a2 2 0 0 0 2-2v-8"></path><polyline points="16 6 12 2 8 6"></polyline><line x1="12" x2="12" y1="2" y2="15"></line></svg></a></div></div></div></div></div></div></div></div></div></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _bodyContainer_u4d6z_22" id="modular-home-posts"><div><div class="_container_17tl1_1 _three-column-width_17tl1_67"><div class="pencraft pc-display-flex pc-flexDirection-column pc-paddingLeft-8 pc-paddingRight-8 pc-paddingTop-24 pc-paddingBottom-24 pc-reset"><div class="pencraft pc-display-flex pc-reset _border-bottom-detail-themed_1tdk8_50"></div></div></div></div><div id="home-body" style="scroll-margin-top: 48px;"><div><div class="_container_17tl1_1 _three-column-width-with-sidebar_17tl1_68 _show-below_17tl1_22"><div class="portable-archive"><div class="pencraft pc-display-flex pc-paddingLeft-8 pc-paddingRight-8 pc-paddingBottom-16 pc-justifyContent-space-between pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-gap-8 pc-padding-4 pc-position-relative pc-reset _bg-secondary_1tdk8_212 pc-borderRadius-full _segments_18trq_55"><button class="pencraft pc-display-flex pc-height-32 pc-paddingLeft-12 pc-paddingRight-12 pc-justifyContent-center pc-alignItems-center pc-reset _bg-unset_1tdk8_265 _animate_1tdk8_232 _cursor-pointer_1tdk8_252 _outline-none_1tdk8_64 _border-unset_1tdk8_21 pc-borderRadius-full _sizing-border-box_1tdk8_385 _showFocus_1tdk8_72 pencraft _segment_18trq_55 _active_18trq_26" tabindex="0" type="button"><div class="pencraft pc-reset _line-height-20_h3mln_80 _font-text_h3mln_106 _size-14_h3mln_43 _weight-semibold_h3mln_148 _reset_h3mln_1 _segmentText_18trq_65 _active_18trq_26">Latest</div></button><button class="pencraft pc-display-flex pc-height-32 pc-paddingLeft-12 pc-paddingRight-12 pc-justifyContent-center pc-alignItems-center pc-reset _bg-unset_1tdk8_265 _animate_1tdk8_232 _cursor-pointer_1tdk8_252 _outline-none_1tdk8_64 _border-unset_1tdk8_21 pc-borderRadius-full _sizing-border-box_1tdk8_385 _showFocus_1tdk8_72 pencraft _segment_18trq_55" tabindex="0" type="button"><div class="pencraft pc-reset _line-height-20_h3mln_80 _font-text_h3mln_106 _size-14_h3mln_43 _weight-semibold_h3mln_148 _reset_h3mln_1 _segmentText_18trq_65">Top</div></button><button class="pencraft pc-display-flex pc-height-32 pc-paddingLeft-12 pc-paddingRight-12 pc-justifyContent-center pc-alignItems-center pc-reset _bg-unset_1tdk8_265 _animate_1tdk8_232 _cursor-pointer_1tdk8_252 _outline-none_1tdk8_64 _border-unset_1tdk8_21 pc-borderRadius-full _sizing-border-box_1tdk8_385 _showFocus_1tdk8_72 pencraft _segment_18trq_55" tabindex="0" type="button"><div class="pencraft pc-reset _line-height-20_h3mln_80 _font-text_h3mln_106 _size-14_h3mln_43 _weight-semibold_h3mln_148 _reset_h3mln_1 _segmentText_18trq_65">Discussions</div></button><div class="pencraft pc-display-flex pc-height-32 pc-boxShadow-sm pc-position-absolute pc-reset _bg-primary_1tdk8_209 pc-borderRadius-full _segmentPill_18trq_80" style="width: 66px; transform: translateX(0px);"></div></div><button class="pencraft pc-reset pencraft _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-search"><circle cx="11" cy="11" r="8"></circle><path d="m21 21-4.3-4.3"></path></svg></button></div><div class="portable-archive-list"><div><div class="_container_1j53d_1 _two-column-list_1j53d_200 _two-column-list--with-dividers_1j53d_203"><div class="pencraft pc-display-flex pc-flexDirection-column pc-padding-8 pc-position-relative pc-reset pc-borderRadius-sm _container_3eord_1 post-preview-container"><div class="_container_6i6j0_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-4 pc-position-relative _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-pub-primary-text_h3mln_190 _font-pub-headings_h3mln_124 _clamp_h3mln_254 _clamp-3_h3mln_266 _reset_h3mln_1" href="https://www.samkuehnle.com/p/5-questions-to-gtm-executive-alignment" data-testid="post-preview-title" style="font-size: 19px; line-height: 26px;">5 questions to GTM + executive alignment</a></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1" href="https://www.samkuehnle.com/p/5-questions-to-gtm-executive-alignment">Turn skepticism into buy-in with these strategic prompts</a></div><div class="pencraft pc-display-inline pc-reset _color-pub-secondary-text_h3mln_193 _line-height-20_h3mln_80 _font-meta_h3mln_115 _size-11_h3mln_31 _weight-medium_h3mln_145 _transform-uppercase_h3mln_237 _reset_h3mln_1 _meta_h3mln_437"><time class="_date_qpf1t_1" datetime="2024-12-07T11:15:48.221Z">Dec 7</time> <span class="_dividerChar_qpf1t_37">•</span> <span class="pencraft pc-reset _reset_h3mln_1"><div class="profile-hover-card-target _profileHoverCardTarget_c9bh7_50"><a class="_link_qpf1t_25" href="https://substack.com/@samkuehnle">Sam Kuehnle</a></div></span></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _actions_3eord_22"><div class="post-ufi style-compressed justified themed"><div class="like-button-container post-ufi-button style-compressed"><a role="button" class="post-ufi-button style-compressed no-label with-border" aria-label="Like" aria-pressed="false"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="#000000" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-heart"><path d="M19 14c1.49-1.46 3-3.21 3-5.5A5.5 5.5 0 0 0 16.5 3c-1.76 0-3 .5-4.5 2-1.5-1.5-2.74-2-4.5-2A5.5 5.5 0 0 0 2 8.5c0 2.3 1.5 4.05 3 5.5l7 7Z"></path></svg></g></svg></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div><div class="modal typography out gone share-dialog popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content no-fullscreen"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="pencraft pc-display-contents pc-reset _pubTheme_c2zmd_1"><div class="pencraft pc-display-contents pc-reset _elevatedTheme_jpget_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-24 pc-padding-24 pc-reset _bg-primary_1tdk8_209 _border-detail_1tdk8_25 pc-borderRadius-md _container_1xu3k_8"><h4 class="pencraft _flexGrow_1tdk8_338 pc-reset _align-center_h3mln_13 _line-height-24_h3mln_83 _font-display_h3mln_103 _size-20_h3mln_59 _weight-bold_h3mln_151 _reset_h3mln_1">Share this post</h4><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-reset _animate_1tdk8_232 _cursor-pointer_1tdk8_252" href="https://substack.com/home/post/p-152613167?utm_campaign=post&utm_medium=web"><div class="pencraft pc-display-flex pc-flexDirection-column pc-minWidth-0 pc-position-relative pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-md _showFocus_1tdk8_72 _postAttachment_1jaic_563" tabindex="0" draggable="false" style="background: linear-gradient(180deg, rgba(60,68,60,0.75), rgba(60,68,60,0.75)), var(--color-dark-bg-secondary);"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _border-bottom-detail_1tdk8_31 _vibrantHeader_1jaic_607"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_424,h_222,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdacf594c-fd5f-4b07-a18c-c1a09f540a05_1600x1322.png 424w, https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdacf594c-fd5f-4b07-a18c-c1a09f540a05_1600x1322.png 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdacf594c-fd5f-4b07-a18c-c1a09f540a05_1600x1322.png 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdacf594c-fd5f-4b07-a18c-c1a09f540a05_1600x1322.png 1040w, https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdacf594c-fd5f-4b07-a18c-c1a09f540a05_1600x1322.png 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdacf594c-fd5f-4b07-a18c-c1a09f540a05_1600x1322.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdacf594c-fd5f-4b07-a18c-c1a09f540a05_1600x1322.png 1560w" sizes="520px"><img class="_img_16u6n_1 _postImage_1jaic_611 _vibrantPostImage_1jaic_617 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdacf594c-fd5f-4b07-a18c-c1a09f540a05_1600x1322.png" sizes="520px" alt="" srcset="https://substackcdn.com/image/fetch/w_424,h_222,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdacf594c-fd5f-4b07-a18c-c1a09f540a05_1600x1322.png 424w, https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdacf594c-fd5f-4b07-a18c-c1a09f540a05_1600x1322.png 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdacf594c-fd5f-4b07-a18c-c1a09f540a05_1600x1322.png 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdacf594c-fd5f-4b07-a18c-c1a09f540a05_1600x1322.png 1040w, https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdacf594c-fd5f-4b07-a18c-c1a09f540a05_1600x1322.png 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdacf594c-fd5f-4b07-a18c-c1a09f540a05_1600x1322.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdacf594c-fd5f-4b07-a18c-c1a09f540a05_1600x1322.png 1560w" width="520" draggable="false"></picture></div><div class="pencraft pc-display-flex pc-gap-12 pc-padding-12 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-2 pc-minWidth-0 _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-gap-8 pc-paddingBottom-4 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-position-relative pc-reset" draggable="false"><div class="pencraft pc-display-flex pc-reset _bg-white_1tdk8_331 pc-borderRadius-xs _overflow-hidden_1tdk8_351 _sizing-border-box_1tdk8_385" style="width: 18px; height: 18px;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png"><img class="_img_16u6n_1 _object-fit-cover_16u6n_5 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png" sizes="100vw" alt="Sam's Marketing Meditations" width="36" height="36" draggable="false" style="width: 18px; height: 18px;"></picture></div></div><div class="pencraft _flexGrow_1tdk8_338 pc-reset _ellipsis_1tdk8_379 _color-vibrance-secondary_h3mln_229 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-13_h3mln_39 _weight-regular_h3mln_142 _nowrap_h3mln_249 _reset_h3mln_1">Sam's Marketing Meditations</div></div><div class="pencraft pc-reset _color-vibrance-primary_h3mln_226 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _weight-medium_h3mln_145 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1">5 questions to GTM + executive alignment</div></div></div></div></a><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-16 pc-reset"><div class="pencraft pc-display-flex pc-justifyContent-space-between pc-reset"><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="2" stroke="var(--color-fg-primary)" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path d="M7.50008 14.1666H5.83341C4.72835 14.1666 3.66854 13.7276 2.88714 12.9462C2.10573 12.1648 1.66675 11.105 1.66675 9.99992C1.66675 8.89485 2.10573 7.83504 2.88714 7.05364C3.66854 6.27224 4.72835 5.83325 5.83341 5.83325H7.50008M12.5001 5.83325H14.1667C15.2718 5.83325 16.3316 6.27224 17.113 7.05364C17.8944 7.83504 18.3334 8.89485 18.3334 9.99992C18.3334 11.105 17.8944 12.1648 17.113 12.9462C16.3316 13.7276 15.2718 14.1666 14.1667 14.1666H12.5001M6.66675 9.99992H13.3334"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Copy link</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M20 10C20 4.47715 15.5229 0 10 0C4.47715 0 0 4.47715 0 10C0 14.9912 3.65684 19.1283 8.4375 19.8785V12.8906H5.89844V10H8.4375V7.79688C8.4375 5.29063 9.93047 3.90625 12.2146 3.90625C13.3084 3.90625 14.4531 4.10156 14.4531 4.10156V6.5625H13.1922C11.95 6.5625 11.5625 7.3334 11.5625 8.125V10H14.3359L13.8926 12.8906H11.5625V19.8785C16.3432 19.1283 20 14.9912 20 10Z"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Facebook</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="var(--color-fg-primary)" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M9.9958 11.0646C10.2693 11.0646 10.5346 10.9569 10.7915 10.7248L19.0717 3.431C18.6241 3.13262 18.1102 3 17.3974 3H2.60257C1.88976 3 1.37587 3.13262 0.920011 3.431L9.20011 10.7248C9.46534 10.9569 9.73057 11.0646 9.9958 11.0646ZM0.215499 15.9465L6.34893 9.82137L0.198922 4.40075C0.107749 4.5748 0 4.99751 0 5.56941V14.7199C0 15.2503 0.0828842 15.6316 0.215499 15.9465ZM2.35391 17.2892H17.646C18.2511 17.2892 18.7235 17.14 19.0385 16.9245L12.731 10.6171L11.5209 11.6945C11.0402 12.1173 10.518 12.3328 9.9958 12.3328C9.48197 12.3328 8.95975 12.1173 8.47905 11.6945L7.26894 10.6171L0.961455 16.9245C1.27642 17.14 1.74057 17.2892 2.35391 17.2892ZM19.7844 15.9465C19.9088 15.6316 20 15.2503 20 14.7199V5.56941C20 4.99751 19.8922 4.5748 19.8011 4.40075L13.651 9.82137L19.7844 15.9465Z"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Email</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path d="M1.96484 0.624512H18.0354V2.70052H1.96484V0.624512Z" stroke="none"></path><path d="M1.96484 4.77655H18.0354V6.85254H1.96484V4.77655Z" stroke="none"></path><path d="M1.96484 8.92857V19.9505L10.0001 14.6347L18.0354 19.9505V8.92857H1.96484Z" stroke="none"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Notes</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1" id="trigger11" aria-expanded="false" aria-haspopup="dialog" aria-controls="dialog12" aria-label="View more"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="var(--color-fg-primary)" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-ellipsis"><circle cx="12" cy="12" r="1"></circle><circle cx="19" cy="12" r="1"></circle><circle cx="5" cy="12" r="1"></circle></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">More</div></a></div></div></div></div></div></div></div></div></div></div></div><a role="button" class="post-ufi-button style-compressed post-ufi-comment-button no-label with-border" href="https://www.samkuehnle.com/p/5-questions-to-gtm-executive-alignment/comments" aria-label="View comments (0)"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="#000000" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-message-circle"><path d="M7.9 20A9 9 0 1 0 4 16.1L2 22Z"></path></svg></g></svg></a><a role="button" class="post-ufi-button style-compressed no-label with-border" aria-label="View repost options"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="none" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><path d="M21 3V8M21 8H16M21 8L18 5.29962C16.7056 4.14183 15.1038 3.38328 13.3879 3.11547C11.6719 2.84766 9.9152 3.08203 8.32951 3.79031C6.74382 4.49858 5.39691 5.65051 4.45125 7.10715C3.5056 8.5638 3.00158 10.2629 3 11.9996M3 21V16M3 16H8M3 16L6 18.7C7.29445 19.8578 8.89623 20.6163 10.6121 20.8841C12.3281 21.152 14.0848 20.9176 15.6705 20.2093C17.2562 19.501 18.6031 18.3491 19.5487 16.8925C20.4944 15.4358 20.9984 13.7367 21 12" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div><a role="button" class="post-ufi-button style-compressed no-label with-border" href="javascript:void(0)" aria-label="View share options"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="14" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="icon"><path d="M4 12v8a2 2 0 0 0 2 2h12a2 2 0 0 0 2-2v-8"></path><polyline points="16 6 12 2 8 6"></polyline><line x1="12" x2="12" y1="2" y2="15"></line></svg></a></div></div></div><div><div class="_image_6i6j0_29 _container_1ehlj_1 post-preview-image" style="aspect-ratio: 1.5 / 1;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_320,h_213,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdacf594c-fd5f-4b07-a18c-c1a09f540a05_1600x1322.png"><img class="_img_16u6n_1 _image_1ehlj_19 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_320,h_213,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdacf594c-fd5f-4b07-a18c-c1a09f540a05_1600x1322.png" sizes="(min-width:768px) 50vw, 100vw" alt="" width="320" height="213" loading="lazy" style="aspect-ratio: 1.5 / 1;"></picture></div></div></div></div><div class="pencraft pc-display-flex pc-reset _border-bottom-detail-themed_1tdk8_50 _divider_1j53d_9"></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-padding-8 pc-position-relative pc-reset pc-borderRadius-sm _container_3eord_1 post-preview-container"><div class="_container_6i6j0_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-4 pc-position-relative _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-pub-primary-text_h3mln_190 _font-pub-headings_h3mln_124 _clamp_h3mln_254 _clamp-3_h3mln_266 _reset_h3mln_1" href="https://www.samkuehnle.com/p/annual-planning-part-2" data-testid="post-preview-title" style="font-size: 19px; line-height: 26px;">Annual planning: part 2</a></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1" href="https://www.samkuehnle.com/p/annual-planning-part-2">Setting goals + crafting your plan to hit them</a></div><div class="pencraft pc-display-inline pc-reset _color-pub-secondary-text_h3mln_193 _line-height-20_h3mln_80 _font-meta_h3mln_115 _size-11_h3mln_31 _weight-medium_h3mln_145 _transform-uppercase_h3mln_237 _reset_h3mln_1 _meta_h3mln_437"><time class="_date_qpf1t_1" datetime="2024-11-30T11:15:44.826Z">Nov 30</time> <span class="_dividerChar_qpf1t_37">•</span> <span class="pencraft pc-reset _reset_h3mln_1"><div class="profile-hover-card-target _profileHoverCardTarget_c9bh7_50"><a class="_link_qpf1t_25" href="https://substack.com/@samkuehnle">Sam Kuehnle</a></div></span></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _actions_3eord_22"><div class="post-ufi style-compressed justified themed"><div class="like-button-container post-ufi-button style-compressed"><a role="button" class="post-ufi-button style-compressed no-label with-border" aria-label="Like" aria-pressed="false"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="#000000" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-heart"><path d="M19 14c1.49-1.46 3-3.21 3-5.5A5.5 5.5 0 0 0 16.5 3c-1.76 0-3 .5-4.5 2-1.5-1.5-2.74-2-4.5-2A5.5 5.5 0 0 0 2 8.5c0 2.3 1.5 4.05 3 5.5l7 7Z"></path></svg></g></svg></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div><div class="modal typography out gone share-dialog popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content no-fullscreen"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="pencraft pc-display-contents pc-reset _pubTheme_c2zmd_1"><div class="pencraft pc-display-contents pc-reset _elevatedTheme_jpget_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-24 pc-padding-24 pc-reset _bg-primary_1tdk8_209 _border-detail_1tdk8_25 pc-borderRadius-md _container_1xu3k_8"><h4 class="pencraft _flexGrow_1tdk8_338 pc-reset _align-center_h3mln_13 _line-height-24_h3mln_83 _font-display_h3mln_103 _size-20_h3mln_59 _weight-bold_h3mln_151 _reset_h3mln_1">Share this post</h4><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-reset _animate_1tdk8_232 _cursor-pointer_1tdk8_252" href="https://substack.com/home/post/p-152237719?utm_campaign=post&utm_medium=web"><div class="pencraft pc-display-flex pc-flexDirection-column pc-minWidth-0 pc-position-relative pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-md _showFocus_1tdk8_72 _postAttachment_1jaic_563" tabindex="0" draggable="false" style="background: linear-gradient(180deg, rgba(44,76,84,0.75), rgba(44,76,84,0.75)), var(--color-dark-bg-secondary);"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _border-bottom-detail_1tdk8_31 _vibrantHeader_1jaic_607"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_424,h_222,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5705d52b-9653-474b-82ab-a77d2f9dfffa_2560x1440.png 424w, https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5705d52b-9653-474b-82ab-a77d2f9dfffa_2560x1440.png 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5705d52b-9653-474b-82ab-a77d2f9dfffa_2560x1440.png 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5705d52b-9653-474b-82ab-a77d2f9dfffa_2560x1440.png 1040w, https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5705d52b-9653-474b-82ab-a77d2f9dfffa_2560x1440.png 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5705d52b-9653-474b-82ab-a77d2f9dfffa_2560x1440.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5705d52b-9653-474b-82ab-a77d2f9dfffa_2560x1440.png 1560w" sizes="520px"><img class="_img_16u6n_1 _postImage_1jaic_611 _vibrantPostImage_1jaic_617 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5705d52b-9653-474b-82ab-a77d2f9dfffa_2560x1440.png" sizes="520px" alt="" srcset="https://substackcdn.com/image/fetch/w_424,h_222,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5705d52b-9653-474b-82ab-a77d2f9dfffa_2560x1440.png 424w, https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5705d52b-9653-474b-82ab-a77d2f9dfffa_2560x1440.png 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5705d52b-9653-474b-82ab-a77d2f9dfffa_2560x1440.png 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5705d52b-9653-474b-82ab-a77d2f9dfffa_2560x1440.png 1040w, https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5705d52b-9653-474b-82ab-a77d2f9dfffa_2560x1440.png 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5705d52b-9653-474b-82ab-a77d2f9dfffa_2560x1440.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5705d52b-9653-474b-82ab-a77d2f9dfffa_2560x1440.png 1560w" width="520" draggable="false"></picture></div><div class="pencraft pc-display-flex pc-gap-12 pc-padding-12 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-2 pc-minWidth-0 _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-gap-8 pc-paddingBottom-4 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-position-relative pc-reset" draggable="false"><div class="pencraft pc-display-flex pc-reset _bg-white_1tdk8_331 pc-borderRadius-xs _overflow-hidden_1tdk8_351 _sizing-border-box_1tdk8_385" style="width: 18px; height: 18px;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png"><img class="_img_16u6n_1 _object-fit-cover_16u6n_5 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png" sizes="100vw" alt="Sam's Marketing Meditations" width="36" height="36" draggable="false" style="width: 18px; height: 18px;"></picture></div></div><div class="pencraft _flexGrow_1tdk8_338 pc-reset _ellipsis_1tdk8_379 _color-vibrance-secondary_h3mln_229 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-13_h3mln_39 _weight-regular_h3mln_142 _nowrap_h3mln_249 _reset_h3mln_1">Sam's Marketing Meditations</div></div><div class="pencraft pc-reset _color-vibrance-primary_h3mln_226 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _weight-medium_h3mln_145 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1">Annual planning: part 2</div></div></div></div></a><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-16 pc-reset"><div class="pencraft pc-display-flex pc-justifyContent-space-between pc-reset"><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="2" stroke="var(--color-fg-primary)" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path d="M7.50008 14.1666H5.83341C4.72835 14.1666 3.66854 13.7276 2.88714 12.9462C2.10573 12.1648 1.66675 11.105 1.66675 9.99992C1.66675 8.89485 2.10573 7.83504 2.88714 7.05364C3.66854 6.27224 4.72835 5.83325 5.83341 5.83325H7.50008M12.5001 5.83325H14.1667C15.2718 5.83325 16.3316 6.27224 17.113 7.05364C17.8944 7.83504 18.3334 8.89485 18.3334 9.99992C18.3334 11.105 17.8944 12.1648 17.113 12.9462C16.3316 13.7276 15.2718 14.1666 14.1667 14.1666H12.5001M6.66675 9.99992H13.3334"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Copy link</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M20 10C20 4.47715 15.5229 0 10 0C4.47715 0 0 4.47715 0 10C0 14.9912 3.65684 19.1283 8.4375 19.8785V12.8906H5.89844V10H8.4375V7.79688C8.4375 5.29063 9.93047 3.90625 12.2146 3.90625C13.3084 3.90625 14.4531 4.10156 14.4531 4.10156V6.5625H13.1922C11.95 6.5625 11.5625 7.3334 11.5625 8.125V10H14.3359L13.8926 12.8906H11.5625V19.8785C16.3432 19.1283 20 14.9912 20 10Z"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Facebook</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="var(--color-fg-primary)" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M9.9958 11.0646C10.2693 11.0646 10.5346 10.9569 10.7915 10.7248L19.0717 3.431C18.6241 3.13262 18.1102 3 17.3974 3H2.60257C1.88976 3 1.37587 3.13262 0.920011 3.431L9.20011 10.7248C9.46534 10.9569 9.73057 11.0646 9.9958 11.0646ZM0.215499 15.9465L6.34893 9.82137L0.198922 4.40075C0.107749 4.5748 0 4.99751 0 5.56941V14.7199C0 15.2503 0.0828842 15.6316 0.215499 15.9465ZM2.35391 17.2892H17.646C18.2511 17.2892 18.7235 17.14 19.0385 16.9245L12.731 10.6171L11.5209 11.6945C11.0402 12.1173 10.518 12.3328 9.9958 12.3328C9.48197 12.3328 8.95975 12.1173 8.47905 11.6945L7.26894 10.6171L0.961455 16.9245C1.27642 17.14 1.74057 17.2892 2.35391 17.2892ZM19.7844 15.9465C19.9088 15.6316 20 15.2503 20 14.7199V5.56941C20 4.99751 19.8922 4.5748 19.8011 4.40075L13.651 9.82137L19.7844 15.9465Z"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Email</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path d="M1.96484 0.624512H18.0354V2.70052H1.96484V0.624512Z" stroke="none"></path><path d="M1.96484 4.77655H18.0354V6.85254H1.96484V4.77655Z" stroke="none"></path><path d="M1.96484 8.92857V19.9505L10.0001 14.6347L18.0354 19.9505V8.92857H1.96484Z" stroke="none"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Notes</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1" id="trigger17" aria-expanded="false" aria-haspopup="dialog" aria-controls="dialog18" aria-label="View more"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="var(--color-fg-primary)" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-ellipsis"><circle cx="12" cy="12" r="1"></circle><circle cx="19" cy="12" r="1"></circle><circle cx="5" cy="12" r="1"></circle></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">More</div></a></div></div></div></div></div></div></div></div></div></div></div><a role="button" class="post-ufi-button style-compressed post-ufi-comment-button no-label with-border" href="https://www.samkuehnle.com/p/annual-planning-part-2/comments" aria-label="View comments (0)"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="#000000" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-message-circle"><path d="M7.9 20A9 9 0 1 0 4 16.1L2 22Z"></path></svg></g></svg></a><a role="button" class="post-ufi-button style-compressed no-label with-border" aria-label="View repost options"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="none" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><path d="M21 3V8M21 8H16M21 8L18 5.29962C16.7056 4.14183 15.1038 3.38328 13.3879 3.11547C11.6719 2.84766 9.9152 3.08203 8.32951 3.79031C6.74382 4.49858 5.39691 5.65051 4.45125 7.10715C3.5056 8.5638 3.00158 10.2629 3 11.9996M3 21V16M3 16H8M3 16L6 18.7C7.29445 19.8578 8.89623 20.6163 10.6121 20.8841C12.3281 21.152 14.0848 20.9176 15.6705 20.2093C17.2562 19.501 18.6031 18.3491 19.5487 16.8925C20.4944 15.4358 20.9984 13.7367 21 12" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div><a role="button" class="post-ufi-button style-compressed no-label with-border" href="javascript:void(0)" aria-label="View share options"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="14" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="icon"><path d="M4 12v8a2 2 0 0 0 2 2h12a2 2 0 0 0 2-2v-8"></path><polyline points="16 6 12 2 8 6"></polyline><line x1="12" x2="12" y1="2" y2="15"></line></svg></a></div></div></div><div><div class="_image_6i6j0_29 _container_1ehlj_1 post-preview-image" style="aspect-ratio: 1.5 / 1;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_320,h_213,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5705d52b-9653-474b-82ab-a77d2f9dfffa_2560x1440.png"><img class="_img_16u6n_1 _image_1ehlj_19 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_320,h_213,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5705d52b-9653-474b-82ab-a77d2f9dfffa_2560x1440.png" sizes="(min-width:768px) 50vw, 100vw" alt="" width="320" height="213" loading="lazy" style="aspect-ratio: 1.5 / 1;"></picture></div></div></div></div><div class="pencraft pc-display-flex pc-reset _border-bottom-detail-themed_1tdk8_50 _divider_1j53d_9"></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-padding-8 pc-position-relative pc-reset pc-borderRadius-sm _container_3eord_1 post-preview-container"><div class="_container_6i6j0_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-4 pc-position-relative _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-pub-primary-text_h3mln_190 _font-pub-headings_h3mln_124 _clamp_h3mln_254 _clamp-3_h3mln_266 _reset_h3mln_1" href="https://www.samkuehnle.com/p/annual-planning-part-1" data-testid="post-preview-title" style="font-size: 19px; line-height: 26px;">Annual planning: part 1</a></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1" href="https://www.samkuehnle.com/p/annual-planning-part-1">Annual planning doesn't have to be overwhelming</a></div><div class="pencraft pc-display-inline pc-reset _color-pub-secondary-text_h3mln_193 _line-height-20_h3mln_80 _font-meta_h3mln_115 _size-11_h3mln_31 _weight-medium_h3mln_145 _transform-uppercase_h3mln_237 _reset_h3mln_1 _meta_h3mln_437"><time class="_date_qpf1t_1" datetime="2024-11-23T11:15:09.408Z">Nov 23</time> <span class="_dividerChar_qpf1t_37">•</span> <span class="pencraft pc-reset _reset_h3mln_1"><div class="profile-hover-card-target _profileHoverCardTarget_c9bh7_50"><a class="_link_qpf1t_25" href="https://substack.com/@samkuehnle">Sam Kuehnle</a></div></span></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _actions_3eord_22"><div class="post-ufi style-compressed justified themed"><div class="like-button-container post-ufi-button style-compressed"><a role="button" class="post-ufi-button style-compressed has-label with-border" aria-label="Like (4)" aria-pressed="false"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="#000000" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-heart"><path d="M19 14c1.49-1.46 3-3.21 3-5.5A5.5 5.5 0 0 0 16.5 3c-1.76 0-3 .5-4.5 2-1.5-1.5-2.74-2-4.5-2A5.5 5.5 0 0 0 2 8.5c0 2.3 1.5 4.05 3 5.5l7 7Z"></path></svg></g></svg><div class="label">4</div></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div><div class="modal typography out gone share-dialog popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content no-fullscreen"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="pencraft pc-display-contents pc-reset _pubTheme_c2zmd_1"><div class="pencraft pc-display-contents pc-reset _elevatedTheme_jpget_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-24 pc-padding-24 pc-reset _bg-primary_1tdk8_209 _border-detail_1tdk8_25 pc-borderRadius-md _container_1xu3k_8"><h4 class="pencraft _flexGrow_1tdk8_338 pc-reset _align-center_h3mln_13 _line-height-24_h3mln_83 _font-display_h3mln_103 _size-20_h3mln_59 _weight-bold_h3mln_151 _reset_h3mln_1">Share this post</h4><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-reset _animate_1tdk8_232 _cursor-pointer_1tdk8_252" href="https://substack.com/home/post/p-152019012?utm_campaign=post&utm_medium=web"><div class="pencraft pc-display-flex pc-flexDirection-column pc-minWidth-0 pc-position-relative pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-md _showFocus_1tdk8_72 _postAttachment_1jaic_563" tabindex="0" draggable="false" style="background: linear-gradient(180deg, rgba(63,65,64,0.75), rgba(63,65,64,0.75)), var(--color-dark-bg-secondary);"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _border-bottom-detail_1tdk8_31 _vibrantHeader_1jaic_607"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_424,h_222,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 424w, https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 1040w, https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 1560w" sizes="520px"><img class="_img_16u6n_1 _postImage_1jaic_611 _vibrantPostImage_1jaic_617 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png" sizes="520px" alt="" srcset="https://substackcdn.com/image/fetch/w_424,h_222,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 424w, https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 1040w, https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 1560w" width="520" draggable="false"></picture></div><div class="pencraft pc-display-flex pc-gap-12 pc-padding-12 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-2 pc-minWidth-0 _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-gap-8 pc-paddingBottom-4 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-position-relative pc-reset" draggable="false"><div class="pencraft pc-display-flex pc-reset _bg-white_1tdk8_331 pc-borderRadius-xs _overflow-hidden_1tdk8_351 _sizing-border-box_1tdk8_385" style="width: 18px; height: 18px;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png"><img class="_img_16u6n_1 _object-fit-cover_16u6n_5 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png" sizes="100vw" alt="Sam's Marketing Meditations" width="36" height="36" draggable="false" style="width: 18px; height: 18px;"></picture></div></div><div class="pencraft _flexGrow_1tdk8_338 pc-reset _ellipsis_1tdk8_379 _color-vibrance-secondary_h3mln_229 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-13_h3mln_39 _weight-regular_h3mln_142 _nowrap_h3mln_249 _reset_h3mln_1">Sam's Marketing Meditations</div></div><div class="pencraft pc-reset _color-vibrance-primary_h3mln_226 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _weight-medium_h3mln_145 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1">Annual planning: part 1</div></div></div></div></a><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-16 pc-reset"><div class="pencraft pc-display-flex pc-justifyContent-space-between pc-reset"><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="2" stroke="var(--color-fg-primary)" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path d="M7.50008 14.1666H5.83341C4.72835 14.1666 3.66854 13.7276 2.88714 12.9462C2.10573 12.1648 1.66675 11.105 1.66675 9.99992C1.66675 8.89485 2.10573 7.83504 2.88714 7.05364C3.66854 6.27224 4.72835 5.83325 5.83341 5.83325H7.50008M12.5001 5.83325H14.1667C15.2718 5.83325 16.3316 6.27224 17.113 7.05364C17.8944 7.83504 18.3334 8.89485 18.3334 9.99992C18.3334 11.105 17.8944 12.1648 17.113 12.9462C16.3316 13.7276 15.2718 14.1666 14.1667 14.1666H12.5001M6.66675 9.99992H13.3334"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Copy link</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M20 10C20 4.47715 15.5229 0 10 0C4.47715 0 0 4.47715 0 10C0 14.9912 3.65684 19.1283 8.4375 19.8785V12.8906H5.89844V10H8.4375V7.79688C8.4375 5.29063 9.93047 3.90625 12.2146 3.90625C13.3084 3.90625 14.4531 4.10156 14.4531 4.10156V6.5625H13.1922C11.95 6.5625 11.5625 7.3334 11.5625 8.125V10H14.3359L13.8926 12.8906H11.5625V19.8785C16.3432 19.1283 20 14.9912 20 10Z"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Facebook</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="var(--color-fg-primary)" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M9.9958 11.0646C10.2693 11.0646 10.5346 10.9569 10.7915 10.7248L19.0717 3.431C18.6241 3.13262 18.1102 3 17.3974 3H2.60257C1.88976 3 1.37587 3.13262 0.920011 3.431L9.20011 10.7248C9.46534 10.9569 9.73057 11.0646 9.9958 11.0646ZM0.215499 15.9465L6.34893 9.82137L0.198922 4.40075C0.107749 4.5748 0 4.99751 0 5.56941V14.7199C0 15.2503 0.0828842 15.6316 0.215499 15.9465ZM2.35391 17.2892H17.646C18.2511 17.2892 18.7235 17.14 19.0385 16.9245L12.731 10.6171L11.5209 11.6945C11.0402 12.1173 10.518 12.3328 9.9958 12.3328C9.48197 12.3328 8.95975 12.1173 8.47905 11.6945L7.26894 10.6171L0.961455 16.9245C1.27642 17.14 1.74057 17.2892 2.35391 17.2892ZM19.7844 15.9465C19.9088 15.6316 20 15.2503 20 14.7199V5.56941C20 4.99751 19.8922 4.5748 19.8011 4.40075L13.651 9.82137L19.7844 15.9465Z"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Email</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path d="M1.96484 0.624512H18.0354V2.70052H1.96484V0.624512Z" stroke="none"></path><path d="M1.96484 4.77655H18.0354V6.85254H1.96484V4.77655Z" stroke="none"></path><path d="M1.96484 8.92857V19.9505L10.0001 14.6347L18.0354 19.9505V8.92857H1.96484Z" stroke="none"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Notes</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1" id="trigger23" aria-expanded="false" aria-haspopup="dialog" aria-controls="dialog24" aria-label="View more"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="var(--color-fg-primary)" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-ellipsis"><circle cx="12" cy="12" r="1"></circle><circle cx="19" cy="12" r="1"></circle><circle cx="5" cy="12" r="1"></circle></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">More</div></a></div></div></div></div></div></div></div></div></div></div></div><a role="button" class="post-ufi-button style-compressed post-ufi-comment-button no-label with-border" href="https://www.samkuehnle.com/p/annual-planning-part-1/comments" aria-label="View comments (0)"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="#000000" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-message-circle"><path d="M7.9 20A9 9 0 1 0 4 16.1L2 22Z"></path></svg></g></svg></a><a role="button" class="post-ufi-button style-compressed no-label with-border" aria-label="View repost options"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="none" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><path d="M21 3V8M21 8H16M21 8L18 5.29962C16.7056 4.14183 15.1038 3.38328 13.3879 3.11547C11.6719 2.84766 9.9152 3.08203 8.32951 3.79031C6.74382 4.49858 5.39691 5.65051 4.45125 7.10715C3.5056 8.5638 3.00158 10.2629 3 11.9996M3 21V16M3 16H8M3 16L6 18.7C7.29445 19.8578 8.89623 20.6163 10.6121 20.8841C12.3281 21.152 14.0848 20.9176 15.6705 20.2093C17.2562 19.501 18.6031 18.3491 19.5487 16.8925C20.4944 15.4358 20.9984 13.7367 21 12" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div><a role="button" class="post-ufi-button style-compressed no-label with-border" href="javascript:void(0)" aria-label="View share options"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="14" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="icon"><path d="M4 12v8a2 2 0 0 0 2 2h12a2 2 0 0 0 2-2v-8"></path><polyline points="16 6 12 2 8 6"></polyline><line x1="12" x2="12" y1="2" y2="15"></line></svg></a></div></div></div><div><div class="_image_6i6j0_29 _container_1ehlj_1 post-preview-image" style="aspect-ratio: 1.5 / 1;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_320,h_213,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png"><img class="_img_16u6n_1 _image_1ehlj_19 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_320,h_213,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png" sizes="(min-width:768px) 50vw, 100vw" alt="" width="320" height="213" loading="lazy" style="aspect-ratio: 1.5 / 1;"></picture></div></div></div></div><div class="pencraft pc-display-flex pc-reset _border-bottom-detail-themed_1tdk8_50 _divider_1j53d_9"></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-padding-8 pc-position-relative pc-reset pc-borderRadius-sm _container_3eord_1 post-preview-container"><div class="_container_6i6j0_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-4 pc-position-relative _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-pub-primary-text_h3mln_190 _font-pub-headings_h3mln_124 _clamp_h3mln_254 _clamp-3_h3mln_266 _reset_h3mln_1" href="https://www.samkuehnle.com/p/im-going-to-regret-sharing-this" data-testid="post-preview-title" style="font-size: 19px; line-height: 26px;">I'm going to regret sharing this</a></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1" href="https://www.samkuehnle.com/p/im-going-to-regret-sharing-this">How we stand out from our competitors</a></div><div class="pencraft pc-display-inline pc-reset _color-pub-secondary-text_h3mln_193 _line-height-20_h3mln_80 _font-meta_h3mln_115 _size-11_h3mln_31 _weight-medium_h3mln_145 _transform-uppercase_h3mln_237 _reset_h3mln_1 _meta_h3mln_437"><time class="_date_qpf1t_1" datetime="2024-11-16T11:16:00.751Z">Nov 16</time> <span class="_dividerChar_qpf1t_37">•</span> <span class="pencraft pc-reset _reset_h3mln_1"><div class="profile-hover-card-target _profileHoverCardTarget_c9bh7_50"><a class="_link_qpf1t_25" href="https://substack.com/@samkuehnle">Sam Kuehnle</a></div></span></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _actions_3eord_22"><div class="post-ufi style-compressed justified themed"><div class="like-button-container post-ufi-button style-compressed"><a role="button" class="post-ufi-button style-compressed has-label with-border" aria-label="Like (2)" aria-pressed="false"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="#000000" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-heart"><path d="M19 14c1.49-1.46 3-3.21 3-5.5A5.5 5.5 0 0 0 16.5 3c-1.76 0-3 .5-4.5 2-1.5-1.5-2.74-2-4.5-2A5.5 5.5 0 0 0 2 8.5c0 2.3 1.5 4.05 3 5.5l7 7Z"></path></svg></g></svg><div class="label">2</div></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div><div class="modal typography out gone share-dialog popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content no-fullscreen"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="pencraft pc-display-contents pc-reset _pubTheme_c2zmd_1"><div class="pencraft pc-display-contents pc-reset _elevatedTheme_jpget_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-24 pc-padding-24 pc-reset _bg-primary_1tdk8_209 _border-detail_1tdk8_25 pc-borderRadius-md _container_1xu3k_8"><h4 class="pencraft _flexGrow_1tdk8_338 pc-reset _align-center_h3mln_13 _line-height-24_h3mln_83 _font-display_h3mln_103 _size-20_h3mln_59 _weight-bold_h3mln_151 _reset_h3mln_1">Share this post</h4><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-reset _animate_1tdk8_232 _cursor-pointer_1tdk8_252" href="https://substack.com/home/post/p-151695056?utm_campaign=post&utm_medium=web"><div class="pencraft pc-display-flex pc-flexDirection-column pc-minWidth-0 pc-position-relative pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-md _showFocus_1tdk8_72 _postAttachment_1jaic_563" tabindex="0" draggable="false" style="background: linear-gradient(180deg, rgba(78,75,70,0.75), rgba(78,75,70,0.75)), var(--color-dark-bg-secondary);"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _border-bottom-detail_1tdk8_31 _vibrantHeader_1jaic_607"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_424,h_222,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png 424w, https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png 1040w, https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png 1560w" sizes="520px"><img class="_img_16u6n_1 _postImage_1jaic_611 _vibrantPostImage_1jaic_617 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png" sizes="520px" alt="" srcset="https://substackcdn.com/image/fetch/w_424,h_222,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png 424w, https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png 1040w, https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png 1560w" width="520" draggable="false"></picture></div><div class="pencraft pc-display-flex pc-gap-12 pc-padding-12 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-2 pc-minWidth-0 _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-gap-8 pc-paddingBottom-4 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-position-relative pc-reset" draggable="false"><div class="pencraft pc-display-flex pc-reset _bg-white_1tdk8_331 pc-borderRadius-xs _overflow-hidden_1tdk8_351 _sizing-border-box_1tdk8_385" style="width: 18px; height: 18px;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png"><img class="_img_16u6n_1 _object-fit-cover_16u6n_5 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png" sizes="100vw" alt="Sam's Marketing Meditations" width="36" height="36" draggable="false" style="width: 18px; height: 18px;"></picture></div></div><div class="pencraft _flexGrow_1tdk8_338 pc-reset _ellipsis_1tdk8_379 _color-vibrance-secondary_h3mln_229 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-13_h3mln_39 _weight-regular_h3mln_142 _nowrap_h3mln_249 _reset_h3mln_1">Sam's Marketing Meditations</div></div><div class="pencraft pc-reset _color-vibrance-primary_h3mln_226 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _weight-medium_h3mln_145 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1">I'm going to regret sharing this</div></div></div></div></a><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-16 pc-reset"><div class="pencraft pc-display-flex pc-justifyContent-space-between pc-reset"><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="2" stroke="var(--color-fg-primary)" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path d="M7.50008 14.1666H5.83341C4.72835 14.1666 3.66854 13.7276 2.88714 12.9462C2.10573 12.1648 1.66675 11.105 1.66675 9.99992C1.66675 8.89485 2.10573 7.83504 2.88714 7.05364C3.66854 6.27224 4.72835 5.83325 5.83341 5.83325H7.50008M12.5001 5.83325H14.1667C15.2718 5.83325 16.3316 6.27224 17.113 7.05364C17.8944 7.83504 18.3334 8.89485 18.3334 9.99992C18.3334 11.105 17.8944 12.1648 17.113 12.9462C16.3316 13.7276 15.2718 14.1666 14.1667 14.1666H12.5001M6.66675 9.99992H13.3334"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Copy link</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M20 10C20 4.47715 15.5229 0 10 0C4.47715 0 0 4.47715 0 10C0 14.9912 3.65684 19.1283 8.4375 19.8785V12.8906H5.89844V10H8.4375V7.79688C8.4375 5.29063 9.93047 3.90625 12.2146 3.90625C13.3084 3.90625 14.4531 4.10156 14.4531 4.10156V6.5625H13.1922C11.95 6.5625 11.5625 7.3334 11.5625 8.125V10H14.3359L13.8926 12.8906H11.5625V19.8785C16.3432 19.1283 20 14.9912 20 10Z"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Facebook</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="var(--color-fg-primary)" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M9.9958 11.0646C10.2693 11.0646 10.5346 10.9569 10.7915 10.7248L19.0717 3.431C18.6241 3.13262 18.1102 3 17.3974 3H2.60257C1.88976 3 1.37587 3.13262 0.920011 3.431L9.20011 10.7248C9.46534 10.9569 9.73057 11.0646 9.9958 11.0646ZM0.215499 15.9465L6.34893 9.82137L0.198922 4.40075C0.107749 4.5748 0 4.99751 0 5.56941V14.7199C0 15.2503 0.0828842 15.6316 0.215499 15.9465ZM2.35391 17.2892H17.646C18.2511 17.2892 18.7235 17.14 19.0385 16.9245L12.731 10.6171L11.5209 11.6945C11.0402 12.1173 10.518 12.3328 9.9958 12.3328C9.48197 12.3328 8.95975 12.1173 8.47905 11.6945L7.26894 10.6171L0.961455 16.9245C1.27642 17.14 1.74057 17.2892 2.35391 17.2892ZM19.7844 15.9465C19.9088 15.6316 20 15.2503 20 14.7199V5.56941C20 4.99751 19.8922 4.5748 19.8011 4.40075L13.651 9.82137L19.7844 15.9465Z"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Email</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path d="M1.96484 0.624512H18.0354V2.70052H1.96484V0.624512Z" stroke="none"></path><path d="M1.96484 4.77655H18.0354V6.85254H1.96484V4.77655Z" stroke="none"></path><path d="M1.96484 8.92857V19.9505L10.0001 14.6347L18.0354 19.9505V8.92857H1.96484Z" stroke="none"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Notes</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1" id="trigger29" aria-expanded="false" aria-haspopup="dialog" aria-controls="dialog30" aria-label="View more"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="var(--color-fg-primary)" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-ellipsis"><circle cx="12" cy="12" r="1"></circle><circle cx="19" cy="12" r="1"></circle><circle cx="5" cy="12" r="1"></circle></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">More</div></a></div></div></div></div></div></div></div></div></div></div></div><a role="button" class="post-ufi-button style-compressed post-ufi-comment-button has-label with-border" href="https://www.samkuehnle.com/p/im-going-to-regret-sharing-this/comments" aria-label="View comments (2)"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="#000000" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-message-circle"><path d="M7.9 20A9 9 0 1 0 4 16.1L2 22Z"></path></svg></g></svg><div class="label">2</div></a><a role="button" class="post-ufi-button style-compressed no-label with-border" aria-label="View repost options"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="none" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><path d="M21 3V8M21 8H16M21 8L18 5.29962C16.7056 4.14183 15.1038 3.38328 13.3879 3.11547C11.6719 2.84766 9.9152 3.08203 8.32951 3.79031C6.74382 4.49858 5.39691 5.65051 4.45125 7.10715C3.5056 8.5638 3.00158 10.2629 3 11.9996M3 21V16M3 16H8M3 16L6 18.7C7.29445 19.8578 8.89623 20.6163 10.6121 20.8841C12.3281 21.152 14.0848 20.9176 15.6705 20.2093C17.2562 19.501 18.6031 18.3491 19.5487 16.8925C20.4944 15.4358 20.9984 13.7367 21 12" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div><a role="button" class="post-ufi-button style-compressed no-label with-border" href="javascript:void(0)" aria-label="View share options"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="14" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="icon"><path d="M4 12v8a2 2 0 0 0 2 2h12a2 2 0 0 0 2-2v-8"></path><polyline points="16 6 12 2 8 6"></polyline><line x1="12" x2="12" y1="2" y2="15"></line></svg></a></div></div></div><div><div class="_image_6i6j0_29 _container_1ehlj_1 post-preview-image" style="aspect-ratio: 1.5 / 1;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_320,h_213,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png"><img class="_img_16u6n_1 _image_1ehlj_19 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_320,h_213,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png" sizes="(min-width:768px) 50vw, 100vw" alt="" width="320" height="213" loading="lazy" style="aspect-ratio: 1.5 / 1;"></picture></div></div></div></div><div class="pencraft pc-display-flex pc-reset _border-bottom-detail-themed_1tdk8_50 _divider_1j53d_9"></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-padding-8 pc-position-relative pc-reset pc-borderRadius-sm _container_3eord_1 post-preview-container"><div class="_container_6i6j0_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-4 pc-position-relative _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-pub-primary-text_h3mln_190 _font-pub-headings_h3mln_124 _clamp_h3mln_254 _clamp-3_h3mln_266 _reset_h3mln_1" href="https://www.samkuehnle.com/p/my-biggest-paid-search-mistake" data-testid="post-preview-title" style="font-size: 19px; line-height: 26px;">My biggest paid search mistake</a></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1" href="https://www.samkuehnle.com/p/my-biggest-paid-search-mistake">And the reporting tip Google doesn't want you to know</a></div><div class="pencraft pc-display-inline pc-reset _color-pub-secondary-text_h3mln_193 _line-height-20_h3mln_80 _font-meta_h3mln_115 _size-11_h3mln_31 _weight-medium_h3mln_145 _transform-uppercase_h3mln_237 _reset_h3mln_1 _meta_h3mln_437"><time class="_date_qpf1t_1" datetime="2024-11-09T11:16:01.958Z">Nov 9</time> <span class="_dividerChar_qpf1t_37">•</span> <span class="pencraft pc-reset _reset_h3mln_1"><div class="profile-hover-card-target _profileHoverCardTarget_c9bh7_50"><a class="_link_qpf1t_25" href="https://substack.com/@samkuehnle">Sam Kuehnle</a></div></span></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _actions_3eord_22"><div class="post-ufi style-compressed justified themed"><div class="like-button-container post-ufi-button style-compressed"><a role="button" class="post-ufi-button style-compressed has-label with-border" aria-label="Like (1)" aria-pressed="false"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="#000000" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-heart"><path d="M19 14c1.49-1.46 3-3.21 3-5.5A5.5 5.5 0 0 0 16.5 3c-1.76 0-3 .5-4.5 2-1.5-1.5-2.74-2-4.5-2A5.5 5.5 0 0 0 2 8.5c0 2.3 1.5 4.05 3 5.5l7 7Z"></path></svg></g></svg><div class="label">1</div></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div><div class="modal typography out gone share-dialog popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content no-fullscreen"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="pencraft pc-display-contents pc-reset _pubTheme_c2zmd_1"><div class="pencraft pc-display-contents pc-reset _elevatedTheme_jpget_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-24 pc-padding-24 pc-reset _bg-primary_1tdk8_209 _border-detail_1tdk8_25 pc-borderRadius-md _container_1xu3k_8"><h4 class="pencraft _flexGrow_1tdk8_338 pc-reset _align-center_h3mln_13 _line-height-24_h3mln_83 _font-display_h3mln_103 _size-20_h3mln_59 _weight-bold_h3mln_151 _reset_h3mln_1">Share this post</h4><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-reset _animate_1tdk8_232 _cursor-pointer_1tdk8_252" href="https://substack.com/home/post/p-151323736?utm_campaign=post&utm_medium=web"><div class="pencraft pc-display-flex pc-flexDirection-column pc-minWidth-0 pc-position-relative pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-md _showFocus_1tdk8_72 _postAttachment_1jaic_563" tabindex="0" draggable="false" style="background: linear-gradient(180deg, rgba(49,86,67,0.75), rgba(49,86,67,0.75)), var(--color-dark-bg-secondary);"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _border-bottom-detail_1tdk8_31 _vibrantHeader_1jaic_607"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_424,h_222,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 424w, https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 1040w, https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 1560w" sizes="520px"><img class="_img_16u6n_1 _postImage_1jaic_611 _vibrantPostImage_1jaic_617 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png" sizes="520px" alt="" srcset="https://substackcdn.com/image/fetch/w_424,h_222,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 424w, https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 1040w, https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 1560w" width="520" draggable="false"></picture></div><div class="pencraft pc-display-flex pc-gap-12 pc-padding-12 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-2 pc-minWidth-0 _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-gap-8 pc-paddingBottom-4 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-position-relative pc-reset" draggable="false"><div class="pencraft pc-display-flex pc-reset _bg-white_1tdk8_331 pc-borderRadius-xs _overflow-hidden_1tdk8_351 _sizing-border-box_1tdk8_385" style="width: 18px; height: 18px;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png"><img class="_img_16u6n_1 _object-fit-cover_16u6n_5 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png" sizes="100vw" alt="Sam's Marketing Meditations" width="36" height="36" draggable="false" style="width: 18px; height: 18px;"></picture></div></div><div class="pencraft _flexGrow_1tdk8_338 pc-reset _ellipsis_1tdk8_379 _color-vibrance-secondary_h3mln_229 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-13_h3mln_39 _weight-regular_h3mln_142 _nowrap_h3mln_249 _reset_h3mln_1">Sam's Marketing Meditations</div></div><div class="pencraft pc-reset _color-vibrance-primary_h3mln_226 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _weight-medium_h3mln_145 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1">My biggest paid search mistake</div></div></div></div></a><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-16 pc-reset"><div class="pencraft pc-display-flex pc-justifyContent-space-between pc-reset"><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="2" stroke="var(--color-fg-primary)" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path d="M7.50008 14.1666H5.83341C4.72835 14.1666 3.66854 13.7276 2.88714 12.9462C2.10573 12.1648 1.66675 11.105 1.66675 9.99992C1.66675 8.89485 2.10573 7.83504 2.88714 7.05364C3.66854 6.27224 4.72835 5.83325 5.83341 5.83325H7.50008M12.5001 5.83325H14.1667C15.2718 5.83325 16.3316 6.27224 17.113 7.05364C17.8944 7.83504 18.3334 8.89485 18.3334 9.99992C18.3334 11.105 17.8944 12.1648 17.113 12.9462C16.3316 13.7276 15.2718 14.1666 14.1667 14.1666H12.5001M6.66675 9.99992H13.3334"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Copy link</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M20 10C20 4.47715 15.5229 0 10 0C4.47715 0 0 4.47715 0 10C0 14.9912 3.65684 19.1283 8.4375 19.8785V12.8906H5.89844V10H8.4375V7.79688C8.4375 5.29063 9.93047 3.90625 12.2146 3.90625C13.3084 3.90625 14.4531 4.10156 14.4531 4.10156V6.5625H13.1922C11.95 6.5625 11.5625 7.3334 11.5625 8.125V10H14.3359L13.8926 12.8906H11.5625V19.8785C16.3432 19.1283 20 14.9912 20 10Z"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Facebook</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="var(--color-fg-primary)" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M9.9958 11.0646C10.2693 11.0646 10.5346 10.9569 10.7915 10.7248L19.0717 3.431C18.6241 3.13262 18.1102 3 17.3974 3H2.60257C1.88976 3 1.37587 3.13262 0.920011 3.431L9.20011 10.7248C9.46534 10.9569 9.73057 11.0646 9.9958 11.0646ZM0.215499 15.9465L6.34893 9.82137L0.198922 4.40075C0.107749 4.5748 0 4.99751 0 5.56941V14.7199C0 15.2503 0.0828842 15.6316 0.215499 15.9465ZM2.35391 17.2892H17.646C18.2511 17.2892 18.7235 17.14 19.0385 16.9245L12.731 10.6171L11.5209 11.6945C11.0402 12.1173 10.518 12.3328 9.9958 12.3328C9.48197 12.3328 8.95975 12.1173 8.47905 11.6945L7.26894 10.6171L0.961455 16.9245C1.27642 17.14 1.74057 17.2892 2.35391 17.2892ZM19.7844 15.9465C19.9088 15.6316 20 15.2503 20 14.7199V5.56941C20 4.99751 19.8922 4.5748 19.8011 4.40075L13.651 9.82137L19.7844 15.9465Z"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Email</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path d="M1.96484 0.624512H18.0354V2.70052H1.96484V0.624512Z" stroke="none"></path><path d="M1.96484 4.77655H18.0354V6.85254H1.96484V4.77655Z" stroke="none"></path><path d="M1.96484 8.92857V19.9505L10.0001 14.6347L18.0354 19.9505V8.92857H1.96484Z" stroke="none"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Notes</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1" id="trigger35" aria-expanded="false" aria-haspopup="dialog" aria-controls="dialog36" aria-label="View more"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="var(--color-fg-primary)" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-ellipsis"><circle cx="12" cy="12" r="1"></circle><circle cx="19" cy="12" r="1"></circle><circle cx="5" cy="12" r="1"></circle></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">More</div></a></div></div></div></div></div></div></div></div></div></div></div><a role="button" class="post-ufi-button style-compressed post-ufi-comment-button no-label with-border" href="https://www.samkuehnle.com/p/my-biggest-paid-search-mistake/comments" aria-label="View comments (0)"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="#000000" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-message-circle"><path d="M7.9 20A9 9 0 1 0 4 16.1L2 22Z"></path></svg></g></svg></a><a role="button" class="post-ufi-button style-compressed no-label with-border" aria-label="View repost options"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="none" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><path d="M21 3V8M21 8H16M21 8L18 5.29962C16.7056 4.14183 15.1038 3.38328 13.3879 3.11547C11.6719 2.84766 9.9152 3.08203 8.32951 3.79031C6.74382 4.49858 5.39691 5.65051 4.45125 7.10715C3.5056 8.5638 3.00158 10.2629 3 11.9996M3 21V16M3 16H8M3 16L6 18.7C7.29445 19.8578 8.89623 20.6163 10.6121 20.8841C12.3281 21.152 14.0848 20.9176 15.6705 20.2093C17.2562 19.501 18.6031 18.3491 19.5487 16.8925C20.4944 15.4358 20.9984 13.7367 21 12" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div><a role="button" class="post-ufi-button style-compressed no-label with-border" href="javascript:void(0)" aria-label="View share options"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="14" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="icon"><path d="M4 12v8a2 2 0 0 0 2 2h12a2 2 0 0 0 2-2v-8"></path><polyline points="16 6 12 2 8 6"></polyline><line x1="12" x2="12" y1="2" y2="15"></line></svg></a></div></div></div><div><div class="_image_6i6j0_29 _container_1ehlj_1 post-preview-image" style="aspect-ratio: 1.5 / 1;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_320,h_213,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png"><img class="_img_16u6n_1 _image_1ehlj_19 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_320,h_213,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png" sizes="(min-width:768px) 50vw, 100vw" alt="" width="320" height="213" loading="lazy" style="aspect-ratio: 1.5 / 1;"></picture></div></div></div></div><div class="pencraft pc-display-flex pc-reset _border-bottom-detail-themed_1tdk8_50 _divider_1j53d_9"></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-padding-8 pc-position-relative pc-reset pc-borderRadius-sm _container_3eord_1 post-preview-container"><div class="_container_6i6j0_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-4 pc-position-relative _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-pub-primary-text_h3mln_190 _font-pub-headings_h3mln_124 _clamp_h3mln_254 _clamp-3_h3mln_266 _reset_h3mln_1" href="https://www.samkuehnle.com/p/dont-overlook-the-intern" data-testid="post-preview-title" style="font-size: 19px; line-height: 26px;">Don't overlook the intern</a></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1" href="https://www.samkuehnle.com/p/dont-overlook-the-intern">Thinking twice before we disqualify those "junior" job titles</a></div><div class="pencraft pc-display-inline pc-reset _color-pub-secondary-text_h3mln_193 _line-height-20_h3mln_80 _font-meta_h3mln_115 _size-11_h3mln_31 _weight-medium_h3mln_145 _transform-uppercase_h3mln_237 _reset_h3mln_1 _meta_h3mln_437"><time class="_date_qpf1t_1" datetime="2024-11-02T10:15:49.433Z">Nov 2</time> <span class="_dividerChar_qpf1t_37">•</span> <span class="pencraft pc-reset _reset_h3mln_1"><div class="profile-hover-card-target _profileHoverCardTarget_c9bh7_50"><a class="_link_qpf1t_25" href="https://substack.com/@samkuehnle">Sam Kuehnle</a></div></span></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _actions_3eord_22"><div class="post-ufi style-compressed justified themed"><div class="like-button-container post-ufi-button style-compressed"><a role="button" class="post-ufi-button style-compressed has-label with-border" aria-label="Like (1)" aria-pressed="false"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="#000000" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-heart"><path d="M19 14c1.49-1.46 3-3.21 3-5.5A5.5 5.5 0 0 0 16.5 3c-1.76 0-3 .5-4.5 2-1.5-1.5-2.74-2-4.5-2A5.5 5.5 0 0 0 2 8.5c0 2.3 1.5 4.05 3 5.5l7 7Z"></path></svg></g></svg><div class="label">1</div></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div><div class="modal typography out gone share-dialog popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content no-fullscreen"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="pencraft pc-display-contents pc-reset _pubTheme_c2zmd_1"><div class="pencraft pc-display-contents pc-reset _elevatedTheme_jpget_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-24 pc-padding-24 pc-reset _bg-primary_1tdk8_209 _border-detail_1tdk8_25 pc-borderRadius-md _container_1xu3k_8"><h4 class="pencraft _flexGrow_1tdk8_338 pc-reset _align-center_h3mln_13 _line-height-24_h3mln_83 _font-display_h3mln_103 _size-20_h3mln_59 _weight-bold_h3mln_151 _reset_h3mln_1">Share this post</h4><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-reset _animate_1tdk8_232 _cursor-pointer_1tdk8_252" href="https://substack.com/home/post/p-151025784?utm_campaign=post&utm_medium=web"><div class="pencraft pc-display-flex pc-flexDirection-column pc-minWidth-0 pc-position-relative pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-md _showFocus_1tdk8_72 _postAttachment_1jaic_563" tabindex="0" draggable="false" style="background: linear-gradient(180deg, rgba(48,84,92,0.75), rgba(48,84,92,0.75)), var(--color-dark-bg-secondary);"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _border-bottom-detail_1tdk8_31 _vibrantHeader_1jaic_607"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_424,h_222,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png 424w, https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png 1040w, https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png 1560w" sizes="520px"><img class="_img_16u6n_1 _postImage_1jaic_611 _vibrantPostImage_1jaic_617 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png" sizes="520px" alt="" srcset="https://substackcdn.com/image/fetch/w_424,h_222,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png 424w, https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png 1040w, https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png 1560w" width="520" draggable="false"></picture></div><div class="pencraft pc-display-flex pc-gap-12 pc-padding-12 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-2 pc-minWidth-0 _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-gap-8 pc-paddingBottom-4 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-position-relative pc-reset" draggable="false"><div class="pencraft pc-display-flex pc-reset _bg-white_1tdk8_331 pc-borderRadius-xs _overflow-hidden_1tdk8_351 _sizing-border-box_1tdk8_385" style="width: 18px; height: 18px;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png"><img class="_img_16u6n_1 _object-fit-cover_16u6n_5 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png" sizes="100vw" alt="Sam's Marketing Meditations" width="36" height="36" draggable="false" style="width: 18px; height: 18px;"></picture></div></div><div class="pencraft _flexGrow_1tdk8_338 pc-reset _ellipsis_1tdk8_379 _color-vibrance-secondary_h3mln_229 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-13_h3mln_39 _weight-regular_h3mln_142 _nowrap_h3mln_249 _reset_h3mln_1">Sam's Marketing Meditations</div></div><div class="pencraft pc-reset _color-vibrance-primary_h3mln_226 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _weight-medium_h3mln_145 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1">Don't overlook the intern</div></div></div></div></a><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-16 pc-reset"><div class="pencraft pc-display-flex pc-justifyContent-space-between pc-reset"><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="2" stroke="var(--color-fg-primary)" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path d="M7.50008 14.1666H5.83341C4.72835 14.1666 3.66854 13.7276 2.88714 12.9462C2.10573 12.1648 1.66675 11.105 1.66675 9.99992C1.66675 8.89485 2.10573 7.83504 2.88714 7.05364C3.66854 6.27224 4.72835 5.83325 5.83341 5.83325H7.50008M12.5001 5.83325H14.1667C15.2718 5.83325 16.3316 6.27224 17.113 7.05364C17.8944 7.83504 18.3334 8.89485 18.3334 9.99992C18.3334 11.105 17.8944 12.1648 17.113 12.9462C16.3316 13.7276 15.2718 14.1666 14.1667 14.1666H12.5001M6.66675 9.99992H13.3334"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Copy link</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M20 10C20 4.47715 15.5229 0 10 0C4.47715 0 0 4.47715 0 10C0 14.9912 3.65684 19.1283 8.4375 19.8785V12.8906H5.89844V10H8.4375V7.79688C8.4375 5.29063 9.93047 3.90625 12.2146 3.90625C13.3084 3.90625 14.4531 4.10156 14.4531 4.10156V6.5625H13.1922C11.95 6.5625 11.5625 7.3334 11.5625 8.125V10H14.3359L13.8926 12.8906H11.5625V19.8785C16.3432 19.1283 20 14.9912 20 10Z"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Facebook</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="var(--color-fg-primary)" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M9.9958 11.0646C10.2693 11.0646 10.5346 10.9569 10.7915 10.7248L19.0717 3.431C18.6241 3.13262 18.1102 3 17.3974 3H2.60257C1.88976 3 1.37587 3.13262 0.920011 3.431L9.20011 10.7248C9.46534 10.9569 9.73057 11.0646 9.9958 11.0646ZM0.215499 15.9465L6.34893 9.82137L0.198922 4.40075C0.107749 4.5748 0 4.99751 0 5.56941V14.7199C0 15.2503 0.0828842 15.6316 0.215499 15.9465ZM2.35391 17.2892H17.646C18.2511 17.2892 18.7235 17.14 19.0385 16.9245L12.731 10.6171L11.5209 11.6945C11.0402 12.1173 10.518 12.3328 9.9958 12.3328C9.48197 12.3328 8.95975 12.1173 8.47905 11.6945L7.26894 10.6171L0.961455 16.9245C1.27642 17.14 1.74057 17.2892 2.35391 17.2892ZM19.7844 15.9465C19.9088 15.6316 20 15.2503 20 14.7199V5.56941C20 4.99751 19.8922 4.5748 19.8011 4.40075L13.651 9.82137L19.7844 15.9465Z"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Email</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path d="M1.96484 0.624512H18.0354V2.70052H1.96484V0.624512Z" stroke="none"></path><path d="M1.96484 4.77655H18.0354V6.85254H1.96484V4.77655Z" stroke="none"></path><path d="M1.96484 8.92857V19.9505L10.0001 14.6347L18.0354 19.9505V8.92857H1.96484Z" stroke="none"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Notes</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1" id="trigger41" aria-expanded="false" aria-haspopup="dialog" aria-controls="dialog42" aria-label="View more"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="var(--color-fg-primary)" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-ellipsis"><circle cx="12" cy="12" r="1"></circle><circle cx="19" cy="12" r="1"></circle><circle cx="5" cy="12" r="1"></circle></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">More</div></a></div></div></div></div></div></div></div></div></div></div></div><a role="button" class="post-ufi-button style-compressed post-ufi-comment-button no-label with-border" href="https://www.samkuehnle.com/p/dont-overlook-the-intern/comments" aria-label="View comments (0)"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="#000000" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-message-circle"><path d="M7.9 20A9 9 0 1 0 4 16.1L2 22Z"></path></svg></g></svg></a><a role="button" class="post-ufi-button style-compressed no-label with-border" aria-label="View repost options"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="none" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><path d="M21 3V8M21 8H16M21 8L18 5.29962C16.7056 4.14183 15.1038 3.38328 13.3879 3.11547C11.6719 2.84766 9.9152 3.08203 8.32951 3.79031C6.74382 4.49858 5.39691 5.65051 4.45125 7.10715C3.5056 8.5638 3.00158 10.2629 3 11.9996M3 21V16M3 16H8M3 16L6 18.7C7.29445 19.8578 8.89623 20.6163 10.6121 20.8841C12.3281 21.152 14.0848 20.9176 15.6705 20.2093C17.2562 19.501 18.6031 18.3491 19.5487 16.8925C20.4944 15.4358 20.9984 13.7367 21 12" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div><a role="button" class="post-ufi-button style-compressed no-label with-border" href="javascript:void(0)" aria-label="View share options"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="14" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="icon"><path d="M4 12v8a2 2 0 0 0 2 2h12a2 2 0 0 0 2-2v-8"></path><polyline points="16 6 12 2 8 6"></polyline><line x1="12" x2="12" y1="2" y2="15"></line></svg></a></div></div></div><div><div class="_image_6i6j0_29 _container_1ehlj_1 post-preview-image" style="aspect-ratio: 1.5 / 1;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_320,h_213,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png"><img class="_img_16u6n_1 _image_1ehlj_19 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_320,h_213,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png" sizes="(min-width:768px) 50vw, 100vw" alt="" width="320" height="213" loading="lazy" style="aspect-ratio: 1.5 / 1;"></picture></div></div></div></div><div class="pencraft pc-display-flex pc-reset _border-bottom-detail-themed_1tdk8_50 _divider_1j53d_9"></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-padding-8 pc-position-relative pc-reset pc-borderRadius-sm _container_3eord_1 post-preview-container"><div class="_container_6i6j0_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-4 pc-position-relative _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-pub-primary-text_h3mln_190 _font-pub-headings_h3mln_124 _clamp_h3mln_254 _clamp-3_h3mln_266 _reset_h3mln_1" href="https://www.samkuehnle.com/p/34-reflections-after-34-years" data-testid="post-preview-title" style="font-size: 19px; line-height: 26px;">34 reflections after 34 years</a></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1" href="https://www.samkuehnle.com/p/34-reflections-after-34-years">34 thoughts on life, work, and even marketing</a></div><div class="pencraft pc-display-inline pc-reset _color-pub-secondary-text_h3mln_193 _line-height-20_h3mln_80 _font-meta_h3mln_115 _size-11_h3mln_31 _weight-medium_h3mln_145 _transform-uppercase_h3mln_237 _reset_h3mln_1 _meta_h3mln_437"><time class="_date_qpf1t_1" datetime="2024-10-26T10:15:49.730Z">Oct 26</time> <span class="_dividerChar_qpf1t_37">•</span> <span class="pencraft pc-reset _reset_h3mln_1"><div class="profile-hover-card-target _profileHoverCardTarget_c9bh7_50"><a class="_link_qpf1t_25" href="https://substack.com/@samkuehnle">Sam Kuehnle</a></div></span></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _actions_3eord_22"><div class="post-ufi style-compressed justified themed"><div class="like-button-container post-ufi-button style-compressed"><a role="button" class="post-ufi-button style-compressed has-label with-border" aria-label="Like (6)" aria-pressed="false"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="#000000" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-heart"><path d="M19 14c1.49-1.46 3-3.21 3-5.5A5.5 5.5 0 0 0 16.5 3c-1.76 0-3 .5-4.5 2-1.5-1.5-2.74-2-4.5-2A5.5 5.5 0 0 0 2 8.5c0 2.3 1.5 4.05 3 5.5l7 7Z"></path></svg></g></svg><div class="label">6</div></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div><div class="modal typography out gone share-dialog popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content no-fullscreen"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="pencraft pc-display-contents pc-reset _pubTheme_c2zmd_1"><div class="pencraft pc-display-contents pc-reset _elevatedTheme_jpget_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-24 pc-padding-24 pc-reset _bg-primary_1tdk8_209 _border-detail_1tdk8_25 pc-borderRadius-md _container_1xu3k_8"><h4 class="pencraft _flexGrow_1tdk8_338 pc-reset _align-center_h3mln_13 _line-height-24_h3mln_83 _font-display_h3mln_103 _size-20_h3mln_59 _weight-bold_h3mln_151 _reset_h3mln_1">Share this post</h4><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-reset _animate_1tdk8_232 _cursor-pointer_1tdk8_252" href="https://substack.com/home/post/p-150708431?utm_campaign=post&utm_medium=web"><div class="pencraft pc-display-flex pc-flexDirection-column pc-minWidth-0 pc-position-relative pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-md _showFocus_1tdk8_72 _postAttachment_1jaic_563" tabindex="0" draggable="false" style="background: linear-gradient(180deg, rgba(57,66,76,0.75), rgba(57,66,76,0.75)), var(--color-dark-bg-secondary);"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _border-bottom-detail_1tdk8_31 _vibrantHeader_1jaic_607"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_424,h_222,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc28a6ae0-d043-4647-b311-4b9d714c11bc_1024x1024.webp 424w, https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc28a6ae0-d043-4647-b311-4b9d714c11bc_1024x1024.webp 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc28a6ae0-d043-4647-b311-4b9d714c11bc_1024x1024.webp 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc28a6ae0-d043-4647-b311-4b9d714c11bc_1024x1024.webp 1040w, https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc28a6ae0-d043-4647-b311-4b9d714c11bc_1024x1024.webp 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc28a6ae0-d043-4647-b311-4b9d714c11bc_1024x1024.webp 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc28a6ae0-d043-4647-b311-4b9d714c11bc_1024x1024.webp 1560w" sizes="520px"><img class="_img_16u6n_1 _postImage_1jaic_611 _vibrantPostImage_1jaic_617 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc28a6ae0-d043-4647-b311-4b9d714c11bc_1024x1024.webp" sizes="520px" alt="" srcset="https://substackcdn.com/image/fetch/w_424,h_222,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc28a6ae0-d043-4647-b311-4b9d714c11bc_1024x1024.webp 424w, https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc28a6ae0-d043-4647-b311-4b9d714c11bc_1024x1024.webp 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc28a6ae0-d043-4647-b311-4b9d714c11bc_1024x1024.webp 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc28a6ae0-d043-4647-b311-4b9d714c11bc_1024x1024.webp 1040w, https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc28a6ae0-d043-4647-b311-4b9d714c11bc_1024x1024.webp 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc28a6ae0-d043-4647-b311-4b9d714c11bc_1024x1024.webp 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc28a6ae0-d043-4647-b311-4b9d714c11bc_1024x1024.webp 1560w" width="520" draggable="false"></picture></div><div class="pencraft pc-display-flex pc-gap-12 pc-padding-12 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-2 pc-minWidth-0 _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-gap-8 pc-paddingBottom-4 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-position-relative pc-reset" draggable="false"><div class="pencraft pc-display-flex pc-reset _bg-white_1tdk8_331 pc-borderRadius-xs _overflow-hidden_1tdk8_351 _sizing-border-box_1tdk8_385" style="width: 18px; height: 18px;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png"><img class="_img_16u6n_1 _object-fit-cover_16u6n_5 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png" sizes="100vw" alt="Sam's Marketing Meditations" width="36" height="36" draggable="false" style="width: 18px; height: 18px;"></picture></div></div><div class="pencraft _flexGrow_1tdk8_338 pc-reset _ellipsis_1tdk8_379 _color-vibrance-secondary_h3mln_229 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-13_h3mln_39 _weight-regular_h3mln_142 _nowrap_h3mln_249 _reset_h3mln_1">Sam's Marketing Meditations</div></div><div class="pencraft pc-reset _color-vibrance-primary_h3mln_226 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _weight-medium_h3mln_145 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1">34 reflections after 34 years</div></div></div></div></a><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-16 pc-reset"><div class="pencraft pc-display-flex pc-justifyContent-space-between pc-reset"><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="2" stroke="var(--color-fg-primary)" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path d="M7.50008 14.1666H5.83341C4.72835 14.1666 3.66854 13.7276 2.88714 12.9462C2.10573 12.1648 1.66675 11.105 1.66675 9.99992C1.66675 8.89485 2.10573 7.83504 2.88714 7.05364C3.66854 6.27224 4.72835 5.83325 5.83341 5.83325H7.50008M12.5001 5.83325H14.1667C15.2718 5.83325 16.3316 6.27224 17.113 7.05364C17.8944 7.83504 18.3334 8.89485 18.3334 9.99992C18.3334 11.105 17.8944 12.1648 17.113 12.9462C16.3316 13.7276 15.2718 14.1666 14.1667 14.1666H12.5001M6.66675 9.99992H13.3334"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Copy link</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M20 10C20 4.47715 15.5229 0 10 0C4.47715 0 0 4.47715 0 10C0 14.9912 3.65684 19.1283 8.4375 19.8785V12.8906H5.89844V10H8.4375V7.79688C8.4375 5.29063 9.93047 3.90625 12.2146 3.90625C13.3084 3.90625 14.4531 4.10156 14.4531 4.10156V6.5625H13.1922C11.95 6.5625 11.5625 7.3334 11.5625 8.125V10H14.3359L13.8926 12.8906H11.5625V19.8785C16.3432 19.1283 20 14.9912 20 10Z"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Facebook</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="var(--color-fg-primary)" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M9.9958 11.0646C10.2693 11.0646 10.5346 10.9569 10.7915 10.7248L19.0717 3.431C18.6241 3.13262 18.1102 3 17.3974 3H2.60257C1.88976 3 1.37587 3.13262 0.920011 3.431L9.20011 10.7248C9.46534 10.9569 9.73057 11.0646 9.9958 11.0646ZM0.215499 15.9465L6.34893 9.82137L0.198922 4.40075C0.107749 4.5748 0 4.99751 0 5.56941V14.7199C0 15.2503 0.0828842 15.6316 0.215499 15.9465ZM2.35391 17.2892H17.646C18.2511 17.2892 18.7235 17.14 19.0385 16.9245L12.731 10.6171L11.5209 11.6945C11.0402 12.1173 10.518 12.3328 9.9958 12.3328C9.48197 12.3328 8.95975 12.1173 8.47905 11.6945L7.26894 10.6171L0.961455 16.9245C1.27642 17.14 1.74057 17.2892 2.35391 17.2892ZM19.7844 15.9465C19.9088 15.6316 20 15.2503 20 14.7199V5.56941C20 4.99751 19.8922 4.5748 19.8011 4.40075L13.651 9.82137L19.7844 15.9465Z"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Email</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path d="M1.96484 0.624512H18.0354V2.70052H1.96484V0.624512Z" stroke="none"></path><path d="M1.96484 4.77655H18.0354V6.85254H1.96484V4.77655Z" stroke="none"></path><path d="M1.96484 8.92857V19.9505L10.0001 14.6347L18.0354 19.9505V8.92857H1.96484Z" stroke="none"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Notes</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1" id="trigger47" aria-expanded="false" aria-haspopup="dialog" aria-controls="dialog48" aria-label="View more"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="var(--color-fg-primary)" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-ellipsis"><circle cx="12" cy="12" r="1"></circle><circle cx="19" cy="12" r="1"></circle><circle cx="5" cy="12" r="1"></circle></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">More</div></a></div></div></div></div></div></div></div></div></div></div></div><a role="button" class="post-ufi-button style-compressed post-ufi-comment-button has-label with-border" href="https://www.samkuehnle.com/p/34-reflections-after-34-years/comments" aria-label="View comments (4)"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="#000000" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-message-circle"><path d="M7.9 20A9 9 0 1 0 4 16.1L2 22Z"></path></svg></g></svg><div class="label">4</div></a><a role="button" class="post-ufi-button style-compressed no-label with-border" aria-label="View repost options"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="none" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><path d="M21 3V8M21 8H16M21 8L18 5.29962C16.7056 4.14183 15.1038 3.38328 13.3879 3.11547C11.6719 2.84766 9.9152 3.08203 8.32951 3.79031C6.74382 4.49858 5.39691 5.65051 4.45125 7.10715C3.5056 8.5638 3.00158 10.2629 3 11.9996M3 21V16M3 16H8M3 16L6 18.7C7.29445 19.8578 8.89623 20.6163 10.6121 20.8841C12.3281 21.152 14.0848 20.9176 15.6705 20.2093C17.2562 19.501 18.6031 18.3491 19.5487 16.8925C20.4944 15.4358 20.9984 13.7367 21 12" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div><a role="button" class="post-ufi-button style-compressed no-label with-border" href="javascript:void(0)" aria-label="View share options"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="14" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="icon"><path d="M4 12v8a2 2 0 0 0 2 2h12a2 2 0 0 0 2-2v-8"></path><polyline points="16 6 12 2 8 6"></polyline><line x1="12" x2="12" y1="2" y2="15"></line></svg></a></div></div></div><div><div class="_image_6i6j0_29 _container_1ehlj_1 post-preview-image" style="aspect-ratio: 1.5 / 1;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_320,h_213,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc28a6ae0-d043-4647-b311-4b9d714c11bc_1024x1024.webp"><img class="_img_16u6n_1 _image_1ehlj_19 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_320,h_213,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc28a6ae0-d043-4647-b311-4b9d714c11bc_1024x1024.webp" sizes="(min-width:768px) 50vw, 100vw" alt="" width="320" height="213" loading="lazy" style="aspect-ratio: 1.5 / 1;"></picture></div></div></div></div></div></div><div class="pencraft pc-display-flex pc-paddingLeft-8 pc-paddingRight-8 pc-paddingTop-16 pc-reset"><button class="pencraft pc-reset pencraft _buttonBase_bxx6e_1 _button_bxx6e_1 _buttonNew_bxx6e_97 _button2_bxx6e_148 _priority_secondary_bxx6e_46 _size_md_bxx6e_166" tabindex="0" type="button" data-testid="archive-view-all" data-href="/archive?sort=new">See all<svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-chevron-right"><path d="m9 18 6-6-6-6"></path></svg></button></div></div></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-40 pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-24 pc-paddingLeft-8 pc-paddingRight-8 pc-reset _container_cjrxc_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-reset"><img data-testid="homepage-sidebar-pub-logo" class="_pubLogo_cjrxc_5" src="https://substackcdn.com/image/fetch/w_88,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png" alt="Sam's Marketing Meditations"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-2 pc-reset"><div class="pencraft pc-reset _color-pub-primary-text_h3mln_190 _line-height-24_h3mln_83 _font-pub-headings_h3mln_124 _size-17_h3mln_51 _weight-bold_h3mln_151 _reset_h3mln_1">Sam's Marketing Meditations</div><div class="pencraft pc-reset _color-pub-secondary-text_h3mln_193 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-12_h3mln_35 _reset_h3mln_1">A weekly reflection on marketing observations, ideas, and lessons written to a young marketer (myself).</div></div></div><div class="subscribe-widget" data-component-name="SubscribeWidget"><div class="pencraft pc-display-flex pc-justifyContent-center pc-reset"><div class="_container_11q5m_1"><form class="form _form_11q5m_6" action="/api/v1/free?nojs=true" method="post" novalidate=""><input type="hidden" name="first_url" value="https://www.samkuehnle.com/"><input type="hidden" name="first_referrer"><input type="hidden" name="current_url" value="https://www.samkuehnle.com/"><input type="hidden" name="current_referrer"><input type="hidden" name="first_session_url" value="https://www.samkuehnle.com/"><input type="hidden" name="first_session_referrer"><input type="hidden" name="referral_code"><input type="hidden" name="source" value="magaziney-home-page"><input type="hidden" name="referring_pub_id"><input type="hidden" name="additional_referring_pub_ids"><div class="_sideBySideWrap_11q5m_10"><div class="_emailInputWrapper_11q5m_57 _emailInputWrapperExpectTruncation_11q5m_61"><input class="pencraft _emailInput_11q5m_23 _emailInputExpectTruncation_11q5m_53" type="email" name="email" placeholder="Type your email..."></div><button tabindex="0" type="submit" class="button rightButton primary subscribe-btn _button_11q5m_76"><span class="button-text ">Subscribe</span></button></div><div id="error-container"></div></form><div class="_animationWrapper_trj0v_1"></div></div></div></div></div></div></div></div><div><div class="_container_17tl1_1 _three-column-width_17tl1_67"><div class="pencraft pc-display-flex pc-flexDirection-column pc-paddingLeft-8 pc-paddingRight-8 pc-reset"><div class="home-sitemap"><h4 class="home-sitemap-title">Sam's Marketing Meditations</h4><div class="pencraft pc-paddingTop-20 pc-reset"><div class="home-sitemap-signup-form _container_11q5m_1"><form class="form _form_11q5m_6" action="/api/v1/free?nojs=true" method="post" novalidate=""><input type="hidden" name="first_url" value="https://www.samkuehnle.com/"><input type="hidden" name="first_referrer"><input type="hidden" name="current_url" value="https://www.samkuehnle.com/"><input type="hidden" name="current_referrer"><input type="hidden" name="first_session_url" value="https://www.samkuehnle.com/"><input type="hidden" name="first_session_referrer"><input type="hidden" name="referral_code"><input type="hidden" name="source" value="home-sitemap"><input type="hidden" name="referring_pub_id"><input type="hidden" name="additional_referring_pub_ids"><div class="_sideBySideWrap_11q5m_10"><div class="_emailInputWrapper_11q5m_57"><input class="pencraft _emailInput_11q5m_23" type="email" name="email" placeholder="Type your email..."></div><button tabindex="0" type="submit" class="button rightButton primary subscribe-btn _button_11q5m_76"><span class="button-text ">Subscribe</span></button></div><div id="error-container"></div></form><div class="_animationWrapper_trj0v_1"></div></div></div><div class="home-sitemap-links"><a href="/about">About</a><a href="/archive">Archive</a><a href="https://www.samkuehnle.com/recommendations" native="true">Recommendations</a><a href="/sitemap" native="true">Sitemap</a></div></div></div></div></div></div></div></div></div></div><div class="footer-wrap publication-footer"><div class="visibility-check"></div><div class="footer themed-background"><div class="container"><div class="footer-blurbs"><div class="footer-copyright-blurb">© 2024 Sam Kuehnle</div><div class="footer-terms-blurb"><a href="https://substack.com/privacy" target="_blank" rel="noopener noreferrer">Privacy</a><span> ∙ </span><a href="https://substack.com/tos" target="_blank" rel="noopener noreferrer">Terms</a><span> ∙ </span><a href="https://substack.com/ccpa#personal-data-collected" target="_blank" rel="noopener noreferrer">Collection notice</a></div></div><div class="footer-buttons"><a class="footer-substack-cta start-publishing" native="true" href="https://substack.com/signup?utm_source=substack&utm_medium=web&utm_content=footer"><svg role="img" width="1000" height="1000" viewBox="0 0 1000 1000" fill="#FF6719" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M764.166 348.371H236.319V419.402H764.166V348.371Z"></path><path d="M236.319 483.752V813.999L500.231 666.512L764.19 813.999V483.752H236.319Z"></path><path d="M764.166 213H236.319V284.019H764.166V213Z"></path></g></svg> Start Writing</a><a class="footer-substack-cta get-the-app no-icon" native="true" href="https://substack.com/app/app-store-redirect?utm_campaign=app-marketing&utm_content=web-footer-button">Get the app</a></div><div class="pencraft pc-reset _reset_h3mln_1 footer-slogan-blurb" translated="true"><a href="https://substack.com" native="true">Substack</a> is the home for great culture</div></div></div></div><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog" style="z-index: 1001;"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div></div><div class="modal typography out gone share-dialog popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content no-fullscreen"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="pencraft pc-display-contents pc-reset _pubTheme_c2zmd_1"><div class="pencraft pc-display-contents pc-reset _elevatedTheme_jpget_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-24 pc-padding-24 pc-reset _bg-primary_1tdk8_209 _border-detail_1tdk8_25 pc-borderRadius-md _container_1xu3k_8"><h4 class="pencraft _flexGrow_1tdk8_338 pc-reset _align-center_h3mln_13 _line-height-24_h3mln_83 _font-display_h3mln_103 _size-20_h3mln_59 _weight-bold_h3mln_151 _reset_h3mln_1">Share</h4><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-reset _animate_1tdk8_232 _cursor-pointer_1tdk8_252" href="https://www.samkuehnle.com/?utm_campaign=unknown&utm_medium=web"><div class="pencraft pc-display-contents pc-reset _elevatedTheme_jpget_1"><div class="pencraft pc-display-flex pc-gap-12 pc-padding-12 pc-position-relative pc-reset _bg-primary_1tdk8_209 _animate_1tdk8_232 pc-borderRadius-md _showFocus_1tdk8_72 _postAttachment_1jaic_563" tabindex="0" rel="nofollow noopener ugc" target="_blank" draggable="false"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-2 pc-minWidth-0 _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _weight-medium_h3mln_145 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1"></div></div><div class="pencraft pc-display-flex pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 pc-borderRadius-md"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="var(--color-fg-secondary)" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-link"><path d="M10 13a5 5 0 0 0 7.54.54l3-3a5 5 0 0 0-7.07-7.07l-1.72 1.71"></path><path d="M14 11a5 5 0 0 0-7.54-.54l-3 3a5 5 0 0 0 7.07 7.07l1.71-1.71"></path></svg></div></div></div></a><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-16 pc-reset"><div class="pencraft pc-display-flex pc-justifyContent-space-between pc-reset"><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="2" stroke="var(--color-fg-primary)" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path d="M7.50008 14.1666H5.83341C4.72835 14.1666 3.66854 13.7276 2.88714 12.9462C2.10573 12.1648 1.66675 11.105 1.66675 9.99992C1.66675 8.89485 2.10573 7.83504 2.88714 7.05364C3.66854 6.27224 4.72835 5.83325 5.83341 5.83325H7.50008M12.5001 5.83325H14.1667C15.2718 5.83325 16.3316 6.27224 17.113 7.05364C17.8944 7.83504 18.3334 8.89485 18.3334 9.99992C18.3334 11.105 17.8944 12.1648 17.113 12.9462C16.3316 13.7276 15.2718 14.1666 14.1667 14.1666H12.5001M6.66675 9.99992H13.3334"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Copy link</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M20 10C20 4.47715 15.5229 0 10 0C4.47715 0 0 4.47715 0 10C0 14.9912 3.65684 19.1283 8.4375 19.8785V12.8906H5.89844V10H8.4375V7.79688C8.4375 5.29063 9.93047 3.90625 12.2146 3.90625C13.3084 3.90625 14.4531 4.10156 14.4531 4.10156V6.5625H13.1922C11.95 6.5625 11.5625 7.3334 11.5625 8.125V10H14.3359L13.8926 12.8906H11.5625V19.8785C16.3432 19.1283 20 14.9912 20 10Z"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Facebook</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="var(--color-fg-primary)" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M9.9958 11.0646C10.2693 11.0646 10.5346 10.9569 10.7915 10.7248L19.0717 3.431C18.6241 3.13262 18.1102 3 17.3974 3H2.60257C1.88976 3 1.37587 3.13262 0.920011 3.431L9.20011 10.7248C9.46534 10.9569 9.73057 11.0646 9.9958 11.0646ZM0.215499 15.9465L6.34893 9.82137L0.198922 4.40075C0.107749 4.5748 0 4.99751 0 5.56941V14.7199C0 15.2503 0.0828842 15.6316 0.215499 15.9465ZM2.35391 17.2892H17.646C18.2511 17.2892 18.7235 17.14 19.0385 16.9245L12.731 10.6171L11.5209 11.6945C11.0402 12.1173 10.518 12.3328 9.9958 12.3328C9.48197 12.3328 8.95975 12.1173 8.47905 11.6945L7.26894 10.6171L0.961455 16.9245C1.27642 17.14 1.74057 17.2892 2.35391 17.2892ZM19.7844 15.9465C19.9088 15.6316 20 15.2503 20 14.7199V5.56941C20 4.99751 19.8922 4.5748 19.8011 4.40075L13.651 9.82137L19.7844 15.9465Z"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Email</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path d="M1.96484 0.624512H18.0354V2.70052H1.96484V0.624512Z" stroke="none"></path><path d="M1.96484 4.77655H18.0354V6.85254H1.96484V4.77655Z" stroke="none"></path><path d="M1.96484 8.92857V19.9505L10.0001 14.6347L18.0354 19.9505V8.92857H1.96484Z" stroke="none"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Notes</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1" id="trigger3" aria-expanded="false" aria-haspopup="dialog" aria-controls="dialog4" aria-label="View more"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="var(--color-fg-primary)" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-ellipsis"><circle cx="12" cy="12" r="1"></circle><circle cx="19" cy="12" r="1"></circle><circle cx="5" cy="12" r="1"></circle></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">More</div></a></div></div></div></div></div></div></div></div></div></div><div class="pencraft pc-display-contents pc-reset _pubAccentTheme_1abwf_1"></div><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div><div class="pencraft pc-position-fixed pc-reset _sizing-border-box_1tdk8_385" style="left: auto; right: 16px; bottom: 16px; z-index: 999; transform: translateY(0px);"></div><div></div></div>
<script src="https://js.sentry-cdn.com/6c2ff3e3828e4017b7faf7b63e24cdf8.min.js" crossorigin="anonymous"></script>
<script>
window.Sentry && window.Sentry.onLoad(function() {
window.Sentry.init({
environment: window._preloads.sentry_environment,
dsn: window._preloads.sentry_dsn,
})
})
</script>
<script>window._preloads = JSON.parse("{\"isEU\":true,\"language\":\"en\",\"country\":\"ES\",\"base_url\":\"https://www.samkuehnle.com\",\"stripe_publishable_key\":\"pk_live_vNnuGHOFnt4mM7V9PuCAAPJz\",\"captcha_site_key\":\"6LdYbsYZAAAAAIFIRh8X_16GoFRLIReh-e-q6qSa\",\"pub\":{\"apple_pay_disabled\":false,\"apex_domain\":\"samkuehnle.com\",\"author_id\":2717430,\"byline_images_enabled\":true,\"bylines_enabled\":true,\"chartable_token\":null,\"community_enabled\":true,\"copyright\":\"Sam Kuehnle\",\"cover_photo_url\":null,\"created_at\":\"2024-02-23T16:44:53.556Z\",\"custom_domain_optional\":false,\"custom_domain\":\"www.samkuehnle.com\",\"custom_publication_theme_id\":null,\"default_comment_sort\":\"best_first\",\"default_coupon\":null,\"default_group_coupon\":null,\"default_show_guest_bios\":true,\"email_banner_url\":null,\"email_from_name\":\"Sam Kuehnle\",\"email_from\":null,\"embed_tracking_disabled\":false,\"explicit\":false,\"expose_paywall_content_to_search_engines\":true,\"fb_pixel_id\":null,\"fb_site_verification_token\":null,\"flagged_as_spam\":false,\"founding_subscription_benefits\":null,\"free_subscription_benefits\":null,\"ga_pixel_id\":null,\"google_site_verification_token\":null,\"google_tag_manager_token\":\"GTM-K3QXD4XT\",\"hero_image\":null,\"hero_text\":\"A weekly reflection on marketing observations, ideas, and lessons written to a young marketer (myself).\",\"hide_intro_subtitle\":null,\"hide_intro_title\":null,\"hide_podcast_feed_link\":false,\"homepage_type\":\"newspaper\",\"id\":2374867,\"image_thumbnails_always_enabled\":false,\"invite_only\":false,\"language\":\"en\",\"logo_url_wide\":\"https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Febf8acdf-bfd9-4f61-a755-993f40b8edd8_1344x256.png\",\"logo_url\":\"https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png\",\"minimum_group_size\":2,\"moderation_enabled\":true,\"name\":\"Sam's Marketing Meditations\",\"paid_subscription_benefits\":null,\"parsely_pixel_id\":null,\"payments_state\":\"disabled\",\"paywall_free_trial_enabled\":false,\"podcast_art_url\":null,\"paid_podcast_episode_art_url\":null,\"podcast_byline\":null,\"podcast_description\":null,\"podcast_enabled\":false,\"podcast_feed_url\":null,\"podcast_title\":null,\"post_preview_limit\":null,\"require_clickthrough\":false,\"rss_feed_url\":null,\"rss_website_url\":null,\"show_pub_podcast_tab\":false,\"show_recs_on_homepage\":false,\"subdomain\":\"samkuehnle\",\"subscriber_invites\":0,\"support_email\":null,\"theme_var_background_pop\":\"#BAA049\",\"theme_var_color_links\":true,\"theme_var_cover_bg_color\":null,\"trial_end_override\":null,\"twitter_pixel_id\":null,\"type\":\"newsletter\",\"post_reaction_faces_enabled\":true,\"is_personal_mode\":false,\"plans\":null,\"stripe_user_id\":null,\"stripe_country\":null,\"stripe_publishable_key\":null,\"automatic_tax_enabled\":null,\"author_name\":\"Sam Kuehnle\",\"author_handle\":\"samkuehnle\",\"author_photo_url\":\"https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5ec91cfd-5d9a-40c5-b1ca-5eefa5e59c26_1569x1569.png\",\"author_bio\":\"Goes deep on all things demand generation and revenue growth...only to simplify it with a second-grade doodle. VP of Marketing at Loxo. \\nJoin the movement by reading my weekly newsletter, Sam's Marketing Meditations: https://samkuehnle.substack.com/\",\"twitter_share_on_publish_opt_in\":null,\"has_custom_tos\":false,\"has_custom_privacy\":false,\"theme\":{\"background_pop_color\":\"#78a947\",\"web_bg_color\":\"#ffffff\",\"cover_bg_color\":null,\"publication_id\":2374867,\"color_links\":null,\"font_preset_heading\":\"heavy_sans\",\"font_preset_body\":\"sans\",\"font_family_headings\":null,\"font_family_body\":null,\"font_family_ui\":null,\"font_size_body_desktop\":null,\"print_secondary\":null,\"custom_css_web\":null,\"custom_css_email\":null,\"home_hero\":\"newspaper\",\"home_posts\":\"list\",\"home_show_top_posts\":false,\"hide_images_from_list\":false,\"home_hero_alignment\":\"left\",\"home_hero_show_podcast_links\":true,\"default_post_header_variant\":null},\"threads_v2_settings\":null,\"default_group_coupon_percent_off\":null,\"pause_return_date\":null,\"has_posts\":true,\"has_recommendations\":true,\"first_post_date\":\"2024-03-02T12:47:19.490Z\",\"has_podcast\":false,\"has_free_podcast\":false,\"has_subscriber_only_podcast\":false,\"has_community_content\":true,\"twitter_permissions\":\"none\",\"rankingDetail\":\"Launched 10 months ago\",\"rankingDetailFreeIncluded\":\"Hundreds of subscribers\",\"rankingDetailOrderOfMagnitude\":0,\"rankingDetailFreeIncludedOrderOfMagnitude\":100,\"rankingDetailFreeSubscriberCount\":null,\"rankingDetailByLanguage\":{\"de\":{\"rankingDetail\":\"Vor vor 10 Monaten gelauncht\",\"rankingDetailFreeIncluded\":\"Hunderte von Abonnenten\",\"rankingDetailOrderOfMagnitude\":0,\"rankingDetailFreeIncludedOrderOfMagnitude\":100,\"rankingDetailFreeSubscriberCount\":null,\"freeSubscriberCount\":null,\"freeSubscriberCountOrderOfMagnitude\":\"832\"},\"es\":{\"rankingDetail\":\"Lanzado hace 10 meses\",\"rankingDetailFreeIncluded\":\"Cientos de suscriptores\",\"rankingDetailOrderOfMagnitude\":0,\"rankingDetailFreeIncludedOrderOfMagnitude\":100,\"rankingDetailFreeSubscriberCount\":null,\"freeSubscriberCount\":null,\"freeSubscriberCountOrderOfMagnitude\":\"832\"},\"fr\":{\"rankingDetail\":\"Lanc\u00E9 il y a 10 mois\",\"rankingDetailFreeIncluded\":\"Des centaines d'abonn\u00E9s\",\"rankingDetailOrderOfMagnitude\":0,\"rankingDetailFreeIncludedOrderOfMagnitude\":100,\"rankingDetailFreeSubscriberCount\":null,\"freeSubscriberCount\":null,\"freeSubscriberCountOrderOfMagnitude\":\"832\"},\"pt\":{\"rankingDetail\":\"Lan\u00E7ado 10 meses\",\"rankingDetailFreeIncluded\":\"Centenas de subscritores\",\"rankingDetailOrderOfMagnitude\":0,\"rankingDetailFreeIncludedOrderOfMagnitude\":100,\"rankingDetailFreeSubscriberCount\":null,\"freeSubscriberCount\":null,\"freeSubscriberCountOrderOfMagnitude\":\"832\"},\"pt-br\":{\"rankingDetail\":\"Lan\u00E7ado 10 meses\",\"rankingDetailFreeIncluded\":\"Centenas de assinantes\",\"rankingDetailOrderOfMagnitude\":0,\"rankingDetailFreeIncludedOrderOfMagnitude\":100,\"rankingDetailFreeSubscriberCount\":null,\"freeSubscriberCount\":null,\"freeSubscriberCountOrderOfMagnitude\":\"832\"},\"it\":{\"rankingDetail\":\"Lanciato 10 mesi\",\"rankingDetailFreeIncluded\":\"Centinaia di abbonati\",\"rankingDetailOrderOfMagnitude\":0,\"rankingDetailFreeIncludedOrderOfMagnitude\":100,\"rankingDetailFreeSubscriberCount\":null,\"freeSubscriberCount\":null,\"freeSubscriberCountOrderOfMagnitude\":\"832\"},\"en\":{\"rankingDetail\":\"Launched 10 months ago\",\"rankingDetailFreeIncluded\":\"Hundreds of subscribers\",\"rankingDetailOrderOfMagnitude\":0,\"rankingDetailFreeIncludedOrderOfMagnitude\":100,\"rankingDetailFreeSubscriberCount\":null,\"freeSubscriberCount\":null,\"freeSubscriberCountOrderOfMagnitude\":\"832\"}},\"freeSubscriberCount\":null,\"freeSubscriberCountOrderOfMagnitude\":\"832\",\"author_bestseller_tier\":0,\"disable_monthly_subscriptions\":false,\"disable_annual_subscriptions\":false,\"hide_post_restacks\":false,\"notes_feed_enabled\":true,\"last_chat_post_at\":null,\"no_follow\":false,\"paywall_chat\":\"free\",\"sections\":[],\"multipub_migration\":null,\"navigationBarItems\":[{\"id\":\"047b9fde-58d5-4abe-8551-4738bf96987d\",\"publication_id\":2374867,\"sibling_rank\":0,\"link_title\":null,\"link_url\":null,\"section_id\":null,\"post_id\":null,\"is_hidden\":false,\"standard_key\":\"archive\",\"post_tag_id\":null,\"section\":null,\"postTag\":null,\"post\":null},{\"id\":\"6158c45c-d918-47fc-aca7-225dc906c9fc\",\"publication_id\":2374867,\"sibling_rank\":0,\"link_title\":null,\"link_url\":null,\"section_id\":null,\"post_id\":null,\"is_hidden\":false,\"standard_key\":\"notes\",\"post_tag_id\":null,\"section\":null,\"postTag\":null,\"post\":null},{\"id\":\"e01be595-a080-4840-9280-71b6b2fcb177\",\"publication_id\":2374867,\"sibling_rank\":2,\"link_title\":\"Work With Me\",\"link_url\":\"\",\"section_id\":null,\"post_id\":147906955,\"is_hidden\":null,\"standard_key\":null,\"post_tag_id\":null,\"section\":null,\"postTag\":null,\"post\":{\"id\":147906955,\"publication_id\":2374867,\"is_published\":true,\"title\":\"Work With Me\",\"body\":\"s3://substack-content/post/147906955/2024-09-27T15-08-25-347Z/2717430/698c664194efed8f531375bb6e5f41e04ce399fa\",\"slug\":\"work-with-me\",\"post_date\":\"2024-08-21T01:06:30.942Z\",\"draft_title\":\"Work With Me\",\"draft_body\":\"s3://substack-content/post/147906955/2024-09-27T15-08-25-347Z/2717430/698c664194efed8f531375bb6e5f41e04ce399fa\",\"draft_updated_at\":\"2024-10-24T18:04:31.926Z\",\"subtitle\":\"\",\"draft_subtitle\":\"\",\"email_sent_at\":null,\"audience\":\"everyone\",\"type\":\"page\",\"podcast_url\":\"\",\"draft_podcast_url\":\"\",\"podcast_duration\":null,\"draft_podcast_duration\":null,\"podcast_art_url\":null,\"podcast_description\":null,\"podcast_subtitle\":null,\"explicit\":null,\"podcast_content\":null,\"podcast_guid\":null,\"social_title\":null,\"description\":null,\"cover_image\":null,\"imported_podcast_url\":null,\"imported_podcast_art_url\":null,\"uuid\":\"6599e6c7-8545-4409-bdce-eb9d99af3fde\",\"write_comment_permissions\":\"everyone\",\"should_send_email\":false,\"default_comment_sort\":null,\"search_engine_title\":null,\"search_engine_description\":null,\"updated_at\":\"2024-10-30T18:46:08.411Z\",\"canonical_url\":null,\"subscriber_set_id\":null,\"section_id\":null,\"section_chosen\":false,\"draft_section_id\":null,\"show_guest_bios\":true,\"reply_to_post_id\":null,\"should_send_free_preview\":false,\"word_count\":150,\"video_upload_id\":null,\"draft_video_upload_id\":null,\"draft_created_at\":\"2024-08-20T00:32:07.936Z\",\"podcast_upload_id\":null,\"draft_podcast_upload_id\":null,\"voiceover_upload_id\":null,\"draft_voiceover_upload_id\":null,\"free_unlock_required\":false,\"podcast_preview_upload_id\":null,\"draft_podcast_preview_upload_id\":null,\"legacy_podcast_file_size\":null,\"syndicate_voiceover_to_rss\":false,\"audience_before_archived\":null,\"should_send_stats_email\":true,\"exempt_from_archive_paywall\":false,\"has_explicit_paywall\":false,\"inbox_sent_at\":null,\"editor_v2\":false,\"teaser_post_eligible\":true,\"has_dismissed_tk_warning\":false,\"is_metered\":false}}],\"contributors\":[{\"name\":\"Sam Kuehnle\",\"handle\":\"samkuehnle\",\"role\":\"admin\",\"owner\":true,\"user_id\":2717430,\"photo_url\":\"https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5ec91cfd-5d9a-40c5-b1ca-5eefa5e59c26_1569x1569.png\",\"bio\":\"Goes deep on all things demand generation and revenue growth...only to simplify it with a second-grade doodle. VP of Marketing at Loxo. \\nJoin the movement by reading my weekly newsletter, Sam's Marketing Meditations: https://samkuehnle.substack.com/\"}],\"threads_v2_enabled\":false,\"viralGiftsConfig\":null,\"tier\":2,\"no_index\":false,\"can_set_google_site_verification\":true,\"can_have_sitemap\":true,\"founding_plan_name_english\":\"Founding Member\",\"draft_plans\":null,\"base_url\":\"https://www.samkuehnle.com\",\"hostname\":\"www.samkuehnle.com\",\"is_on_substack\":false,\"spotify_podcast_settings\":null,\"podcastPalette\":{\"DarkMuted\":{\"population\":72,\"rgb\":[73,153,137]},\"DarkVibrant\":{\"population\":6013,\"rgb\":[4,100,84]},\"LightMuted\":{\"population\":7,\"rgb\":[142,198,186]},\"LightVibrant\":{\"population\":3,\"rgb\":[166,214,206]},\"Muted\":{\"population\":6,\"rgb\":[92,164,156]},\"Vibrant\":{\"population\":5,\"rgb\":[76,164,146]}},\"pageThemes\":{\"podcast\":null},\"live_subscriber_counts\":false,\"subscribeCardVersionHash\":\"8114dbfe63109a058388daf0fbedda82\"},\"confirmedLogin\":false,\"hide_intro_popup\":false,\"block_auto_login\":false,\"domainInfo\":{\"isSubstack\":false,\"customDomain\":\"www.samkuehnle.com\"},\"experimentFeatures\":{},\"experimentExposures\":{},\"siteConfigs\":{\"score_upsell_email\":\"control\",\"first_chat_email_enabled\":true,\"notes_video_max_duration_minutes\":5,\"reader-onboarding-promoted-pub\":737237,\"pub_creation_captcha_behavior\":\"risky_pubs\",\"new_commenter_approval\":false,\"pub_update_opennode_api_key\":false,\"live_stream_creation_from_desktop_enabled\":false,\"embedding_search_using_quantized_field\":false,\"zendesk_automation_cancellations\":false,\"hide_book_a_meeting_button\":false,\"mfa_action_box_enabled\":false,\"publication_max_bylines\":35,\"no_contest_charge_disputes\":false,\"new_subscription_management\":false,\"publication_tabs_reorder\":false,\"comp_expiry_email_new_copy\":\"NONE\",\"free_unlock_required\":false,\"traffic_rule_check_enabled\":false,\"amp_emails_enabled\":false,\"enable_post_summarization\":false,\"image_deep_link_enabled\":false,\"bitcoin_enabled\":false,\"show_entire_square_image\":false,\"hide_subscriber_count\":false,\"publication_author_display_override\":\"\",\"custom_themes_substack_player_for_video_embeds\":false,\"generate_pdf_tax_report\":false,\"show_generic_post_importer\":false,\"enable_pledges_modal\":true,\"include_pdf_invoice\":false,\"app_upsell_after_posting_notes\":\"experiment\",\"platform_searcher_enabled\":false,\"free_signup_notification_strategy\":\"experiment\",\"use_post_podcast_import_batching\":true,\"meetings_v1\":false,\"live_stream_share_override_pub_id\":0,\"exempt_from_gtm_filter\":false,\"group_sections_and_podcasts_in_menu\":false,\"boost_optin_modal_enabled\":true,\"upload_to_youtube\":true,\"post_blogspot_importer\":false,\"enable_chat_post_editing\":true,\"pub_tts_override\":\"default\",\"disable_monthly_subscriptions\":false,\"skip_welcome_email\":false,\"chat_reader_thread_notification_default\":false,\"scheduled_pinned_posts\":false,\"disable_redirect_outbound_utm_params\":false,\"reader_gift_referrals_enabled\":true,\"enable_bestseller_survey_modal\":false,\"dont_show_guest_byline\":false,\"like_comments_enabled\":true,\"thefp_disable_wallets\":false,\"enable_author_note_email_toggle\":false,\"meetings_embed_publication_name\":false,\"livekit_track_egress_custom_base_url\":\"http://livekit-egress-custom-recorder-participant-test.s3-website-us-east-1.amazonaws.com\",\"people_you_may_know_algorithm\":\"experiment\",\"show_note_stats\":false,\"welcome_screen_blurb_override\":\"\",\"post_recipients_batch_limit\":1000,\"like_posts_enabled\":true,\"notes_publication_mentions_enabled\":false,\"twitter_player_card_enabled\":true,\"show_app_upsell_subscribe_flow\":true,\"feed_promoted_user\":false,\"writer_beta_android_enable_post_editor_v2\":false,\"show_note_stats_for_all_notes\":false,\"section_specific_csv_imports_enabled\":false,\"custom_themes_free_press_custom_paywall\":false,\"bypass_profile_substack_logo_detection\":false,\"use_preloaded_player_sources\":false,\"generate_twitter_card_with_lamda\":false,\"list_pruning_enabled\":false,\"facebook_connect\":false,\"opt_in_to_sections_during_subscribe\":false,\"underlined_colored_links\":false,\"temporal_livestream_ended_draft\":false,\"max_image_upload_mb\":32,\"modal_rec_variant_user\":\"control\",\"extract_stripe_receipt_url\":false,\"enable_android_dms_writer_beta\":false,\"threads_suggested_ios_version\":null,\"pledges_disabled\":false,\"threads_minimum_ios_version\":812,\"hide_podcast_email_setup_link\":false,\"subscribe_captcha_behavior\":\"default\",\"publication_ban_sample_rate\":0,\"grant_viral_gifts_to_gift_recipients\":\"experiment\",\"show_lives_in_election_tab\":false,\"custom_themes_substack_subscribe_modal\":false,\"share_viral_gift_as_link\":\"experiment\",\"continue_support_cta_in_newsletter_emails\":false,\"bloomberg_syndication_enabled\":false,\"custom_publication_theme\":false,\"lists_enabled\":false,\"generated_database_maintenance_mode\":false,\"allow_document_freeze\":false,\"podcast_main_feed_is_firehose\":false,\"pub_app_incentive_gift\":\"\",\"no_embed_redirect\":false,\"translate_mobile_app\":false,\"customized_email_from_name_for_new_follow_emails\":\"treatment\",\"spotify_open_access_sandbox_mode\":false,\"fullstory_enabled\":false,\"chat_reply_poll_interval\":3,\"enable_reader_marketing_page\":false,\"force_pub_links_to_use_subdomain\":false,\"email_existing_users_on_import\":false,\"always_show_cookie_banner\":false,\"hide_media_download_option\":false,\"twitter_figures_enabled\":false,\"hide_post_restacks\":false,\"feed_item_source_debug_mode\":false,\"writer_beta_android_enable_post_editor\":false,\"allow_multiple_feed_post_impressions\":\"control\",\"daily_promoted_notes_enabled\":true,\"publication_homepage_title_display_override\":\"\",\"pub_banned_word_list\":\"\",\"post_preview_highlight_byline\":false,\"4k_video\":false,\"custom_themes_substack_video_player\":false,\"bypass_unlock_token_limit\":false,\"post_metering_enabled\":false,\"notifications_disabled\":\"\",\"cross_post_notification_threshold\":1000,\"facebook_connect_prod_app\":true,\"messages_inbox_page_size\":50,\"minimum_android_version\":756,\"feed_main_disabled\":false,\"enable_transcription_translations\":false,\"use_og_image_as_twitter_image_for_post_previews\":false,\"always_use_podcast_channel_art_as_episode_art_in_rss\":false,\"cookie_preference_middleware_enabled\":false,\"seo_tier_override\":\"NONE\",\"no_follow_links\":false,\"publisher_api_enabled\":false,\"zendesk_support_priority\":\"default\",\"enable_subscriber_referrals_awards\":true,\"onboarding_pymk_ranking\":false,\"show_substack_funded_gifts_tooltip\":true,\"enable_thefp_theme_emails\":false,\"thread_permalink_preview_min_ios_version\":4192,\"post_management_search_engine\":\"elasticsearch\",\"enable_thefp_theme_comments\":false,\"internal_android_enable_post_editor\":false,\"web_reader_podcasts_tab\":false,\"phone_verification_fallback_to_twilio\":true,\"send_as_email_reply_bar\":\"experiment\",\"live_stream_creation_enabled\":false,\"disable_card_element_in_europe\":false,\"enable_global_navigation_ios_beta\":false,\"enable_web_typing_indicators\":false,\"custom_themes_substack_audio_player\":false,\"web_vitals_sample_rate\":0,\"allow_live_stream_auto_takedown\":\"true\",\"skip_twitter_step_in_writer_onboarding\":true,\"temporal_zync_post_editor\":false,\"enable_related_posts\":false,\"use_ranker_for_category_tabs\":false,\"ai_image_generation_enabled\":true,\"disable_personal_substack_initialization\":false,\"section_specific_welcome_pages\":false,\"local_payment_methods\":\"control\",\"feed_post_score_scale_factor\":0.1,\"posts_in_rss_feed\":20,\"post_rec_endpoint\":\"\",\"publisher_dashboard_section_selector\":false,\"reader_surveys_platform_question_order\":\"36,1,4,2,3,5,6,8,9,10,11,12,13,14,15,16,17,18,19,20,21,22,23,24,25,26,27,28,29,30,31,32,33,34,35\",\"negative_feedback_in_onboarding\":\"experiment\",\"login_guard_app_link_in_email\":true,\"modal_rec_variant_content\":\"control\",\"monthly_sub_is_one_off\":false,\"unread_notes_activity_digest\":\"control\",\"display_cookie_settings\":false,\"welcome_page_query_params\":false,\"enable_mobile_publication_setup\":false,\"enable_free_podcast_urls\":false,\"enable_thefp_theme_posts\":false,\"disable_truncated_pub_roles\":false,\"use_microlink_for_instagram_embeds\":false,\"post_notification_batch_delay_ms\":30000,\"social_context_in_pymk_feed_module_v2\":\"treatment-nofacepile\",\"ios_post_stats_for_admins\":false,\"live_stream_concurrent_viewer_count_drawer\":false,\"section_specific_preambles\":false,\"android_live_stream_multihost_enabled\":false,\"show_menu_on_posts\":false,\"app_upsell_follow_prompt\":\"control\",\"trust_and_safety_features_enabled\":false,\"free_signup_confirmation_behavior\":\"with_email_validation\",\"opt_into_all_trending_topics\":false,\"ios_writer_stats_public_launch_v2\":false,\"enable_android_post_stats\":false,\"ios_chat_revamp_enabled\":false,\"post_notification_batch_chunk_size\":100,\"republishing_enabled\":false,\"app_mode\":false,\"show_phone_banner\":false,\"enable_tts_web\":false,\"enable_author_pages\":false,\"enable_decagon_chat\":true,\"first_month_upsell\":\"control\",\"twitter_connect_flows_enabled\":false,\"enable_user_contacts\":true,\"gift_post_unlocks_recipient_2\":\"experiment\",\"live_stream_invite_ttl_seconds\":300,\"welcome_page_update_desktop_visuals_limited\":\"experiment\",\"rss_verification_code\":\"\",\"notification_post_emails\":\"experiment\",\"pin_primary_publication_chat_ios_v2\":\"treatment_thread_list\",\"chat_suppress_contributor_push_option_enabled\":false,\"rate_limit_live_reaction_messages_v2\":\"15ps\",\"custom_themes_free_press_newsletters_page\":false,\"export_hooks_enabled\":false,\"audio_encoding_bitrate\":null,\"bestseller_pub_override\":false,\"extra_seats_coupon_type\":false,\"post_subdomain_universal_links\":false,\"post_import_max_file_size\":26214400,\"livekit_reconnect_slate_url\":\"https://mux-livestream-assets.s3.us-east-1.amazonaws.com/custom-disconnect-slate-tall.png\",\"exclude_from_pymk_suggestions\":false,\"minimum_ios_version\":2200,\"disable_annual_subscriptions\":false,\"enable_bestseller_survey_modal_override\":false,\"android_feed_image_carousel\":\"control\",\"enable_android_dms\":false,\"non_mfa_password_login_guard\":\"block_suspicious\",\"feed_ranker_use_user_comment_reaction_cache\":true,\"enable_tabbed_notes_search\":false,\"ios_feed_layout_v2_beta\":false,\"web_feed_more_like_this\":false,\"recipes_enabled\":false,\"disable_deletion\":false,\"livekit_egress_custom_base_url\":\"http://livekit-egress-custom-recorder.s3-website-us-east-1.amazonaws.com\",\"clip_focused_video_upload_flow\":false,\"notes_implicit_engagement_weight_pct\":5,\"live_stream_max_guest_users\":2,\"unitary_image_moderation_percent\":100,\"can_reimport_unsubscribed_users_with_2x_optin\":false,\"feed_posts_negative_weight_pct\":500,\"included_in_demo_feed\":false,\"live_event_mixin\":\"\",\"review_incoming_email\":\"default\",\"app_install_prompts\":\"native_banner_if_supported\",\"ios_chat_uikit\":false,\"recent_notes_boost\":0,\"thread_permalink_preview_min_android_version\":2037,\"enable_home_screen_nav_bar_hiding_ios\":false,\"publisher_banner\":\"\",\"load_test_unichat\":false,\"enable_video_seo_data\":true,\"phone_verification_banned_countries\":\"PH, BD, UA, PK, UZ, ID, MA, KG, ML, AZ, GT, SN, BZ, EG, MM, MX, VN, ZW, NG, JO, RU, MY, KE, CN\",\"enable_small_queue_cards_ios\":true,\"show_open_post_as_pdf_button\":false,\"free_press_combo_subscribe_flow_enabled\":false,\"restack_with_image\":false,\"enable_bluesky_embeds\":false,\"gift_from_substack_modal\":\"experiment\",\"extended_podcast_episode_metadata\":true,\"gifts_from_substack_feature_available\":true,\"enable_css_layers\":false,\"blocked_email_domains\":\"nastyx.com,heweek.com,marchub.com,wesolar.io,cetnob.com,asaud.com,sigmazon.com,ofionk.com,degcos.com,janfab.com,obisims.com,esterace.com,barakal.com,coloruz.com,rogtat.com,ploncy.com,konetas.com,pelagius.net,teeuk.com,laafd.com,vjuum.com,txcct.com,rteet.com,dpptd.com,funvahnuwa.com,btcmod.com\",\"accept_gift_home_header_enabled\":false,\"app_install_reminder_email\":\"experiment\",\"enable_apple_news_sync\":false,\"postsById_batch_size\":20,\"banned_image_generation_word_list\":\"nude, naked, unclothed, undressed, withoutclothes, sex, sexy, erotic, topless, bottomless, barechest, barebody, scantilyclad, suggestive, lingerie, bikini, underwear, panties, bra, thong, porn, pornographic, provocative, orgy, fetish, kinky, bdsm, domination, submission, lewd, explicit, genitals, penis, vagina, buttocks, anus, breasts, nipples, areola, privateparts, crotch, pubicarea, thighgap, intercourse, masturbation, ejaculation, penetration, moaning, groping, fondling, exposing, stripping, flashing, adultcontent, XXX, NSFW, OnlyFans, camgirl, escort, prostitute, callgirl, massage, striptease, ass, busty, strip, stripclub, tits, spanking, pawg, bimbo, crotch, succubus, seductive\",\"thefp_show_sections\":false,\"web_otp_login\":\"experiment\",\"holiday_gifting_post_header\":\"experiment\",\"enable_subscription_push_for_non_quickstart\":true,\"enable_activity_drawer\":true},\"publicationSettings\":{\"block_ai_crawlers\":false,\"credit_token_enabled\":false,\"custom_tos_and_privacy\":false,\"did_identity\":null,\"disable_optimistic_bank_payments\":false,\"display_welcome_page_details\":true,\"enable_meetings\":false,\"payment_pledges_enabled\":false,\"enable_post_page_conversion\":true,\"enable_prev_next_nav\":true,\"enable_restacking\":true,\"gifts_from_substack_disabled\":false,\"google_analytics_4_token\":\"G-BNV0PGMY4T\",\"group_sections_and_podcasts_in_menu_enabled\":false,\"medium_length_description\":\"\",\"notes_feed_enabled\":true,\"paywall_unlock_tokens\":false,\"post_preview_crop_gravity\":\"auto\",\"reader_referrals_enabled\":false,\"reader_referrals_leaderboard_enabled\":false,\"seen_coming_soon_explainer\":false,\"seen_google_analytics_migration_modal\":false,\"local_currency_modal_seen\":false,\"local_payment_methods_modal_seen\":false,\"twitter_pixel_signup_event_id\":null,\"twitter_pixel_subscribe_event_id\":null,\"use_local_currency\":false,\"welcome_page_opt_out_text\":\"Let me check it out first\",\"cookie_settings\":\"\",\"show_restacks_below_posts\":true,\"holiday_gifting_post_header\":false,\"homepage_message_text\":\"\",\"homepage_message_link\":\"\"},\"publicationUserSettings\":null,\"userSettings\":{\"user_id\":null,\"activity_likes_enabled\":true,\"hasDismissedSectionToNewsletterRename\":false,\"is_guest_post_enabled\":true,\"feed_web_nux_seen_at\":null,\"has_seen_select_to_restack_tooltip_nux\":false,\"invite_friends_nux_dismissed_at\":null,\"suggestions_feed_item_last_shown_at\":null,\"has_seen_select_to_restack_modal\":false,\"last_home_tab\":null,\"last_notification_alert_shown_at\":null,\"disable_reply_hiding\":false,\"newest_seen_chat_item_published_at\":null,\"explicitContentEnabled\":false,\"contactMatchingEnabled\":false,\"messageRequestLevel\":\"everyone\",\"liveStreamAcceptableInviteLevel\":\"everyone\",\"liveStreamAcceptableChatLevel\":\"everyone\",\"creditTokensTreatmentExposed\":false,\"appBadgeIncludesChat\":false,\"autoPlayVideo\":true,\"smart_delivery_enabled\":false,\"chatbotTermsLastAcceptedAt\":null,\"has_seen_notes_post_app_upsell\":false,\"substack_summer_nux_dismissed_at\":null,\"first_note_id\":null,\"show_concurrent_live_stream_viewers\":false},\"subscriberCountDetails\":\"hundreds of subscribers\",\"mux_env_key\":\"u42pci814i6011qg3segrcpp9\",\"sentry_environment\":\"production\",\"launchWelcomePage\":false,\"twitterCardUrl\":null,\"blurbs\":[],\"topThreePosts\":[{\"id\":148038851,\"editor_v2\":false,\"publication_id\":2374867,\"title\":\"Ecosystems, not channels\",\"social_title\":null,\"search_engine_title\":null,\"search_engine_description\":null,\"type\":\"newsletter\",\"slug\":\"ecosystems-not-channels\",\"post_date\":\"2024-08-24T10:35:48.303Z\",\"audience\":\"everyone\",\"podcast_duration\":null,\"video_upload_id\":null,\"podcast_upload_id\":null,\"write_comment_permissions\":\"everyone\",\"should_send_free_preview\":false,\"free_unlock_required\":false,\"default_comment_sort\":null,\"canonical_url\":\"https://www.samkuehnle.com/p/ecosystems-not-channels\",\"section_id\":null,\"top_exclusions\":[],\"pins\":[],\"is_section_pinned\":false,\"section_slug\":null,\"section_name\":null,\"reactions\":{\"\u2764\":9},\"restacked_post_id\":null,\"restacked_pub_name\":null,\"restacked_pub_logo_url\":null,\"position\":1,\"subtitle\":\"The value of force multipliers\",\"cover_image\":\"https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc19eadd3-ffae-47b4-b8f6-19bda59cffa4_1506x844.png\",\"cover_image_is_square\":false,\"cover_image_is_explicit\":false,\"podcast_url\":\"\",\"videoUpload\":null,\"podcastFields\":{\"post_id\":148038851,\"podcast_episode_number\":null,\"podcast_season_number\":null,\"podcast_episode_type\":null,\"should_syndicate_to_other_feed\":null,\"syndicate_to_section_id\":null,\"hide_from_feed\":false,\"free_podcast_url\":null,\"free_podcast_duration\":null},\"podcast_preview_upload_id\":null,\"podcastUpload\":null,\"podcastPreviewUpload\":null,\"voiceover_upload_id\":null,\"voiceoverUpload\":null,\"has_voiceover\":false,\"description\":\"The value of force multipliers\",\"body_json\":null,\"body_html\":null,\"truncated_body_text\":\"I\u2019ve been thinking about and using the term \u201Cecosystem\u201D a lot lately.\",\"wordcount\":1621,\"postTags\":[],\"teaser_post_eligible\":true,\"postCountryBlocks\":[],\"coverImagePalette\":{\"Vibrant\":{\"rgb\":[193,97,17],\"population\":3},\"DarkVibrant\":{\"rgb\":[160,91,33],\"population\":10},\"LightVibrant\":{\"rgb\":[124,237,125],\"population\":15},\"Muted\":{\"rgb\":[97,161,97],\"population\":3},\"DarkMuted\":{\"rgb\":[76,70,150],\"population\":3},\"LightMuted\":{\"rgb\":[164,171,200],\"population\":93}},\"publishedBylines\":[{\"id\":2717430,\"name\":\"Sam Kuehnle\",\"handle\":\"samkuehnle\",\"previous_name\":null,\"photo_url\":\"https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5ec91cfd-5d9a-40c5-b1ca-5eefa5e59c26_1569x1569.png\",\"bio\":\"Goes deep on all things demand generation and revenue growth...only to simplify it with a second-grade doodle. VP of Marketing at Loxo. \\nJoin the movement by reading my weekly newsletter, Sam's Marketing Meditations: https://samkuehnle.substack.com/\",\"profile_set_up_at\":\"2024-02-23T16:44:48.552Z\",\"publicationUsers\":[{\"id\":2397854,\"user_id\":2717430,\"publication_id\":2374867,\"role\":\"admin\",\"public\":true,\"is_primary\":false,\"publication\":{\"id\":2374867,\"name\":\"Sam's Marketing Meditations\",\"subdomain\":\"samkuehnle\",\"custom_domain\":\"www.samkuehnle.com\",\"custom_domain_optional\":false,\"hero_text\":\"A weekly reflection on marketing observations, ideas, and lessons written to a young marketer (myself).\",\"logo_url\":\"https://substack-post-media.s3.amazonaws.com/public/images/e1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png\",\"author_id\":2717430,\"theme_var_background_pop\":\"#BAA049\",\"created_at\":\"2024-02-23T16:44:53.556Z\",\"rss_website_url\":null,\"email_from_name\":\"Sam Kuehnle\",\"copyright\":\"Sam Kuehnle\",\"founding_plan_name\":null,\"community_enabled\":true,\"invite_only\":false,\"payments_state\":\"disabled\",\"language\":null,\"explicit\":false,\"is_personal_mode\":false}}],\"is_guest\":false,\"bestseller_tier\":null}],\"reaction\":null,\"reaction_count\":9,\"comment_count\":0,\"child_comment_count\":0,\"audio_items\":[{\"post_id\":148038851,\"voice_id\":\"en-US-JennyNeural\",\"audio_url\":\"https://substack-video.s3.amazonaws.com/video_upload/post/148038851/tts/e59ec42f-69e3-4f9c-b267-f36b3fa167d0/en-US-JennyNeural.mp3\",\"type\":\"tts\",\"status\":\"completed\"}],\"is_geoblocked\":false,\"hasCashtag\":false},{\"id\":148573928,\"editor_v2\":false,\"publication_id\":2374867,\"title\":\"I'm not data-driven\",\"social_title\":null,\"search_engine_title\":null,\"search_engine_description\":null,\"type\":\"newsletter\",\"slug\":\"why-im-not-data-driven\",\"post_date\":\"2024-09-07T10:18:45.487Z\",\"audience\":\"everyone\",\"podcast_duration\":null,\"video_upload_id\":null,\"podcast_upload_id\":null,\"write_comment_permissions\":\"everyone\",\"should_send_free_preview\":false,\"free_unlock_required\":false,\"default_comment_sort\":null,\"canonical_url\":\"https://www.samkuehnle.com/p/why-im-not-data-driven\",\"section_id\":null,\"top_exclusions\":[],\"pins\":[],\"is_section_pinned\":false,\"section_slug\":null,\"section_name\":null,\"reactions\":{\"\u2764\":6},\"restacked_post_id\":null,\"restacked_pub_name\":null,\"restacked_pub_logo_url\":null,\"position\":2,\"subtitle\":\"And the quest to keep the \\\"art\\\" part of marketing alive\",\"cover_image\":\"https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc8f39be5-37da-4f40-8f9f-6427002c3e99_680x515.jpeg\",\"cover_image_is_square\":false,\"cover_image_is_explicit\":false,\"podcast_url\":\"\",\"videoUpload\":null,\"podcastFields\":{\"post_id\":148573928,\"podcast_episode_number\":null,\"podcast_season_number\":null,\"podcast_episode_type\":null,\"should_syndicate_to_other_feed\":null,\"syndicate_to_section_id\":null,\"hide_from_feed\":false,\"free_podcast_url\":null,\"free_podcast_duration\":null},\"podcast_preview_upload_id\":null,\"podcastUpload\":null,\"podcastPreviewUpload\":null,\"voiceover_upload_id\":null,\"voiceoverUpload\":null,\"has_voiceover\":false,\"description\":\"And the quest to keep the \\\"art\\\" part of marketing alive\",\"body_json\":null,\"body_html\":null,\"truncated_body_text\":\"Go scroll LinkedIn for 2 minutes and you\u2019re bound to see the term \u201Cdata-driven\u201D in at least 3 posts. Go look at any marketing job description and chances are that you\u2019ll see the term \u201Cdata-driven\u201D written in there.\",\"wordcount\":1117,\"postTags\":[],\"teaser_post_eligible\":true,\"postCountryBlocks\":[],\"coverImagePalette\":{\"Vibrant\":{\"rgb\":[211,42,67],\"population\":55},\"DarkVibrant\":{\"rgb\":[21,122,106],\"population\":87},\"LightVibrant\":{\"rgb\":[215,212,169],\"population\":77},\"Muted\":{\"rgb\":[116,84,172],\"population\":1},\"DarkMuted\":{\"rgb\":[117,54,68],\"population\":674},\"LightMuted\":{\"rgb\":[219,214,193],\"population\":63}},\"publishedBylines\":[{\"id\":2717430,\"name\":\"Sam Kuehnle\",\"handle\":\"samkuehnle\",\"previous_name\":null,\"photo_url\":\"https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5ec91cfd-5d9a-40c5-b1ca-5eefa5e59c26_1569x1569.png\",\"bio\":\"Goes deep on all things demand generation and revenue growth...only to simplify it with a second-grade doodle. VP of Marketing at Loxo. \\nJoin the movement by reading my weekly newsletter, Sam's Marketing Meditations: https://samkuehnle.substack.com/\",\"profile_set_up_at\":\"2024-02-23T16:44:48.552Z\",\"publicationUsers\":[{\"id\":2397854,\"user_id\":2717430,\"publication_id\":2374867,\"role\":\"admin\",\"public\":true,\"is_primary\":false,\"publication\":{\"id\":2374867,\"name\":\"Sam's Marketing Meditations\",\"subdomain\":\"samkuehnle\",\"custom_domain\":\"www.samkuehnle.com\",\"custom_domain_optional\":false,\"hero_text\":\"A weekly reflection on marketing observations, ideas, and lessons written to a young marketer (myself).\",\"logo_url\":\"https://substack-post-media.s3.amazonaws.com/public/images/e1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png\",\"author_id\":2717430,\"theme_var_background_pop\":\"#BAA049\",\"created_at\":\"2024-02-23T16:44:53.556Z\",\"rss_website_url\":null,\"email_from_name\":\"Sam Kuehnle\",\"copyright\":\"Sam Kuehnle\",\"founding_plan_name\":null,\"community_enabled\":true,\"invite_only\":false,\"payments_state\":\"disabled\",\"language\":null,\"explicit\":false,\"is_personal_mode\":false}}],\"is_guest\":false,\"bestseller_tier\":null}],\"reaction\":null,\"reaction_count\":6,\"comment_count\":3,\"child_comment_count\":1,\"audio_items\":[{\"post_id\":148573928,\"voice_id\":\"en-US-AvaMultilingualNeural\",\"audio_url\":\"https://substack-video.s3.amazonaws.com/video_upload/post/148573928/tts/27ca55d4-f4c1-4e64-b137-aa9fe6f01200/en-US-AvaMultilingualNeural.mp3\",\"type\":\"tts\",\"status\":\"completed\"}],\"is_geoblocked\":false,\"hasCashtag\":false},{\"id\":152019012,\"editor_v2\":false,\"publication_id\":2374867,\"title\":\"Annual planning: part 1\",\"social_title\":null,\"search_engine_title\":null,\"search_engine_description\":null,\"type\":\"newsletter\",\"slug\":\"annual-planning-part-1\",\"post_date\":\"2024-11-23T11:15:09.408Z\",\"audience\":\"everyone\",\"podcast_duration\":null,\"video_upload_id\":null,\"podcast_upload_id\":null,\"write_comment_permissions\":\"everyone\",\"should_send_free_preview\":false,\"free_unlock_required\":false,\"default_comment_sort\":null,\"canonical_url\":\"https://www.samkuehnle.com/p/annual-planning-part-1\",\"section_id\":null,\"top_exclusions\":[],\"pins\":[],\"is_section_pinned\":false,\"section_slug\":null,\"section_name\":null,\"reactions\":{\"\u2764\":4},\"restacked_post_id\":null,\"restacked_pub_name\":null,\"restacked_pub_logo_url\":null,\"position\":3,\"subtitle\":\"Annual planning doesn't have to be overwhelming\",\"cover_image\":\"https://substack-post-media.s3.amazonaws.com/public/images/52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png\",\"cover_image_is_square\":false,\"cover_image_is_explicit\":false,\"podcast_url\":\"\",\"videoUpload\":null,\"podcastFields\":{\"post_id\":152019012,\"podcast_episode_number\":null,\"podcast_season_number\":null,\"podcast_episode_type\":null,\"should_syndicate_to_other_feed\":null,\"syndicate_to_section_id\":null,\"hide_from_feed\":false,\"free_podcast_url\":null,\"free_podcast_duration\":null},\"podcast_preview_upload_id\":null,\"podcastUpload\":null,\"podcastPreviewUpload\":null,\"voiceover_upload_id\":null,\"voiceoverUpload\":null,\"has_voiceover\":false,\"description\":\"Annual planning doesn't have to be overwhelming\",\"body_json\":null,\"body_html\":null,\"truncated_body_text\":\"Annual planning doesn\u2019t have to be overwhelming.\",\"wordcount\":2019,\"postTags\":[],\"teaser_post_eligible\":true,\"postCountryBlocks\":[],\"coverImagePalette\":{\"Vibrant\":{\"rgb\":[65.10638297872339,108.51063829787228,189.8936170212766],\"population\":0},\"DarkVibrant\":{\"rgb\":[12,20,35],\"population\":48},\"LightVibrant\":{\"rgb\":[250,250,232],\"population\":87},\"Muted\":{\"rgb\":[136,164,100],\"population\":4},\"DarkMuted\":{\"rgb\":[63,65,64],\"population\":493},\"LightMuted\":{\"rgb\":[215,211,197],\"population\":842}},\"publishedBylines\":[{\"id\":2717430,\"name\":\"Sam Kuehnle\",\"handle\":\"samkuehnle\",\"previous_name\":null,\"photo_url\":\"https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5ec91cfd-5d9a-40c5-b1ca-5eefa5e59c26_1569x1569.png\",\"bio\":\"Goes deep on all things demand generation and revenue growth...only to simplify it with a second-grade doodle. VP of Marketing at Loxo. \\nJoin the movement by reading my weekly newsletter, Sam's Marketing Meditations: https://samkuehnle.substack.com/\",\"profile_set_up_at\":\"2024-02-23T16:44:48.552Z\",\"publicationUsers\":[{\"id\":2397854,\"user_id\":2717430,\"publication_id\":2374867,\"role\":\"admin\",\"public\":true,\"is_primary\":false,\"publication\":{\"id\":2374867,\"name\":\"Sam's Marketing Meditations\",\"subdomain\":\"samkuehnle\",\"custom_domain\":\"www.samkuehnle.com\",\"custom_domain_optional\":false,\"hero_text\":\"A weekly reflection on marketing observations, ideas, and lessons written to a young marketer (myself).\",\"logo_url\":\"https://substack-post-media.s3.amazonaws.com/public/images/e1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png\",\"author_id\":2717430,\"theme_var_background_pop\":\"#BAA049\",\"created_at\":\"2024-02-23T16:44:53.556Z\",\"rss_website_url\":null,\"email_from_name\":\"Sam Kuehnle\",\"copyright\":\"Sam Kuehnle\",\"founding_plan_name\":null,\"community_enabled\":true,\"invite_only\":false,\"payments_state\":\"disabled\",\"language\":null,\"explicit\":false,\"is_personal_mode\":false}}],\"is_guest\":false,\"bestseller_tier\":null}],\"reaction\":null,\"reaction_count\":4,\"comment_count\":0,\"child_comment_count\":0,\"audio_items\":[{\"post_id\":152019012,\"voice_id\":\"en-US-ChristopherMultilingualNeural\",\"audio_url\":\"https://substack-video.s3.amazonaws.com/video_upload/post/152019012/tts/5be9f66b-004c-49d1-b472-4e759a37aa3e/en-US-ChristopherMultilingualNeural.mp3\",\"type\":\"tts\",\"status\":\"completed\"}],\"is_geoblocked\":false,\"hasCashtag\":false}],\"topThreeSubscribers\":[{\"id\":205689,\"name\":\"Martin O'Leary\",\"photo_url\":\"https://substack-post-media.s3.amazonaws.com/public/images/e0080c15-144c-49b4-8774-1fa6d8a7a766_400x400.jpeg\",\"bestseller_tier\":null,\"primary_publication\":{\"id\":2478432,\"subdomain\":\"dotmartin\",\"custom_domain\":\"www.dotmartin.io\",\"custom_domain_optional\":false,\"name\":\"Uncharted\",\"logo_url\":\"https://substack-post-media.s3.amazonaws.com/public/images/d63bfbd5-9bdb-4d26-bcf2-6618fa46f8f9_600x600.png\",\"author_id\":205689,\"user_id\":205689,\"handles_enabled\":false,\"explicit\":false,\"is_personal_mode\":false},\"is_subscribed\":false},{\"id\":2410426,\"name\":\"Hugo H. Macedo\",\"photo_url\":\"https://bucketeer-e05bbc84-baa3-437e-9518-adb32be77984.s3.amazonaws.com/public/images/403f2be3-11b7-49f8-a21b-a9b131b538da_1921x1794.png\",\"bestseller_tier\":null,\"primary_publication\":{\"id\":48973,\"subdomain\":\"hugomacedo\",\"custom_domain_optional\":false,\"name\":\"Slightly Maverick by Hugo H. Macedo\",\"logo_url\":\"https://substack-post-media.s3.amazonaws.com/public/images/0ce5c74b-6449-4fa8-9111-35f7dbb115df_1280x1280.png\",\"author_id\":2410426,\"user_id\":2410426,\"handles_enabled\":false,\"explicit\":false,\"is_personal_mode\":false},\"is_subscribed\":false},{\"id\":3480109,\"name\":\"Kaylee Edmondson\",\"photo_url\":\"https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd24133ec-d8d6-405f-b5e3-92375a2f2ffe_1024x1024.png\",\"bestseller_tier\":null,\"primary_publication\":{\"id\":1882677,\"subdomain\":\"demandloops\",\"custom_domain_optional\":false,\"name\":\"Looped In\",\"logo_url\":\"https://substack-post-media.s3.amazonaws.com/public/images/b65113a7-172b-437d-a64a-6a595093002b_256x256.png\",\"author_id\":3480109,\"user_id\":3480109,\"handles_enabled\":false,\"explicit\":false,\"is_personal_mode\":false},\"is_subscribed\":false}],\"isChatActive\":false,\"isMeetingsActive\":false,\"hasViralGiftsCount\":0,\"features\":{},\"showCookieBanner\":false,\"disabledCookies\":[],\"dd_env\":\"prod\",\"dd_ti\":true,\"mainBundleCSS\":[\"https://substackcdn.com/bundle/theme/main.ff63ed3264a43608effd.css\",\"https://substackcdn.com/bundle/theme/color_links.33eb7c3bd37d78bc2dc3.css\"]}")</script>
<script>window._analyticsConfig = JSON.parse("{\"properties\":{\"subdomain\":\"samkuehnle\",\"publication_id\":2374867,\"has_plans\":false,\"pub_community_enabled\":true,\"is_personal_publication\":false,\"is_subscribed\":false,\"is_free_subscribed\":false,\"is_author\":false,\"is_contributor\":false,\"is_admin\":false,\"is_founding\":false},\"adwordsAccountId\":\"AW-316245675\",\"adwordsEventSendTo\":\"Tf76CKqcyL4DEKuN5pYB\"}")</script>
<script type="module" src="https://substackcdn.com/bundle/assets/welcome-4edd4942.js" charset="utf-8" defer=""></script>
<script nomodule="">
(function() {
var message = 'Your browser does not support modern JavaScript modules. Please upgrade your browser for the best experience.';
var warningDiv = document.createElement('div');
warningDiv.style.color = 'red';
warningDiv.style.padding = '10px';
warningDiv.style.margin = '10px 0';
warningDiv.style.border = '1px solid red';
warningDiv.style.backgroundColor = 'lightyellow';
warningDiv.innerText = message;
document.body.prepend(warningDiv);
})();
</script>
<!-- Datadog Analytics -->
<script>
(function(h,o,u,n,d) {
h=h[d]=h[d]||{q:[],onReady:function(c){h.q.push(c)}}
d=o.createElement(u);d.async=1;d.src=n
n=o.getElementsByTagName(u)[0];n.parentNode.insertBefore(d,n)
})(window,document,'script','https://www.datadoghq-browser-agent.com/us1/v5/datadog-rum.js','DD_RUM')
window.DD_RUM.onReady(function() {
window.DD_RUM.init({
clientToken: 'puba71073f072643721169b68f352438710',
applicationId: '2e321b35-c76b-4073-8d04-cc9a10461793',
site: 'datadoghq.com',
service: 'substack-web',
env: window._preloads.dd_env,
version: 'e2cfa87a868d11feefbe5d1d4cc9537dadf28a3e',
sessionSampleRate: 1,
sessionReplaySampleRate: 100,
trackUserInteractions: window._preloads.dd_ti,
trackResources: true,
trackLongTasks: true,
defaultPrivacyLevel: 'mask-user-input',
allowedTracingUrls: [/https?:\/\/(.+\/.)?substack(cdn)?\.com/]
});
})
</script>
<!-- End Datadog Analytics -->
<!-- Cloudflare Web Analytics -->
<script defer="" src="https://static.cloudflareinsights.com/beacon.min.js" data-cf-beacon="{"token": "216309cffb464db4b0e02daf0b8e8060"}"></script>
<!-- End Cloudflare Web Analytics -->
<!-- Fallback tracking pixels -->
<noscript>
<style>
#nojs-banner {
position: fixed;
bottom: 0;
left: 0;
padding: 16px 16px 16px 32px;
width: 100%;
box-sizing: border-box;
background: red;
color: white;
font-family: -apple-system, "Segoe UI", Roboto, Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol";
font-size: 13px;
line-height: 13px;
}
#nojs-banner a {
color: inherit;
text-decoration: underline;
}
</style>
<div id="nojs-banner">
This site requires JavaScript to run correctly. Please <a href="https://enable-javascript.com/" target="_blank">turn on JavaScript</a> or unblock scripts
</div>
</noscript>
<script defer="" src="https://static.cloudflareinsights.com/beacon.min.js/vcd15cbe7772f49c399c6a5babf22c1241717689176015" integrity="sha512-ZpsOmlRQV6y907TI0dKBHq9Md29nnaEIPlkf84rnaERnq6zvWvPUqr2ft8M1aS28oN72PdrCzSjY4U6VaAw1EQ==" data-cf-beacon="{"rayId":"8f40e838bdfc2156","version":"2024.10.5","serverTiming":{"name":{"cfExtPri":true,"cfL4":true,"cfSpeedBrain":true,"cfCacheStatus":true}},"token":"68cfe66b5c4749e2ba64d4d9640c04c0","b":1}" crossorigin="anonymous"></script><iframe height="0" width="0" style="display: none; visibility: hidden;"></iframe>
</body></html>