- Scan ID:
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Links · 16 found
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https://substack.com/tos | Terms of Service |
https://substack.com/privacy | Privacy Policy |
https://substack.com/ccpa#personal-data-collected | Information Collection Notice |
https://substack.com/@samkuehnle | Sam Kuehnle |
https://substack.com/home/post/p-152960638?utm_campaign=post&utm_medium=web | Sam's Marketing Meditations12 notes of (marketing) Christmas |
https://substack.com/home/post/p-152613167?utm_campaign=post&utm_medium=web | Sam's Marketing Meditations5 questions to GTM + executive alignment |
https://substack.com/home/post/p-152237719?utm_campaign=post&utm_medium=web | Sam's Marketing MeditationsAnnual planning: part 2 |
https://substack.com/home/post/p-152019012?utm_campaign=post&utm_medium=web | Sam's Marketing MeditationsAnnual planning: part 1 |
https://substack.com/home/post/p-151695056?utm_campaign=post&utm_medium=web | Sam's Marketing MeditationsI'm going to regret sharing this |
https://substack.com/home/post/p-151323736?utm_campaign=post&utm_medium=web | Sam's Marketing MeditationsMy biggest paid search mistake |
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1;"></picture></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-paddingLeft-32 pc-paddingRight-32 pc-paddingTop-24 pc-paddingBottom-0 pc-justifyContent-center pc-alignItems-center pc-reset _content_11rkr_17"><div class="pencraft pc-display-flex pc-flexDirection-column pc-paddingBottom-8 pc-reset"><a class="pencraft pc-reset _color-pub-primary-text_h3mln_190 _align-center_h3mln_13 _font-pub-headings_h3mln_124 _clamp_h3mln_254 _clamp-3_h3mln_266 _reset_h3mln_1" href="https://www.samkuehnle.com/p/12-notes-of-marketing-christmas" data-testid="post-preview-title" style="font-size: 30px; line-height: 38px;">12 notes of (marketing) Christmas</a></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-paddingBottom-8 pc-reset"><a class="pencraft pc-reset _color-primary_h3mln_166 _align-center_h3mln_13 _line-height-24_h3mln_83 _font-text_h3mln_106 _size-17_h3mln_51 _clamp_h3mln_254 _clamp-3_h3mln_266 _reset_h3mln_1" href="https://www.samkuehnle.com/p/12-notes-of-marketing-christmas">12 notes to my younger self starting my career journey</a></div><div class="pencraft pc-display-inline pc-reset _color-pub-secondary-text_h3mln_193 _line-height-20_h3mln_80 _font-meta_h3mln_115 _size-11_h3mln_31 _weight-medium_h3mln_145 _transform-uppercase_h3mln_237 _reset_h3mln_1 _meta_h3mln_437"><time class="_date_qpf1t_1" datetime="2024-12-14T11:15:50.974Z">Dec 14</time> <span class="_dividerChar_qpf1t_37">•</span> <span class="pencraft pc-reset _reset_h3mln_1"><div class="profile-hover-card-target _profileHoverCardTarget_c9bh7_50"><a class="_link_qpf1t_25" href="https://substack.com/@samkuehnle">Sam Kuehnle</a></div></span></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-paddingTop-8 pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _actions_3eord_22"><div class="post-ufi style-compressed themed"><div class="like-button-container post-ufi-button 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https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b7e80ae-1ee0-4ecb-9160-df9d976e9cae_2560x1440.png 1560w" width="520" draggable="false"></picture></div><div class="pencraft pc-display-flex pc-gap-12 pc-padding-12 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-2 pc-minWidth-0 _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-gap-8 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18px;"></picture></div></div><div class="pencraft _flexGrow_1tdk8_338 pc-reset _ellipsis_1tdk8_379 _color-vibrance-secondary_h3mln_229 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-13_h3mln_39 _weight-regular_h3mln_142 _nowrap_h3mln_249 _reset_h3mln_1">Sam's Marketing Meditations</div></div><div class="pencraft pc-reset _color-vibrance-primary_h3mln_226 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _weight-medium_h3mln_145 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1">12 notes of (marketing) Christmas</div></div></div></div></a><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-16 pc-reset"><div class="pencraft pc-display-flex pc-justifyContent-space-between pc-reset"><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center 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data-testid="post-preview-title" style="font-size: 19px; line-height: 26px;">5 questions to GTM + executive alignment</a></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1" href="https://www.samkuehnle.com/p/5-questions-to-gtm-executive-alignment">Turn skepticism into buy-in with these strategic prompts</a></div><div class="pencraft pc-display-inline pc-reset _color-pub-secondary-text_h3mln_193 _line-height-20_h3mln_80 _font-meta_h3mln_115 _size-11_h3mln_31 _weight-medium_h3mln_145 _transform-uppercase_h3mln_237 _reset_h3mln_1 _meta_h3mln_437"><time class="_date_qpf1t_1" datetime="2024-12-07T11:15:48.221Z">Dec 7</time> <span class="_dividerChar_qpf1t_37">•</span> <span class="pencraft pc-reset _reset_h3mln_1"><div class="profile-hover-card-target _profileHoverCardTarget_c9bh7_50"><a 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class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div><a role="button" class="post-ufi-button style-compressed no-label with-border" href="javascript:void(0)" aria-label="View share options"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="14" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="icon"><path d="M4 12v8a2 2 0 0 0 2 2h12a2 2 0 0 0 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_border-bottom-detail-themed_1tdk8_50 _divider_1j53d_9"></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-padding-8 pc-position-relative pc-reset pc-borderRadius-sm _container_3eord_1 post-preview-container"><div class="_container_6i6j0_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-4 pc-position-relative _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-pub-primary-text_h3mln_190 _font-pub-headings_h3mln_124 _clamp_h3mln_254 _clamp-3_h3mln_266 _reset_h3mln_1" href="https://www.samkuehnle.com/p/annual-planning-part-2" data-testid="post-preview-title" style="font-size: 19px; line-height: 26px;">Annual planning: part 2</a></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1" href="https://www.samkuehnle.com/p/annual-planning-part-2">Setting goals + crafting your plan to hit them</a></div><div class="pencraft pc-display-inline pc-reset _color-pub-secondary-text_h3mln_193 _line-height-20_h3mln_80 _font-meta_h3mln_115 _size-11_h3mln_31 _weight-medium_h3mln_145 _transform-uppercase_h3mln_237 _reset_h3mln_1 _meta_h3mln_437"><time class="_date_qpf1t_1" datetime="2024-11-30T11:15:44.826Z">Nov 30</time> <span class="_dividerChar_qpf1t_37">•</span> <span class="pencraft pc-reset _reset_h3mln_1"><div class="profile-hover-card-target _profileHoverCardTarget_c9bh7_50"><a class="_link_qpf1t_25" href="https://substack.com/@samkuehnle">Sam Kuehnle</a></div></span></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _actions_3eord_22"><div class="post-ufi style-compressed justified themed"><div class="like-button-container post-ufi-button style-compressed"><a role="button" class="post-ufi-button style-compressed no-label with-border" 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https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5705d52b-9653-474b-82ab-a77d2f9dfffa_2560x1440.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5705d52b-9653-474b-82ab-a77d2f9dfffa_2560x1440.png 1560w" width="520" draggable="false"></picture></div><div class="pencraft pc-display-flex pc-gap-12 pc-padding-12 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-2 pc-minWidth-0 _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-gap-8 pc-paddingBottom-4 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-position-relative pc-reset" draggable="false"><div class="pencraft pc-display-flex pc-reset _bg-white_1tdk8_331 pc-borderRadius-xs _overflow-hidden_1tdk8_351 _sizing-border-box_1tdk8_385" style="width: 18px; height: 18px;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png"><img class="_img_16u6n_1 _object-fit-cover_16u6n_5 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png" sizes="100vw" alt="Sam's Marketing Meditations" width="36" height="36" draggable="false" style="width: 18px; height: 18px;"></picture></div></div><div class="pencraft _flexGrow_1tdk8_338 pc-reset _ellipsis_1tdk8_379 _color-vibrance-secondary_h3mln_229 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-13_h3mln_39 _weight-regular_h3mln_142 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18.7235 17.14 19.0385 16.9245L12.731 10.6171L11.5209 11.6945C11.0402 12.1173 10.518 12.3328 9.9958 12.3328C9.48197 12.3328 8.95975 12.1173 8.47905 11.6945L7.26894 10.6171L0.961455 16.9245C1.27642 17.14 1.74057 17.2892 2.35391 17.2892ZM19.7844 15.9465C19.9088 15.6316 20 15.2503 20 14.7199V5.56941C20 4.99751 19.8922 4.5748 19.8011 4.40075L13.651 9.82137L19.7844 15.9465Z"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Email</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 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14.0848 20.9176 15.6705 20.2093C17.2562 19.501 18.6031 18.3491 19.5487 16.8925C20.4944 15.4358 20.9984 13.7367 21 12" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div 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pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_320,h_213,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5705d52b-9653-474b-82ab-a77d2f9dfffa_2560x1440.png" sizes="(min-width:768px) 50vw, 100vw" alt="" width="320" height="213" loading="lazy" style="aspect-ratio: 1.5 / 1;"></picture></div></div></div></div><div class="pencraft pc-display-flex pc-reset _border-bottom-detail-themed_1tdk8_50 _divider_1j53d_9"></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-padding-8 pc-position-relative pc-reset pc-borderRadius-sm _container_3eord_1 post-preview-container"><div class="_container_6i6j0_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-4 pc-position-relative _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-pub-primary-text_h3mln_190 _font-pub-headings_h3mln_124 _clamp_h3mln_254 _clamp-3_h3mln_266 _reset_h3mln_1" href="https://www.samkuehnle.com/p/annual-planning-part-1" data-testid="post-preview-title" style="font-size: 19px; line-height: 26px;">Annual planning: part 1</a></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1" href="https://www.samkuehnle.com/p/annual-planning-part-1">Annual planning doesn't have to be overwhelming</a></div><div class="pencraft pc-display-inline pc-reset _color-pub-secondary-text_h3mln_193 _line-height-20_h3mln_80 _font-meta_h3mln_115 _size-11_h3mln_31 _weight-medium_h3mln_145 _transform-uppercase_h3mln_237 _reset_h3mln_1 _meta_h3mln_437"><time class="_date_qpf1t_1" datetime="2024-11-23T11:15:09.408Z">Nov 23</time> <span class="_dividerChar_qpf1t_37">•</span> <span class="pencraft pc-reset _reset_h3mln_1"><div class="profile-hover-card-target _profileHoverCardTarget_c9bh7_50"><a class="_link_qpf1t_25" href="https://substack.com/@samkuehnle">Sam Kuehnle</a></div></span></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _actions_3eord_22"><div class="post-ufi style-compressed justified themed"><div class="like-button-container post-ufi-button style-compressed"><a role="button" class="post-ufi-button style-compressed has-label with-border" aria-label="Like (4)" aria-pressed="false"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="#000000" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-heart"><path d="M19 14c1.49-1.46 3-3.21 3-5.5A5.5 5.5 0 0 0 16.5 3c-1.76 0-3 .5-4.5 2-1.5-1.5-2.74-2-4.5-2A5.5 5.5 0 0 0 2 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srcset="https://substackcdn.com/image/fetch/w_424,h_222,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 424w, https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 1040w, https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 1560w" sizes="520px"><img class="_img_16u6n_1 _postImage_1jaic_611 _vibrantPostImage_1jaic_617 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png" sizes="520px" alt="" srcset="https://substackcdn.com/image/fetch/w_424,h_222,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 424w, https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 1040w, https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3edab-a2ba-4ae3-8f0b-f78e8bde235b_2560x1440.png 1560w" width="520" draggable="false"></picture></div><div class="pencraft pc-display-flex pc-gap-12 pc-padding-12 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-2 pc-minWidth-0 _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-gap-8 pc-paddingBottom-4 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-position-relative pc-reset" draggable="false"><div class="pencraft pc-display-flex pc-reset _bg-white_1tdk8_331 pc-borderRadius-xs _overflow-hidden_1tdk8_351 _sizing-border-box_1tdk8_385" style="width: 18px; height: 18px;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png"><img class="_img_16u6n_1 _object-fit-cover_16u6n_5 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png" sizes="100vw" alt="Sam's Marketing Meditations" width="36" height="36" draggable="false" style="width: 18px; height: 18px;"></picture></div></div><div class="pencraft _flexGrow_1tdk8_338 pc-reset _ellipsis_1tdk8_379 _color-vibrance-secondary_h3mln_229 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-13_h3mln_39 _weight-regular_h3mln_142 _nowrap_h3mln_249 _reset_h3mln_1">Sam's Marketing Meditations</div></div><div class="pencraft pc-reset _color-vibrance-primary_h3mln_226 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _weight-medium_h3mln_145 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1">Annual planning: part 1</div></div></div></div></a><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-16 pc-reset"><div class="pencraft 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11.105 17.8944 12.1648 17.113 12.9462C16.3316 13.7276 15.2718 14.1666 14.1667 14.1666H12.5001M6.66675 9.99992H13.3334"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Copy link</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M20 10C20 4.47715 15.5229 0 10 0C4.47715 0 0 4.47715 0 10C0 14.9912 3.65684 19.1283 8.4375 19.8785V12.8906H5.89844V10H8.4375V7.79688C8.4375 5.29063 9.93047 3.90625 12.2146 3.90625C13.3084 3.90625 14.4531 4.10156 14.4531 4.10156V6.5625H13.1922C11.95 6.5625 11.5625 7.3334 11.5625 8.125V10H14.3359L13.8926 12.8906H11.5625V19.8785C16.3432 19.1283 20 14.9912 20 10Z"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Facebook</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" 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_line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Email</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path d="M1.96484 0.624512H18.0354V2.70052H1.96484V0.624512Z" stroke="none"></path><path d="M1.96484 4.77655H18.0354V6.85254H1.96484V4.77655Z" stroke="none"></path><path d="M1.96484 8.92857V19.9505L10.0001 14.6347L18.0354 19.9505V8.92857H1.96484Z" stroke="none"></path></g></svg></div><div 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href="https://www.samkuehnle.com/p/im-going-to-regret-sharing-this">How we stand out from our competitors</a></div><div class="pencraft pc-display-inline pc-reset _color-pub-secondary-text_h3mln_193 _line-height-20_h3mln_80 _font-meta_h3mln_115 _size-11_h3mln_31 _weight-medium_h3mln_145 _transform-uppercase_h3mln_237 _reset_h3mln_1 _meta_h3mln_437"><time class="_date_qpf1t_1" datetime="2024-11-16T11:16:00.751Z">Nov 16</time> <span class="_dividerChar_qpf1t_37">•</span> <span class="pencraft pc-reset _reset_h3mln_1"><div class="profile-hover-card-target _profileHoverCardTarget_c9bh7_50"><a class="_link_qpf1t_25" href="https://substack.com/@samkuehnle">Sam Kuehnle</a></div></span></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _actions_3eord_22"><div class="post-ufi style-compressed justified themed"><div class="like-button-container post-ufi-button style-compressed"><a role="button" class="post-ufi-button style-compressed has-label with-border" 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https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png 1560w" width="520" draggable="false"></picture></div><div class="pencraft pc-display-flex pc-gap-12 pc-padding-12 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-2 pc-minWidth-0 _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-gap-8 pc-paddingBottom-4 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-position-relative pc-reset" draggable="false"><div class="pencraft pc-display-flex pc-reset _bg-white_1tdk8_331 pc-borderRadius-xs _overflow-hidden_1tdk8_351 _sizing-border-box_1tdk8_385" style="width: 18px; height: 18px;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png"><img class="_img_16u6n_1 _object-fit-cover_16u6n_5 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png" sizes="100vw" alt="Sam's Marketing Meditations" width="36" height="36" draggable="false" style="width: 18px; height: 18px;"></picture></div></div><div class="pencraft _flexGrow_1tdk8_338 pc-reset _ellipsis_1tdk8_379 _color-vibrance-secondary_h3mln_229 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-13_h3mln_39 _weight-regular_h3mln_142 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20.6163 10.6121 20.8841C12.3281 21.152 14.0848 20.9176 15.6705 20.2093C17.2562 19.501 18.6031 18.3491 19.5487 16.8925C20.4944 15.4358 20.9984 13.7367 21 12" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div><a role="button" class="post-ufi-button style-compressed no-label with-border" href="javascript:void(0)" aria-label="View share options"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="14" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="icon"><path d="M4 12v8a2 2 0 0 0 2 2h12a2 2 0 0 0 2-2v-8"></path><polyline points="16 6 12 2 8 6"></polyline><line x1="12" x2="12" y1="2" y2="15"></line></svg></a></div></div></div><div><div class="_image_6i6j0_29 _container_1ehlj_1 post-preview-image" style="aspect-ratio: 1.5 / 1;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_320,h_213,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png"><img class="_img_16u6n_1 _image_1ehlj_19 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_320,h_213,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23a6ff24-79d9-4417-8419-845acf744794_2560x1440.png" sizes="(min-width:768px) 50vw, 100vw" alt="" width="320" height="213" loading="lazy" style="aspect-ratio: 1.5 / 1;"></picture></div></div></div></div><div class="pencraft pc-display-flex pc-reset _border-bottom-detail-themed_1tdk8_50 _divider_1j53d_9"></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-padding-8 pc-position-relative pc-reset pc-borderRadius-sm _container_3eord_1 post-preview-container"><div class="_container_6i6j0_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-4 pc-position-relative _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-pub-primary-text_h3mln_190 _font-pub-headings_h3mln_124 _clamp_h3mln_254 _clamp-3_h3mln_266 _reset_h3mln_1" href="https://www.samkuehnle.com/p/my-biggest-paid-search-mistake" data-testid="post-preview-title" style="font-size: 19px; line-height: 26px;">My biggest paid search mistake</a></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1" href="https://www.samkuehnle.com/p/my-biggest-paid-search-mistake">And the reporting tip Google doesn't want you to know</a></div><div class="pencraft pc-display-inline pc-reset _color-pub-secondary-text_h3mln_193 _line-height-20_h3mln_80 _font-meta_h3mln_115 _size-11_h3mln_31 _weight-medium_h3mln_145 _transform-uppercase_h3mln_237 _reset_h3mln_1 _meta_h3mln_437"><time class="_date_qpf1t_1" datetime="2024-11-09T11:16:01.958Z">Nov 9</time> <span class="_dividerChar_qpf1t_37">•</span> <span class="pencraft pc-reset _reset_h3mln_1"><div class="profile-hover-card-target _profileHoverCardTarget_c9bh7_50"><a class="_link_qpf1t_25" href="https://substack.com/@samkuehnle">Sam Kuehnle</a></div></span></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _actions_3eord_22"><div class="post-ufi style-compressed justified themed"><div class="like-button-container post-ufi-button style-compressed"><a role="button" class="post-ufi-button style-compressed has-label with-border" aria-label="Like (1)" aria-pressed="false"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="#000000" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-heart"><path d="M19 14c1.49-1.46 3-3.21 3-5.5A5.5 5.5 0 0 0 16.5 3c-1.76 0-3 .5-4.5 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share-dialog popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content no-fullscreen"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="pencraft pc-display-contents pc-reset _pubTheme_c2zmd_1"><div class="pencraft pc-display-contents pc-reset _elevatedTheme_jpget_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-24 pc-padding-24 pc-reset _bg-primary_1tdk8_209 _border-detail_1tdk8_25 pc-borderRadius-md _container_1xu3k_8"><h4 class="pencraft _flexGrow_1tdk8_338 pc-reset _align-center_h3mln_13 _line-height-24_h3mln_83 _font-display_h3mln_103 _size-20_h3mln_59 _weight-bold_h3mln_151 _reset_h3mln_1">Share this post</h4><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-reset _animate_1tdk8_232 _cursor-pointer_1tdk8_252" href="https://substack.com/home/post/p-151323736?utm_campaign=post&utm_medium=web"><div class="pencraft pc-display-flex pc-flexDirection-column pc-minWidth-0 pc-position-relative pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-md _showFocus_1tdk8_72 _postAttachment_1jaic_563" tabindex="0" draggable="false" style="background: linear-gradient(180deg, rgba(49,86,67,0.75), rgba(49,86,67,0.75)), var(--color-dark-bg-secondary);"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _border-bottom-detail_1tdk8_31 _vibrantHeader_1jaic_607"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_424,h_222,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 424w, https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 1040w, 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src="https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png" sizes="520px" alt="" srcset="https://substackcdn.com/image/fetch/w_424,h_222,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 424w, https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 1040w, https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6fe2bf23-ed6e-44bf-85fd-d38fbb4ed2b8_2560x1440.png 1560w" width="520" draggable="false"></picture></div><div class="pencraft pc-display-flex pc-gap-12 pc-padding-12 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-2 pc-minWidth-0 _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-gap-8 pc-paddingBottom-4 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-position-relative pc-reset" draggable="false"><div class="pencraft pc-display-flex pc-reset _bg-white_1tdk8_331 pc-borderRadius-xs _overflow-hidden_1tdk8_351 _sizing-border-box_1tdk8_385" style="width: 18px; height: 18px;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png"><img class="_img_16u6n_1 _object-fit-cover_16u6n_5 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png" sizes="100vw" alt="Sam's Marketing Meditations" width="36" height="36" draggable="false" style="width: 18px; height: 18px;"></picture></div></div><div class="pencraft _flexGrow_1tdk8_338 pc-reset _ellipsis_1tdk8_379 _color-vibrance-secondary_h3mln_229 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-13_h3mln_39 _weight-regular_h3mln_142 _nowrap_h3mln_249 _reset_h3mln_1">Sam's Marketing Meditations</div></div><div class="pencraft pc-reset _color-vibrance-primary_h3mln_226 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _weight-medium_h3mln_145 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1">My biggest paid search mistake</div></div></div></div></a><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-16 pc-reset"><div class="pencraft pc-display-flex pc-justifyContent-space-between pc-reset"><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="2" stroke="var(--color-fg-primary)" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path d="M7.50008 14.1666H5.83341C4.72835 14.1666 3.66854 13.7276 2.88714 12.9462C2.10573 12.1648 1.66675 11.105 1.66675 9.99992C1.66675 8.89485 2.10573 7.83504 2.88714 7.05364C3.66854 6.27224 4.72835 5.83325 5.83341 5.83325H7.50008M12.5001 5.83325H14.1667C15.2718 5.83325 16.3316 6.27224 17.113 7.05364C17.8944 7.83504 18.3334 8.89485 18.3334 9.99992C18.3334 11.105 17.8944 12.1648 17.113 12.9462C16.3316 13.7276 15.2718 14.1666 14.1667 14.1666H12.5001M6.66675 9.99992H13.3334"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Copy link</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M20 10C20 4.47715 15.5229 0 10 0C4.47715 0 0 4.47715 0 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no-label with-border" aria-label="View repost options"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="none" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><path d="M21 3V8M21 8H16M21 8L18 5.29962C16.7056 4.14183 15.1038 3.38328 13.3879 3.11547C11.6719 2.84766 9.9152 3.08203 8.32951 3.79031C6.74382 4.49858 5.39691 5.65051 4.45125 7.10715C3.5056 8.5638 3.00158 10.2629 3 11.9996M3 21V16M3 16H8M3 16L6 18.7C7.29445 19.8578 8.89623 20.6163 10.6121 20.8841C12.3281 21.152 14.0848 20.9176 15.6705 20.2093C17.2562 19.501 18.6031 18.3491 19.5487 16.8925C20.4944 15.4358 20.9984 13.7367 21 12" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="reader-onboarding-modal-container"></div></div></div></div></div></div><a role="button" class="post-ufi-button style-compressed no-label with-border" href="javascript:void(0)" aria-label="View share options"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="14" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="icon"><path d="M4 12v8a2 2 0 0 0 2 2h12a2 2 0 0 0 2-2v-8"></path><polyline points="16 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href="https://www.samkuehnle.com/p/dont-overlook-the-intern">Thinking twice before we disqualify those "junior" job titles</a></div><div class="pencraft pc-display-inline pc-reset _color-pub-secondary-text_h3mln_193 _line-height-20_h3mln_80 _font-meta_h3mln_115 _size-11_h3mln_31 _weight-medium_h3mln_145 _transform-uppercase_h3mln_237 _reset_h3mln_1 _meta_h3mln_437"><time class="_date_qpf1t_1" datetime="2024-11-02T10:15:49.433Z">Nov 2</time> <span class="_dividerChar_qpf1t_37">•</span> <span class="pencraft pc-reset _reset_h3mln_1"><div class="profile-hover-card-target _profileHoverCardTarget_c9bh7_50"><a class="_link_qpf1t_25" href="https://substack.com/@samkuehnle">Sam Kuehnle</a></div></span></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _actions_3eord_22"><div class="post-ufi style-compressed justified themed"><div class="like-button-container post-ufi-button style-compressed"><a role="button" class="post-ufi-button style-compressed has-label with-border" aria-label="Like (1)" aria-pressed="false"><svg role="img" width="14" height="14" viewBox="0 0 24 24" fill="#000000" stroke-width="2" stroke="#000" xmlns="http://www.w3.org/2000/svg" class="icon" style="height: 14px; width: 14px;"><g><title></title><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-heart"><path d="M19 14c1.49-1.46 3-3.21 3-5.5A5.5 5.5 0 0 0 16.5 3c-1.76 0-3 .5-4.5 2-1.5-1.5-2.74-2-4.5-2A5.5 5.5 0 0 0 2 8.5c0 2.3 1.5 4.05 3 5.5l7 7Z"></path></svg></g></svg><div class="label">1</div></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 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height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div class="pencraft pc-display-contents pc-reset _pubTheme_c2zmd_1"><div class="pencraft pc-display-contents pc-reset _elevatedTheme_jpget_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-24 pc-padding-24 pc-reset _bg-primary_1tdk8_209 _border-detail_1tdk8_25 pc-borderRadius-md _container_1xu3k_8"><h4 class="pencraft _flexGrow_1tdk8_338 pc-reset _align-center_h3mln_13 _line-height-24_h3mln_83 _font-display_h3mln_103 _size-20_h3mln_59 _weight-bold_h3mln_151 _reset_h3mln_1">Share this post</h4><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-reset _animate_1tdk8_232 _cursor-pointer_1tdk8_252" href="https://substack.com/home/post/p-151025784?utm_campaign=post&utm_medium=web"><div class="pencraft pc-display-flex 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https://substackcdn.com/image/fetch/w_520,h_272,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png 520w, https://substackcdn.com/image/fetch/w_848,h_444,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png 848w, https://substackcdn.com/image/fetch/w_1040,h_545,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png 1040w, https://substackcdn.com/image/fetch/w_1272,h_666,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png 1272w, https://substackcdn.com/image/fetch/w_1456,h_762,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png 1456w, https://substackcdn.com/image/fetch/w_1560,h_817,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png 1560w" width="520" draggable="false"></picture></div><div class="pencraft pc-display-flex pc-gap-12 pc-padding-12 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-2 pc-minWidth-0 _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-gap-8 pc-paddingBottom-4 pc-alignItems-center pc-reset"><div class="pencraft pc-display-flex pc-position-relative pc-reset" draggable="false"><div class="pencraft pc-display-flex pc-reset _bg-white_1tdk8_331 pc-borderRadius-xs _overflow-hidden_1tdk8_351 _sizing-border-box_1tdk8_385" style="width: 18px; height: 18px;"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_webp,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png"><img class="_img_16u6n_1 _object-fit-cover_16u6n_5 pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_36,h_36,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe1fd9969-e7c6-4c13-9e3f-6343bdd0ac35_356x356.png" sizes="100vw" alt="Sam's Marketing Meditations" width="36" height="36" draggable="false" style="width: 18px; height: 18px;"></picture></div></div><div class="pencraft _flexGrow_1tdk8_338 pc-reset _ellipsis_1tdk8_379 _color-vibrance-secondary_h3mln_229 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-13_h3mln_39 _weight-regular_h3mln_142 _nowrap_h3mln_249 _reset_h3mln_1">Sam's Marketing Meditations</div></div><div class="pencraft pc-reset _color-vibrance-primary_h3mln_226 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _weight-medium_h3mln_145 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1">Don't overlook the intern</div></div></div></div></a><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-16 pc-reset"><div class="pencraft pc-display-flex pc-justifyContent-space-between pc-reset"><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="2" stroke="var(--color-fg-primary)" 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14.0848 20.9176 15.6705 20.2093C17.2562 19.501 18.6031 18.3491 19.5487 16.8925C20.4944 15.4358 20.9984 13.7367 21 12" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></a><div class="modal typography out gone reader-onboarding-modal wide popup" inert="" role="dialog"><div class="modal-table"><div class="modal-row"><div class="modal-cell modal-content"><div class="container"><button class="pencraft pc-reset pencraft modal-btn modal-exit-btn no-margin _iconButton2_bxx6e_689 _iconButtonBase_bxx6e_183 _buttonBase_bxx6e_1 _buttonNew_bxx6e_97 _size_md_bxx6e_166 _priority_tertiary_bxx6e_83" tabindex="0" type="button" data-testid="close-modal"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="secondary" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-x"><path d="M18 6 6 18"></path><path d="m6 6 12 12"></path></svg></button><div 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pencraft pc-reset" src="https://substackcdn.com/image/fetch/w_320,h_213,c_fill,f_auto,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F66fcb3a5-9054-450c-9422-022ad72c953d_2560x1440.png" sizes="(min-width:768px) 50vw, 100vw" alt="" width="320" height="213" loading="lazy" style="aspect-ratio: 1.5 / 1;"></picture></div></div></div></div><div class="pencraft pc-display-flex pc-reset _border-bottom-detail-themed_1tdk8_50 _divider_1j53d_9"></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-padding-8 pc-position-relative pc-reset pc-borderRadius-sm _container_3eord_1 post-preview-container"><div class="_container_6i6j0_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-gap-4 pc-position-relative _flexGrow_1tdk8_338 pc-reset"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-pub-primary-text_h3mln_190 _font-pub-headings_h3mln_124 _clamp_h3mln_254 _clamp-3_h3mln_266 _reset_h3mln_1" href="https://www.samkuehnle.com/p/34-reflections-after-34-years" data-testid="post-preview-title" style="font-size: 19px; line-height: 26px;">34 reflections after 34 years</a></div><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset"><a class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-15_h3mln_47 _clamp_h3mln_254 _clamp-2_h3mln_263 _reset_h3mln_1" href="https://www.samkuehnle.com/p/34-reflections-after-34-years">34 thoughts on life, work, and even marketing</a></div><div class="pencraft pc-display-inline pc-reset _color-pub-secondary-text_h3mln_193 _line-height-20_h3mln_80 _font-meta_h3mln_115 _size-11_h3mln_31 _weight-medium_h3mln_145 _transform-uppercase_h3mln_237 _reset_h3mln_1 _meta_h3mln_437"><time class="_date_qpf1t_1" datetime="2024-10-26T10:15:49.730Z">Oct 26</time> <span class="_dividerChar_qpf1t_37">•</span> <span class="pencraft pc-reset 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pc-borderRadius-md _container_1xu3k_8"><h4 class="pencraft _flexGrow_1tdk8_338 pc-reset _align-center_h3mln_13 _line-height-24_h3mln_83 _font-display_h3mln_103 _size-20_h3mln_59 _weight-bold_h3mln_151 _reset_h3mln_1">Share this post</h4><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-reset _animate_1tdk8_232 _cursor-pointer_1tdk8_252" href="https://substack.com/home/post/p-150708431?utm_campaign=post&utm_medium=web"><div class="pencraft pc-display-flex pc-flexDirection-column pc-minWidth-0 pc-position-relative pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-md _showFocus_1tdk8_72 _postAttachment_1jaic_563" tabindex="0" draggable="false" style="background: linear-gradient(180deg, rgba(57,66,76,0.75), rgba(57,66,76,0.75)), var(--color-dark-bg-secondary);"><div class="pencraft pc-display-flex pc-flexDirection-column pc-reset _border-bottom-detail_1tdk8_31 _vibrantHeader_1jaic_607"><picture><source type="image/webp" 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9.99992C18.3334 11.105 17.8944 12.1648 17.113 12.9462C16.3316 13.7276 15.2718 14.1666 14.1667 14.1666H12.5001M6.66675 9.99992H13.3334"></path></g></svg></div><div class="pencraft pc-reset _color-primary_h3mln_166 _line-height-20_h3mln_80 _font-text_h3mln_106 _size-11_h3mln_31 _weight-semibold_h3mln_148 _reset_h3mln_1">Copy link</div></a><a class="pencraft pc-display-flex pc-flexDirection-column pc-gap-8 pc-width-64 pc-alignItems-center pc-reset _cursor-pointer_1tdk8_252 _button_qtdwu_1"><div class="pencraft pc-display-flex pc-flexDirection-column pc-width-64 pc-height-64 pc-justifyContent-center pc-alignItems-center pc-reset _bg-secondary_1tdk8_212 _animate_1tdk8_232 pc-borderRadius-lg _icon_qtdwu_4"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="var(--color-fg-primary)" stroke-width="1.8" stroke="none" xmlns="http://www.w3.org/2000/svg" style="height: 20px; width: 20px;"><g><title></title><path stroke="none" d="M20 10C20 4.47715 15.5229 0 10 0C4.47715 0 0 4.47715 0 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